Ex-Under Armour exec plans sale of 86,574 shares

Under Armour, Inc. (UA) is the issuer of securities that Eric Liedtke, a former affiliate, has filed to sell under Rule 144.

Rhea-AI Filing Summary

Under Armour, Inc. (UA) is the issuer of securities that Eric Liedtke, a former affiliate, has filed to sell under Rule 144. The notice covers up to 86,574 shares of Class C common stock to be sold through Charles Schwab & Co., Inc. on the NYSE. The filing states that these shares were acquired and paid for between 08/15/2025 and 08/15/2026 via equity compensation awards (PSU/RSU) and are held in THE KATHARINA N. LIEDTKE-LISS TRUST and THE ERIC J LIEDTKE TRUST. The aggregate market value referenced for the securities is $427,953.00 as of the notice date of 08/31/2026.

Key Figures

Shares to be sold: 86,574 shares of Class C common stock Aggregate market value: $427,953.00 Date of Notice: 08/31/2026 +1 more

4 metrics

Shares to be sold 86,574 shares of Class C common stock Maximum number of Under Armour shares covered by the Rule 144 notice

Aggregate market value $427,953.00 Aggregate market value listed for the 86,574 shares as of 08/31/2026

Date of Notice 08/31/2026 Filing date of the Form 144 notice for the planned share sales

Acquisition period 08/15/2025–08/15/2026 Period during which the shares were acquired and paid for via equity compensation

Key Terms

Rule 144, Equity Compensation, PSU / RSU, Former Affiliate

4 terms

Rule 144 regulatory

"See the definition of "person" in paragraph (a) of Rule 144."

Rule 144 is a U.S. securities regulation that sets conditions under which restricted or insider-held shares can be legally resold to the public, such as required holding periods, availability of public information, limits on how much can be sold at once, and certain filing requirements. For investors it matters because it determines when previously locked-up shares can enter the market — like a release valve that can increase supply, affect share price, and signal insider intent.

Equity Compensation financial

"86574 | 08/15/2025 | Equity Compensation"

Equity compensation is pay given to employees, executives or contractors in the form of company ownership—such as stock, stock options or restricted shares—rather than just cash. It matters to investors because it can align workers' incentives with shareholders (like paying someone in slices of the same pie they help grow), but it also increases the number of shares outstanding and company expenses, affecting ownership percentages and earnings per share.

PSU / RSU financial

"Common Class C | 08/15/2025 | PSU / RSU - See Remarks"

Former Affiliate regulatory

"Former Affiliate 144: Securities Information"

FAQ

What does the Form 144 filing disclose about Under Armour, Inc. (UA)?

It discloses that a former affiliate, Eric Liedtke, has filed a notice to sell up to 86,574 shares of Under Armour Class C common stock under Rule 144, through Charles Schwab & Co., Inc., with an aggregate market value of $427,953.00 as of 08/31/2026.

How many Under Armour (UA) shares are covered by this Rule 144 notice?

The notice covers up to 86,574 shares of Under Armour Class C common stock. These shares were acquired and paid for between 08/15/2025 and 08/15/2026 and are to be sold from two trusts associated with Eric Liedtke.

What is the aggregate market value of the Under Armour (UA) shares in this Form 144?

The filing lists an aggregate market value of $427,953.00 for the 86,574 shares of Under Armour Class C common stock covered by the notice, with the information stated as of 08/31/2026.

Who is selling Under Armour (UA) shares in this Form 144 and through what accounts?

The seller is Eric Liedtke, identified as a former affiliate. The shares are stated to be sold from THE KATHARINA N. LIEDTKE-LISS TRUST and THE ERIC J LIEDTKE TRUST and will be executed through Charles Schwab & Co., Inc.

On which market are the Under Armour (UA) shares in this Form 144 expected to trade?

The Form 144 lists the trading market as the NYSE for the Under Armour Class C common stock covered by this notice to sell up to 86,574 shares.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Available on EDGAR 08/31/2026 - 05:54 PM Accepted by SEC EDGAR 08/31/2026 - 05:53 PM Learn about SEC filing dates

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK	0002032835
Filer CCC	XXXXXXXX
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer	Under Armour, Inc.
SEC File Number	001-33202
Address of Issuer	101 PERFORMANCE DRIVE BALTIMORE MARYLAND 21230
Phone	410-454-6758
Name of Person for Whose Account the Securities are To Be Sold	Liedtke Eric
See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.
Relationship to Issuer	Former Affiliate

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common Class C	Charles Schwab & Co., Inc. 3000 Schwab Way Westlake TX 76232	86574	427953.00	206256035	08/31/2026	NYSE

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common Class C	08/15/2025	PSU / RSU - See Remarks	Under Armour, Inc.			86574	08/15/2025	Equity Compensation

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Nothing to Report

144: Remarks and Signature

Remarks	Shares on this filing were acquired and paid for from 08/15/2025 through 08/15/2026 and sold in THE KATHARINA N. LIEDTKE-LISS TRUST and THE ERIC J LIEDTKE TRUST.
Date of Notice	08/31/2026
ATTENTION:
The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.
Signature	Eric Liedtke TTEE
ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)