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VSCO Insider Grant: Rod Little Increases Holdings After Equity Award

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Victorias Secret (NYSE:VSCO) filed a Form 4 on 29 June 2025 disclosing that director Rod R. Little acquired 6,761 shares of common stock on 18 June 2025 (Transaction Code A). The award was recorded at $0.0000 per share, indicating a restricted-stock or equity grant rather than an open-market purchase. Following the transaction, Little directly owns 21,572 shares, an increase of approximately 31% from his prior holding. No derivative securities were reported, and the filing does not reference a Rule 10b5-1 trading plan. The document contains no additional financial metrics, risk factors, or strategic disclosures.

Positive

  • Director stake increase: Rod R. Little acquired 6,761 shares, lifting his personal holdings by roughly 31%.

Negative

  • None.

Insights

Stake rise aligns insider interests; market impact immaterial

The Form 4 shows Rod R. Little boosted his direct holdings by 6,761 shares, a 31% increase. While the extra equity strengthens shareholder alignment, the grant represents less than 0.01% of Victoria’s Secret’s outstanding shares and involves no cash outflow. Accordingly, the disclosure appears routine and should have negligible influence on valuation or near-term trading dynamics.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
LITTLE ROD R

(Last) (First) (Middle)
4 LIMITED PARKWAY EAST

(Street)
REYNOLDSBURG OH 43068

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Victoria's Secret & Co. [ VSCO ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
Officer (give title below) Other (specify below)
3. Date of Earliest Transaction (Month/Day/Year)
06/18/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 06/18/2025 A 6,761 A $0.0000 21,572 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
Robert J. Tannous, by Power of Attorney for Rod R. Little 06/23/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

How many shares did VSCO director Rod R. Little acquire on June 18, 2025?

The Form 4 reports that he acquired 6,761 shares of Victoria's Secret common stock.

What is Rod R. Little's total beneficial ownership after the transaction?

Following the award, Little directly owns 21,572 shares.

At what price were the shares recorded in the Form 4?

The acquisition price was reported as $0.0000 per share, indicating a restricted-stock award.

Was the transaction executed under a Rule 10b5-1 trading plan?

The filing does not indicate that the acquisition was made pursuant to a Rule 10b5-1 plan.

Does this insider purchase materially impact VSCO's share count?

The 6,761 shares represent less than 0.01% of Victoria's Secret's outstanding shares and are not material to the overall share count.
Victorias Secret And Co

NYSE:VSCO

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VSCO Stock Data

3.41B
68.67M
14.21%
91.76%
14.42%
Apparel Retail
Retail-women's Clothing Stores
Link
United States
REYNOLDSBURG