[Form 4] Yum! Brands, Inc. Insider Trading Activity
Scott Mezvinsky, identified as KFC Division CEO of Yum! Brands (YUM), reported multiple transactions dated 09/02/2025. The filing shows a non-derivative acquisition of 409 shares (reported code M) at $49.66 and two dispositions: 139 shares disposed at $146.26 and 270 shares sold at $145.27. After these transactions the reporting person’s direct beneficial ownership is reported as 2,164 shares, with 1,487 held indirectly in a 401(k) plan. The filing also reports a stock appreciation right (SAR) series with exercise price $49.66 covering 409 underlying shares, exercisable from 02/05/2020 and expiring 02/05/2026, leaving 1,227 SARs held directly. The report notes the transactions were made pursuant to a 10b5-1 plan and is signed by a power of attorney.
- Transactions executed under a 10b5-1 plan, providing procedural transparency and affirmative-defense context
- Detailed post-transaction holdings disclosed for both direct and indirect ownership and for SARs
- SARs exercisable since 02/05/2020 and expiring 02/05/2026, clarifying derivative timelines
- Insider sold 270 shares and disposed of 139 shares on 09/02/2025, reducing direct common stock holdings
- Filing shows active sales on same date as acquisitions, which may warrant investor attention to timing
Insights
TL;DR Insider executed a 10b5-1 plan: modest purchases via SARs and contemporaneous sales, resulting in modest net share changes.
The filing documents routine insider activity under a pre-established 10b5-1 plan on 09/02/2025. The acquisition of 409 SARs at a $49.66 exercise/strike context and concurrent sales of 409 total shares (139 disposed plus 270 sold) suggests planned rebalancing rather than a single opportunistic trade. Total reported direct common stock ownership after the trades is 2,164 shares, with an additional 1,487 shares indirectly held in a 401(k) plan. The SARs expire 02/05/2026, indicating remaining short-term exercisable derivative exposure.
TL;DR Disclosure aligns with standard Section 16 reporting and includes 10b5-1 plan reference and POA signature.
The form is complete in disclosing both non-derivative and derivative positions, codes, prices, and post-transaction holdings. Notably, the filer cites a 10b5-1 plan which provides affirmative defense to insider trading claims when plan conditions are met. The signature by a power of attorney is properly indicated. No material omissions of the reported classes or dates are evident from the filing content provided.