Victoria's Secret officer proposes $647K share sale

The notice traces the proposed shares to restricted-stock vesting entries dated May 19, August 18 and October 31, 2024.

Rhea-AI Filing Summary

Victoria's Secret & Co. officer Melinda McAfee reported a proposed sale of 7,000 common shares, with an aggregate market value of $647,462.96 and an approximate sale date of October 5, 2026. Merrill Lynch is named as the broker. The listed shares are tied to restricted-stock vesting entries dated May 19, August 18 and October 31, 2024.

Key Figures

Proposed sale: 7,000 common shares Aggregate market value: $647,462.96 Shares outstanding: 79,764,039 shares

3 metrics

Proposed sale 7,000 common shares Approximate sale date: October 5, 2026

Aggregate market value $647,462.96 Proposed sale

Shares outstanding 79,764,039 shares Issuer share count listed in the securities information

Key Terms

Rule 144, Restricted Stock Vest

2 terms

Rule 144 regulatory

"definition of "person" in paragraph (a) of Rule 144"

Rule 144 is a U.S. securities regulation that sets conditions under which restricted or insider-held shares can be legally resold to the public, such as required holding periods, availability of public information, limits on how much can be sold at once, and certain filing requirements. For investors it matters because it determines when previously locked-up shares can enter the market — like a release valve that can increase supply, affect share price, and signal insider intent.

Restricted Stock Vest financial

"Restricted Stock Vest"

A restricted stock vest is the moment when shares granted to an employee or executive under conditions (like staying at the company or hitting targets) officially become theirs to keep or sell. Think of it as a timed gift that unlocks only after certain rules are met. Investors watch vesting because it can change who controls shares, create potential selling pressure when large blocks unlock, and reveal how management’s incentives are aligned with company performance.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

How many VSXY shares is Melinda McAfee proposing to sell?

Melinda McAfee, identified as an officer, reported a proposed sale of 7,000 common shares, with an aggregate market value of $647,462.96 and an approximate sale date of October 5, 2026.

What restricted-stock vesting shares are listed in Melinda McAfee's VSXY sale notice?

The listed entries are 3,407 shares dated May 19, 2024, 623 shares dated August 18, 2024, and 2,970 shares dated October 31, 2024.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Available on EDGAR 10/05/2026 - 04:20 PM Accepted by SEC EDGAR 10/05/2026 - 04:19 PM Learn about SEC filing dates

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK	0001916977
Filer CCC	XXXXXXXX
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer	Victoria's Secret & Co.
SEC File Number	001-40515
Address of Issuer	4 LIMITED PARKWAY EAST REYNOLDSBURG OHIO 43068
Phone	614-577-7000
Name of Person for Whose Account the Securities are To Be Sold	Melinda McAfee
See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.
Relationship to Issuer	Officer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Merrill Lynch 8890 Lyra Drive 5th Floor Columbus OH 43240	7000	647462.96	79764039	10/05/2026	NYSE

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	05/19/2024	Restricted Stock Vest	Victoria's Secret & Co.			3407	05/19/2024	NA
Common	08/18/2024	Restricted Stock Vest	Victoria's Secret & Co.			623	08/18/2024	NA
Common	10/31/2024	Restricted Stock Vest	Victoria's Secret & Co.			2970	10/31/2024	NA

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Nothing to Report

144: Remarks and Signature

Remarks
Date of Notice	10/05/2026
Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1	07/01/2026
ATTENTION:
The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.
Signature	Melinda McAfee
ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)