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[Form 4] ZILLOW GROUP, INC. Insider Trading Activity

Filing Impact
(Neutral)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Zillow Group director Erik C. Blachford reported multiple equity transactions in Class C Capital Stock and related options. He sold 966 shares in an open-market sale at $42.85 per share under a Rule 10b5-1 trading plan adopted on March 7, 2025.

He also received a grant of 3,166 restricted stock units that vest in equal quarterly installments over one year, and a stock option award covering 9,498 shares that vests on the same quarterly schedule. In addition, 8,417 directly held shares were transferred to his former spouse as part of a divorce settlement, and he no longer beneficially owns those securities.

Positive

  • None.

Negative

  • None.
Insider BLACHFORD ERIK C
Role Director
Sold 966 shs ($41K)
Type Security Shares Price Value
Sale Class C Capital Stock 966 $42.85 $41K
Other Class C Capital Stock 8,417 $0.00 --
Grant/Award Stock Option (right to buy) 9,498 $0.00 --
Grant/Award Class C Capital Stock 3,166 $0.00 --
Holdings After Transaction: Class C Capital Stock — 35,743 shares (Direct); Stock Option (right to buy) — 9,498 shares (Direct)
Footnotes (1)
  1. Represents a grant of restricted stock units that will vest as to 1/4th of the total amount of shares subject to the grant after each three-month period following the grant date such that the restricted stock units are fully vested on the one-year anniversary of the grant date. Reflects a transfer of directly held shares to the reporting individual's former spouse in connection with a divorce settlement. The reporting individual no longer beneficially owns the securities transferred. The sale was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on March 7, 2025. 1/4th of the shares subject to the option will vest and become exercisable after each-three-month period following the grant date such that the option will be fully vested and exercisable on the one-year anniversary of the grant date.
Form 4 Insider Transactions: What Each Field Means →
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
 Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
BLACHFORD ERIK C
(Last) (First) (Middle)
C/O ZILLOW GROUP, INC.
1301 SECOND AVENUE, FLOOR 36
(Street)
SEATTLE WA 98101
(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
ZILLOW GROUP, INC. [ Z AND ZG ] 		5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
Officer (give title below) Other (specify below)
3. Date of Earliest Transaction (Month/Day/Year)
03/01/2026
4. If Amendment, Date of Original Filed (Month/Day/Year)
 6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class C Capital Stock 03/01/2026 A 3,166(1) A $0 45,126 D
Class C Capital Stock 03/02/2026 J(2) 8,417 D $0 36,709 D
Class C Capital Stock 03/03/2026 S 966(3) D $42.85 35,743 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Stock Option (right to buy) $44.62 03/01/2026 A 9,498 06/01/2026(4) 03/01/2036 Class C Capital Stock 9,498 $0 9,498 D
Explanation of Responses:
1. Represents a grant of restricted stock units that will vest as to 1/4th of the total amount of shares subject to the grant after each three-month period following the grant date such that the restricted stock units are fully vested on the one-year anniversary of the grant date.
2. Reflects a transfer of directly held shares to the reporting individual's former spouse in connection with a divorce settlement. The reporting individual no longer beneficially owns the securities transferred.
3. The sale was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on March 7, 2025.
4. 1/4th of the shares subject to the option will vest and become exercisable after each-three-month period following the grant date such that the option will be fully vested and exercisable on the one-year anniversary of the grant date.
Remarks:
/s/ Shannon Cartales Attorney-in-Fact 03/03/2026
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Source: View Original Filing on SEC EDGAR

FAQ

What insider transactions did Zillow Group (Z) director Erik Blachford report?

Erik Blachford reported several transactions, including an open-market sale of 966 Class C shares at $42.85 each, new grants of 3,166 restricted stock units and 9,498 stock options, plus a transfer of 8,417 shares to a former spouse.

How many Zillow Group (Z) shares did Erik Blachford sell and at what price?

Erik Blachford sold 966 shares of Zillow Group Class C Capital Stock at an average price of $42.85 per share. The transaction was executed as an open-market sale under a pre-arranged Rule 10b5-1 trading plan adopted on March 7, 2025.

What equity awards did Erik Blachford receive from Zillow Group (Z)?

Erik Blachford received a grant of 3,166 restricted stock units and a stock option for 9,498 shares. Both awards vest quarterly over one year, with one-quarter of each award vesting after every three-month period following the grant date.

How do Erik Blachford’s new Zillow Group (Z) restricted stock units vest?

The 3,166 restricted stock units granted to Erik Blachford vest in four equal installments. One-quarter of the units vest after each three-month period following the grant date, so the entire award becomes fully vested on the one-year anniversary of the grant.

What are the vesting terms of Erik Blachford’s new Zillow Group (Z) stock options?

Erik Blachford’s stock option covering 9,498 shares vests quarterly over one year. One-quarter of the option becomes exercisable after each three-month period following the grant date, making the option fully vested and exercisable on the one-year anniversary.

Why did Erik Blachford transfer 8,417 Zillow Group (Z) shares?

The transfer of 8,417 directly held shares was made to Erik Blachford’s former spouse as part of a divorce settlement. According to the disclosure, he no longer beneficially owns the securities that were transferred in this settlement.

Was Erik Blachford’s Zillow Group (Z) share sale under a 10b5-1 plan?

Yes. The open-market sale of 966 Class C shares at $42.85 per share was executed under a Rule 10b5-1 trading plan. The filing notes this plan was adopted by Erik Blachford on March 7, 2025, before the reported sale.