YELP insider plans 10,000-share sale via Form 144 filing

Rhea-AI Filing Summary

Yelp Inc. filed a Form 144 for a proposed sale of 10,000 shares of common stock with an aggregate market value of $335,785. The shares were acquired from the issuer via equity awards on 05/20/2022, 02/20/2023, and 08/20/2024, and are slated for sale around 10/15/2025 through Morgan Stanley Smith Barney LLC on the NYSE. The filing lists 63,060,655 shares outstanding.

Recent sales disclosed for the same issuer include David Schwarzbach selling 10,000 shares on 09/15/2025 for $312,440, 10,000 on 08/27/2025 for $314,289, and 10,000 on 07/17/2025 for $346,832.

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK
Filer CCC
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer

SEC File Number

Address of Issuer

Phone

Name of Person for Whose Account the Securities are To Be Sold

See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.

Relationship to Issuer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Morgan Stanley Smith Barney LLC Executive Financial Services 1 New York Plaza 8th Floor New York NY 10004	10000	335785.00	63060655	10/15/2025	NYSE

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	05/20/2022	Restricted Stock	ISSUER			1620	05/20/2022	Not Applicable
Common	05/20/2022	Performance Shares	ISSUER			3123	05/20/2022	Not Applicable
Common	08/20/2024	Performance Shares	ISSUER			210	08/20/2024	Not Applicable
Common	02/20/2023	Restricted Stock	ISSUER			5047	02/20/2023	Not Applicable

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
DAVID SCHWARZBACH 350 Mission Street, 10th Floor San Francisco CA 94105	Common	09/15/2025	10000	312440.00
DAVID SCHWARZBACH 350 Mission Street, 10th Floor San Francisco CA 94105	Common	08/27/2025	10000	314289.00
DAVID SCHWARZBACH 350 Mission Street, 10th Floor San Francisco CA 94105	Common	07/17/2025	10000	346832.00

144: Remarks and Signature

Remarks

Date of Notice

Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1

ATTENTION:

The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.

Signature

ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)

FAQ

What did YELP disclose in this Form 144?

A proposed sale of 10,000 shares of common stock with an aggregate market value of $335,785.

When and where are the YELP shares expected to be sold?

The approximate sale date is 10/15/2025 on the NYSE.

Who is the broker for the proposed YELP share sale?

The broker is Morgan Stanley Smith Barney LLC.

How were the YELP shares to be sold acquired?

Through restricted stock and performance shares awarded by the issuer on 05/20/2022, 02/20/2023, and 08/20/2024.

How many YELP shares are outstanding as listed?

The filing lists 63,060,655 shares outstanding.

What recent sales related to YELP are disclosed?

David Schwarzbach sold 10,000 shares on 09/15/2025 for $312,440, 10,000 on 08/27/2025 for $314,289, and 10,000 on 07/17/2025 for $346,832.