UniFirst (NYSE: UNF) EVP sells 1,128 shares under 10b5-1 plan

Filing Impact

(Moderate)

Filing Sentiment

(Negative)

Form Type

Rhea-AI Filing Summary

UniFirst Corporation executive Ross William Masters reported a planned stock sale. The Executive Vice President sold 1,128 shares of UniFirst common stock on 02/09/2026 at $201.38 per share under a Rule 10b5-1(c) trading plan adopted on November 10, 2025.

After this transaction, he beneficially owns 3,849 shares directly and an additional 65 shares indirectly through an IRA. The directly held amount includes restricted stock units scheduled to vest in annual installments through October 31, 2028.

Insider Trade Summary

Net Seller: 1,128 shares ($227,157)

Net Sell 2 txns

Insider Ross William Masters

Role Executive Vice President

Sold 1,128 shs ($227K)

Type	Security	Shares	Price	Value
Sale	Common Stock	1,128	$201.38	$227K
holding	Common Stock	--	--	--

Holdings After Transaction: Common Stock — 3,849 shares (Direct); Common Stock — 65 shares (Indirect, By IRA)

Footnotes (1)

Represents shares sold pursuant to a trading plan intended to comply with Rule 10b5-1(c) and adopted on November 10, 2025. Consists of 224 restricted stock units that vest in one remaining annual installment on October 31, 2026, 552 restricted stock units that vest in two remaining equal annual installments on October 31, 2026 and October 31, 2027, 959 restricted stock units that vest in three equal annual installments on October 31, 2026, October 31, 2027 and October 31, 2028, 822 restricted stock units that vest in two remaining equal annual installments on October 31, 2026 and October 31, 2027, and 1,292 restricted stock units that vest in three remaining equal annual installments on October 31, 2026, October 31, 2027, and October 31, 2028.

Form 4 Insider Transactions: What Each Field Means →

02/10/2026 - 03:06 PM

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Ross William Masters

(Last)

(First)

(Middle)

C/O UNIFIRST CORP

68 JONSPIN ROAD

(Street)

WILMINGTON

01887

(City)

(State)

(Zip)

2. Issuer Name and Ticker or Trading Symbol
UNIFIRST CORP [ UNF ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director	10% Owner
X	Officer (give title below)	Other (specify below)
	Executive Vice President

3. Date of Earliest Transaction (Month/Day/Year)
02/09/2026

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	Amount	(A) or (D)	Price		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
Common Stock	02/09/2026		S		1,128⁽¹⁾	D	$201.38	3,849⁽²⁾	D
Common Stock								65	I	By IRA

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares	8. Price of Derivative Security (Instr. 5)		10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)

Explanation of Responses:

1. Represents shares sold pursuant to a trading plan intended to comply with Rule 10b5-1(c) and adopted on November 10, 2025.

2. Consists of 224 restricted stock units that vest in one remaining annual installment on October 31, 2026, 552 restricted stock units that vest in two remaining equal annual installments on October 31, 2026 and October 31, 2027, 959 restricted stock units that vest in three equal annual installments on October 31, 2026, October 31, 2027 and October 31, 2028, 822 restricted stock units that vest in two remaining equal annual installments on October 31, 2026 and October 31, 2027, and 1,292 restricted stock units that vest in three remaining equal annual installments on October 31, 2026, October 31, 2027, and October 31, 2028.

	/s/ John Dowd, Attorney-in-Fact	02/10/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Source: View Original Filing on SEC EDGAR

FAQ

What insider transaction did UniFirst (UNF) report for Ross William Masters?

UniFirst Executive Vice President Ross William Masters reported selling 1,128 shares of common stock. The transaction occurred on February 9, 2026, and was disclosed on a Form 4 insider trading report, detailing his remaining direct and indirect holdings in UniFirst shares after the sale.

How many UniFirst (UNF) shares did Ross William Masters sell and at what price?

Ross William Masters sold 1,128 shares of UniFirst common stock at $201.38 per share. The sale was coded as an “S” transaction and involved non-derivative common stock, as reflected in Table I of the Form 4 insider trading report filed for this transaction.

What is the Rule 10b5-1 trading plan mentioned in the UniFirst (UNF) Form 4?

The Form 4 notes the 1,128-share sale was made under a trading plan intended to comply with Rule 10b5-1(c), adopted on November 10, 2025. Such plans pre-schedule trades, allowing insiders to sell shares according to predetermined instructions, reducing discretion at the time of sale.

How many UniFirst (UNF) shares does Ross William Masters own after the reported sale?

Following the transaction, Ross William Masters beneficially owns 3,849 shares of UniFirst common stock directly and 65 shares indirectly through an IRA. These totals reflect his holdings after the February 9, 2026 sale recorded in the Form 4 insider trading report.

What restricted stock units does Ross William Masters hold at UniFirst (UNF)?

The filing explains his holdings include restricted stock units: 224 vesting in 2026, 552 vesting in 2026 and 2027, 959 vesting from 2026 to 2028, 822 vesting in 2026 and 2027, and 1,292 vesting from 2026 through 2028, in scheduled annual installments.

Does the UniFirst (UNF) Form 4 show any indirect ownership for Ross William Masters?

Yes. In addition to his direct holdings, the Form 4 reports 65 UniFirst common shares held indirectly “By IRA.” This indicates a separate account, classified as indirect beneficial ownership, alongside his directly held and restricted stock unit positions.