What insider share transaction did VOD (Vodafone) disclose in this 6-K?

Vodafone disclosed that Joakim Reiter, Chief External and Corporate Affairs Officer, sold 500,000 ordinary shares in Vodafone Group Plc on September 18, 2026 on the London Stock Exchange.

Who is the insider involved in the Vodafone (VOD) share sale reported here?

The insider is Joakim Reiter, who serves as Vodafone’s Chief External and Corporate Affairs Officer. The transaction is reported as a person discharging managerial responsibilities under Article 19 of MAR.

Vodafone executive sells £633K in shares

Q: At what price were the Vodafone (VOD) shares sold and what was the total value?

The shares were sold at a price of £1.26725 per share, resulting in aggregated proceeds of £633,625, as reported under the Market Abuse Regulation disclosure requirements.

Q: On which market were the Vodafone (VOD) shares sold in this transaction?

The 500,000 ordinary shares were sold on the London Stock Exchange (XLON), as specified in the regulatory disclosure section of the report.

Q: Under which regulation was the Vodafone (VOD) director/PDMR shareholding disclosed?

The transaction was disclosed under Article 19(1) and reported in accordance with Article 19(3) of the EU Market Abuse Regulation 596/2014 as it forms part of domestic law via the European Union (Withdrawal) Act 2018.

Q: What type of shares did the Vodafone (VOD) executive sell?

The executive sold ordinary shares of US$0.20 20/21 each in Vodafone Group Plc, identified by ISIN: GB00BH4HKS39, as stated in the instrument description.

Vodafone disclosed that its Chief External and Corporate Affairs Officer sold 500,000 ordinary shares for £633,625 on September 18, 2026.

Filing Impact

(Neutral)

Filing Sentiment

(Neutral)

Form Type

6-K

Rhea-AI Filing Summary

VODAFONE GROUP PUBLIC LTD CO (VOD) reported a share dealing by a senior executive. Joakim Reiter, Chief External and Corporate Affairs Officer, sold 500,000 ordinary shares of Vodafone on September 18, 2026, on the London Stock Exchange at a price of £1.26725 per share, for total consideration of £633,625.

The disclosure is made as a transaction by a person discharging managerial responsibilities under Article 19 of the Market Abuse Regulation.

Key Figures

Shares sold: 500,000 shares Sale price per share: £1.26725 per share Aggregated sale value: £633,625 +2 more

5 metrics

Shares sold 500,000 shares Ordinary shares sold by Joakim Reiter on September 18, 2026

Sale price per share £1.26725 per share Price for Vodafone ordinary shares sold on London Stock Exchange

Aggregated sale value £633,625 Total consideration for 500,000 ordinary shares sold

Transaction date September 18, 2026 Date of the reported share sale transaction

LEI 213800TB53ELEUKM7Q61 Legal Entity Identifier for Vodafone Group Plc

Key Terms

person discharging managerial responsibilities, Market Abuse Regulation 596/2014, Legal Entity Identifier, Ordinary shares, +1 more

5 terms

person discharging managerial responsibilities regulatory

"Details of the person discharging managerial responsibilities/person closely associated"

A person discharging managerial responsibilities is an individual who holds a senior role with authority to make or influence a company’s strategic or operational decisions, such as executives, board members, or other top managers. Investors care because these people often have access to confidential information and their buying or selling of company shares must be disclosed—like a referee who knows the score before the crowd, their actions can signal important, non-public insights about a company's prospects.

Market Abuse Regulation 596/2014 regulatory

"transactions under Article 19(1) of the EU Market Abuse Regulation 596/2014"

Regulation 596/2014, known as the Market Abuse Regulation, is the European rulebook that bans insider trading and market manipulation and requires timely public disclosure of crucial company information. It matters to investors because it helps keep prices fair and trustworthy—like rules that stop players from cheating in a game—by forcing companies and insiders to be transparent and making unlawful trading easier to detect and punish.

Legal Entity Identifier regulatory

"b) | LEI | 213800TB53ELEUKM7Q61"

A legal entity identifier (LEI) is a unique, standardized code that functions like a global ID card for businesses and organizations involved in financial markets. It helps investors and regulators reliably identify who is on the other side of a deal, trace ownership and links between firms, and reduce confusion or fraud — improving transparency for reporting, risk assessment, and cross-border trades.

Ordinary shares financial

"Description of the financial instrument, type of instrument and identification code | Ordinary shares"

Ordinary shares are a type of ownership stake in a company, giving shareholders a right to participate in the company’s profits and decision-making through voting. They are similar to owning a piece of a business, and their value can rise or fall based on the company's performance. Investors buy ordinary shares to potentially earn dividends and benefit from the company's growth over time.

London Stock Exchange (XLON) market

"Place of the transaction | London Stock Exchange (XLON)"

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

At what price were the Vodafone (VOD) shares sold and what was the total value?

The shares were sold at a price of £1.26725 per share, resulting in aggregated proceeds of £633,625, as reported under the Market Abuse Regulation disclosure requirements.

On which market were the Vodafone (VOD) shares sold in this transaction?

The 500,000 ordinary shares were sold on the London Stock Exchange (XLON), as specified in the regulatory disclosure section of the report.

Under which regulation was the Vodafone (VOD) director/PDMR shareholding disclosed?

The transaction was disclosed under Article 19(1) and reported in accordance with Article 19(3) of the EU Market Abuse Regulation 596/2014 as it forms part of domestic law via the European Union (Withdrawal) Act 2018.

What type of shares did the Vodafone (VOD) executive sell?

The executive sold ordinary shares of US$0.20 20/21 each in Vodafone Group Plc, identified by ISIN: GB00BH4HKS39, as stated in the instrument description.

AI-generated analysis. How Rhea-AI works. Not financial advice.

Form 6-K: How Foreign Companies Report to the SEC →

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Available on EDGAR 09/21/2026 - 07:24 AM Accepted by SEC EDGAR 09/21/2026 - 07:24 AM

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

Form 6-K

REPORT OF FOREIGN PRIVATE ISSUER

PURSUANT TO RULES 13a-16 OR 15d-16 UNDER

THE SECURITIES EXCHANGE ACT OF 1934

Dated September 21, 2026

Commission File Number: 001-10086

VODAFONE GROUP

PUBLIC LIMITED COMPANY

(Translation of registrant’s name into English)

VODAFONE HOUSE, THE CONNECTION, NEWBURY, BERKSHIRE, RG14 2FN, ENGLAND

(Address of principal executive offices)

Indicate by check mark whether the registrant files or will file annual reports under cover Form 20-F or Form 40-F.

Form 20-F ✓ Form 40-F _

This Report on Form 6-K contains a Stock Exchange Announcement dated 21 September 2026 entitled ‘Director/PDMR Shareholding’.

21 September 2026

Notification of Transaction of Person Discharging Managerial Responsibilities

Vodafone Group Plc ("Vodafone" or the "Company") announces the following transactions under Article 19(1) of the EU Market Abuse Regulation 596/2014 as it forms part of domestic law by virtue of the European Union (Withdrawal) Act 2018 ("MAR").

The information set out below is provided in accordance with the requirements of Article 19(3) of MAR.

1	Details of the person discharging managerial responsibilities/person closely associated
a)	Name	Joakim Reiter
2	Reason for the notification
a)	Position/status	Chief External and Corporate Affairs Officer
b)	Initial notification/ Amendment	Initial notification
3	Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)	Name	Vodafone Group Plc
b)	LEI	213800TB53ELEUKM7Q61
4	Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)	Description of the financial instrument, type of instrument and identification code	Ordinary shares of US$0.20 20/21 each in Vodafone Group Plc (ISIN: GB00BH4HKS39)
b)	Nature of the transaction	Sale of Ordinary shares
c)	Price(s) and volume(s)	Price(s)	Volume(s)
		£ 1.26725	500,000
d)	Aggregated information	Price(s): £ 633,625 Volume(s): 500,000
e)	Date of the transaction	2026-09-18
f)	Place of the transaction	London Stock Exchange (XLON)

- ends -

For more information, please contact:
Investor Relations:	vodafone.com	ir@vodafone.co.uk	Media Relations:	Vodafone.com/media/contact	GroupMedia@vodafone.com
Registered Office: Vodafone House, The Connection, Newbury, Berkshire RG14 2FN, England. Registered in England No. 1833679

About Vodafone Group

everyone.connected

Vodafone is a leading European and African telecoms company.

We serve around 370 million mobile and broadband customers, operating networks in 17 countries with investments in a further three and partners in over 40 more. We have capacity on more than 70 subsea cable systems - the backbone of the internet - and we are developing a new direct-to-mobile satellite communications service to connect areas without coverage. Vodafone runs one of the world's largest IoT platforms, with over 240 million IoT connections globally, and we provide financial services to around 103 million customers across eight African countries - managing more transactions than any other provider.

From the seabed to the stars, Vodafone's mission is to connect everyone.

For more information, please visit www.vodafone.com follow us on X at @VodafoneGroup or connect with us on LinkedIn at www.linkedin.com/company/vodafone.

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorised.

	VODAFONE GROUP
	PUBLIC LIMITED COMPANY
	(Registrant)


Date: September 21, 2026	By: /s/ M D B
	Name: Maaike de Bie
	Title: Group General Counsel and Company Secretary

Source: View Original Filing on SEC EDGAR

Vodafone executive sells £633K in shares

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