Insider Notice: UP Restricted Stock Sale of 9,904 Shares Scheduled 09/11/2025

Rhea-AI Filing Summary

Wheels Up Experience Inc. (UP) notice reports a proposed sale of 9,904 common shares through Morgan Stanley Smith Barney on the NYSE scheduled for 09/11/2025 with an aggregate market value of $21,541.20. The shares were acquired as restricted stock from the issuer on 09/09/2025 and payment was recorded on that date. The filing also lists two recent sales by the same person, Mark Briffa, of 5,780 shares each on 08/26/2025 and 08/28/2025 for gross proceeds of $17,343.47 and $17,095.51, respectively. The notice includes the seller's representation that they are unaware of any undisclosed material adverse information about the issuer.

Insights

Securities Analyst

TL;DR: Routine insider notice of proposed sale of newly acquired restricted shares; transaction sizes are modest.

The Form 144 documents a planned sale of 9,904 common shares by a person identified in prior sales as Mark Briffa, executed through Morgan Stanley Smith Barney on the NYSE. The shares were acquired as restricted stock from the issuer two days earlier on 09/09/2025. The filing also discloses two recent small disposals in late August totaling 11,560 shares with modest gross proceeds. This filing meets the procedural disclosure requirements under Rule 144 and contains the standard attestation regarding absence of undisclosed material adverse information. Based solely on the quantities and proceeds disclosed, these transactions appear administrative rather than material to company capitalization.

Corporate Governance Expert

TL;DR: Compliance-focused disclosure showing sale of restricted shares and recent small insider sales.

The notice specifies that the securities to be sold were restricted stock acquired from the issuer, which triggers a Rule 144 filing when offered for sale. The timing—acquisition on 09/09/2025 and proposed sale on 09/11/2025—is explicitly stated in the filing. The inclusion of prior sales on 08/26/2025 and 08/28/2025 provides additional context about recent insider liquidity. The document contains the required signature attestation language. There is no information in the filing about the seller’s relationship to the issuer or any trading plan adoption date, so no further governance inferences can be drawn from this notice alone.

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK
Filer CCC
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer

SEC File Number

Address of Issuer

Phone

Name of Person for Whose Account the Securities are To Be Sold

See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.

Relationship to Issuer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Morgan Stanley Smith Barney LLC Executive Financial Services 1 New York Plaza 8th Floor New York NY 10004	9904	21541.20	698798208	09/11/2025	NYSE

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	09/09/2025	Restricted Stock	Issuer			9904	09/09/2025	Not Applicable

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
MARK BRIFFA 2135 American Way Chamblee GA 30341	Common	08/28/2025	5780	17095.51
MARK BRIFFA 2135 American Way Chamblee GA 30341	Common	08/26/2025	5780	17343.47

144: Remarks and Signature

Remarks

Date of Notice

ATTENTION:

The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.

Signature

ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)

FAQ

What does Form 144 for Wheels Up (UP) disclose?

The filing discloses a proposed sale of 9,904 common shares on 09/11/2025 through Morgan Stanley Smith Barney with aggregate market value $21,541.20.

Who acquired the shares being offered for sale and when?

The shares were acquired as restricted stock from the issuer on 09/09/2025 and payment is recorded on that date.

Were there any recent sales by the same seller reported?

Yes. The filing lists two prior sales by Mark Briffa: 5,780 shares on 08/26/2025 for $17,343.47 and 5,780 shares on 08/28/2025 for $17,095.51.

Through which broker will the proposed sale be executed?

The proposed sale is to be executed through Morgan Stanley Smith Barney LLC, Executive Financial Services, 1 New York Plaza, 8th Floor, New York, NY 10004.

Does the filing state any undisclosed material information about Wheels Up?

The seller signs a representation that they do not know of any material adverse information about the issuer that has not been publicly disclosed; no undisclosed material information is stated in the filing.