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Ryan Steelberg purchases 366,300 VERI shares at $2.73 each

Filing Impact
(Low)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Ryan Steelberg, who is listed as President and CEO, a director and a 10% owner of Veritone, Inc. (VERI), purchased common stock under a securities purchase agreement for a gross aggregate price of $1.0 million. The purchase price was fixed on August 12, 2025 at the consolidated closing bid of $2.73 per share, and the filing shows an issuance of 366,300 shares in connection with that agreement.

The Form 4 discloses Steelberg reports indirect interests through The RSS Living Trust and through RVH, LLC (of which he is the sole manager and member). The form was signed on August 13, 2025, and notes the securities purchase agreement dated June 30, 2025. The transaction became reportable under Section 16 when the purchase price was fixed.

Positive

  • Insider purchase: Reporting person acquired 366,300 shares under a securities purchase agreement for a $1.0 million aggregate price.
  • Price transparency: Purchase price fixed at the consolidated closing bid of $2.73 per share on August 12, 2025.

Negative

  • Ownership clarity: Reporting person disclaims beneficial ownership of trust-held shares except for pecuniary interest, which may limit clarity on voting/dispositive control.

Insights

TL;DR: Insider bought $1.0M of VERI shares (366,300) at $2.73, increasing his economic stake.

The acquisition is a straightforward securities purchase under a June 30, 2025 agreement that fixed price on August 12, 2025. The filing documents 366,300 shares issued for a gross purchase price of $1.0 million at the closing bid of $2.73. This increases Ryan Steelberg's reported economic exposure to VERI alongside existing indirect holdings via The RSS Living Trust and RVH, LLC. For investors, an insider-funded purchase of this size can be interpreted as insider accumulation, though the form does not provide commentary on financing sources or strategic intent.

TL;DR: Disclosure is complete on the transaction, but trust/LLC holdings and disclaimer affect beneficial-ownership clarity.

The Form 4 clearly describes the securities purchase agreement, the mechanics of the issuance, and the reporting person's roles. It also states that Steelberg is trustee of The RSS Living Trust and sole manager/member of RVH, LLC, which holds shares. Importantly, the filing includes a disclaimer that the reporting person disclaims beneficial ownership of trust-held shares except to the extent of pecuniary interest. That disclaimer is standard but reduces clarity on voting and dispositive power for some holdings.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Steelberg Ryan

(Last) (First) (Middle)
C/O VERITONE, INC.
1615 PLATTE STREET, 2ND FLOOR

(Street)
DENVER CO 80202

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Veritone, Inc. [ VERI ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director X 10% Owner
X Officer (give title below) Other (specify below)
PRESIDENT AND CEO
3. Date of Earliest Transaction (Month/Day/Year)
08/12/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 08/12/2025 A(1) 366,300(1) A $2.73(2) 581,474 I The RSS Living Trust, dated April 6, 2012(3)
Common Stock 906,073 D
Common Stock 2,003,349 I RVH, LLC(4)
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. The shares were issued pursuant to a securities purchase agreement, dated June 30, 2025, between the Issuer and the Reporting Person, pursuant to which the Reporting Person agreed to purchase from the Issuer, and the Issuer agreed to issue and sell to the Reporting Person, shares of the Issuer's common stock for a gross aggregate offering price of $1.0 million, at a price per share equal to the greater of (i) $1.41 (representing the consolidated closing bid price of the Issuer's common stock on June 27, 2025) and (ii) the consolidated closing bid price of the Issuer's common stock on the date that is the second full trading day after the date on which the Issuer's Quarterly Report on Form 10-Q for the quarter ended June 30, 2025 is filed with the SEC. In accordance with SEC rules, the transaction became reportable pursuant to Section 16 of the Securities Exchange Act upon the fixing of the purchase price on August 12, 2025.
2. The price is equal to the consolidated closing bid price of the Issuer's common stock on August 12, 2025.
3. Reporting person is the trustee of The RSS Living Trust dated April 6, 2012 and, as such, reporting person may be deemed a beneficial owner of such shares. Reporting person disclaims beneficial ownership of such shares, except to the extent of his pecuniary interest therein.
4. Shares are held by RVH, LLC, a limited liability company. Reporting person is the sole manager and member of RVH, LLC.
/s/ Ryan Steelberg 08/13/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

How many shares did Ryan Steelberg purchase in the Form 4 for VERI?

The Form 4 reports the issuance/acquisition of 366,300 shares connected to the securities purchase agreement.

What price per share and aggregate amount were paid for the VERI purchase?

The purchase price was fixed at the consolidated closing bid of $2.73 per share, for a $1.0 million gross aggregate offering price.

When was the transaction fixed and when was the Form 4 signed?

The purchase price was fixed on August 12, 2025, and the Form 4 was signed on August 13, 2025.

What roles and ownership positions does Ryan Steelberg report at Veritone (VERI)?

He is reported as President and CEO, a director, and marked as a 10% owner on the Form 4.

Are any shares held indirectly and through which entities?

Yes. The filing discloses holdings through The RSS Living Trust (Steelberg is trustee and disclaims beneficial ownership except to pecuniary interest) and through RVH, LLC, for which he is the sole manager and member; RVH, LLC is reported as holding 2,003,349 shares in the form.

Was the purchase made under a written agreement?

Yes. The shares were issued pursuant to a securities purchase agreement dated June 30, 2025, per the Form 4.
Veritone

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462.70M
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7.65%
Software - Infrastructure
Services-computer Processing & Data Preparation
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United States
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