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Accenture plc reports developments tied to its global professional services business, including consulting, technology, operations and business process services for enterprise and public-sector clients. Recurring news themes include AI-enabled business reinvention, cloud and data partnerships, cybersecurity capabilities, digital platform modernization and customer experience transformation.
Company updates also cover strategic investments made through Accenture Ventures, collaborations with technology platforms and industry partners, and applied innovation in areas such as agentic AI, compliance-focused enterprise AI, warehouse robotics and sector-specific digital ecosystems. These announcements reflect Accenture’s role in designing, implementing and operating technology-led change programs across industries.
According to Accenture's new report, only 7% of industrial companies plan to enhance their digital sales capabilities within the next two years. The report, based on a survey of 500 executives, predicts that by 2025, 29% of industrial sales will occur through digital channels, up from 21% today. While 96% acknowledge the necessity for transformation, the majority remain inactive. Accenture categorized companies into three clusters based on digital sales maturity: Leaders, Strivers, and Laggards, revealing significant resistance among sales staff towards digital adaptation.
Accenture (NYSE: ACN) plans to acquire Linkbynet, a prominent French cloud services provider, enhancing its cloud capabilities. Founded in 2000, Linkbynet specializes in cloud optimization, managed services, and security, boasting over 900 skilled professionals. This acquisition aligns with Accenture’s strategy to bolster its Cloud First group, which consists of 70,000 cloud experts, backed by a $3 billion investment. The deal is subject to customary approvals and aims to support clients in adopting emerging technologies.
A recent Accenture report reveals that during the pandemic, 56% of surveyed citizens took on new caregiving roles, but 89% are unaware of available social services. Although 57% felt their agencies responded effectively to COVID-19, 54% noted increased demand for digital services, while 55% reported difficulties in implementing them. The report emphasizes the need for modernized social services, with executives recognizing the importance of technology investment, including AI and data analytics, to enhance future responsiveness and accessibility.
Accenture (NYSE: ACN) and Shiseido have formed a joint venture named Shiseido Interactive Beauty to expedite Shiseido's digital transformation. This partnership will integrate around 250 digital and IT specialists from both companies and facilitate the migration of Shiseido's IT infrastructure to the cloud, aiming to enhance efficiency and reduce costs. This initiative aligns with Shiseido's WIN 2023 and Beyond strategy, which emphasizes long-term growth through branding and innovation. Operations are set to commence in July.
The Global Task Force on Pandemic Response, a U.S.-based public-private partnership, announced initiatives to combat the COVID-19 surge in India. They plan to deliver 1,000 Puritan Bennett™ ventilators and 25,000 oxygen concentrators to support healthcare facilities, with deliveries expected by early June. Additionally, a Chief Human Resources Officer India Action Group has been formed to assist CHROs in supporting their workforce. The Task Force collaborates with U.S. and Indian government officials and includes a coalition of prominent companies aimed at maximizing corporate contributions to pandemic relief efforts.
Accenture (NYSE: ACN) announced the retirement of chief marketing & communications officer Amy Fuller on August 31, 2021. Jill Kramer, the current global head of brand, will take over on June 1, 2021, and join the Global Management Committee. Kramer has more than 20 years of experience in advertising and marketing, previously leading significant changes and efficiency improvements in Accenture’s marketing operations. Under Fuller, the brand became the most valuable in IT services, successfully launching major initiatives such as the 'Let there be change' campaign.
Accenture (NYSE: ACN) has made a strategic investment in Prevailion, a cyber intelligence company focused on malware visibility and early threat detection. This investment aims to enhance Accenture’s capabilities in providing clients with actionable evidence of cyber threats and mitigate risks across third-party ecosystems. Accenture's Cyber Investigations team reported a 200% increase in supply chain intrusions in 2020. Prevailion's solutions offer confirmed evidence of malicious attacks, enabling better risk management. Terms of the investment were not disclosed.
Accenture (NYSE: ACN) is acquiring assets from ThinkTank, a Denver-based digital engagement technology firm. This acquisition, which involves ThinkTank's cloud-based stakeholder engagement platform, aims to enhance Accenture's Intelligent Platform Services. The Engage platform can lower implementation costs by 20%, accelerate design phases by 40%, and boost user adoption by 50%. The integration will streamline technology-led business transformations and improve collaboration.
Accenture (NYSE: ACN) has acquired Electro 80, enhancing its operational technology (OT) capabilities in Australia's resource industries. The acquisition aims to support clients in sectors like mining and energy by improving manufacturing efficiency and safety. Electro 80, with over 100 employees, brings extensive OT expertise, enabling Accenture to deliver integrated solutions for capital project management. This move aligns with Accenture's strategy to bolster its Industry X capabilities and meets the growing demand for digitization in asset-intensive operations.
Accenture Interactive has been named the world’s largest digital agency network by Ad Age for the sixth consecutive year, achieving over US$10.6 billion in revenue for fiscal year 2020, marking a 3.5% growth. Recognized in Ad Age’s Agency Report 2021, Accenture Interactive ranked #1 among the largest digital agency networks and #4 among agency companies. The company has also made key leadership appointments and strengthened its capabilities through acquisitions. The report underscores the growing importance of integrating creativity and technology to meet evolving consumer needs.