ADT Brings ADT Blu to Walmart.com, Expanding Availability Through One of the Nation’s Largest Online Retailers
ADT (ADT) announced that its DIY home security system ADT Blu is now available for purchase on Walmart.com, expanding distribution through a major online retail channel.
Rhea-AI Summary
ADT (ADT) announced that its DIY home security system ADT Blu is now available for purchase on Walmart.com, expanding distribution through a major online retail channel. ADT Blu is a self-installed system managed via the ADT+ app, which lets users arm and disarm their system, view live video, and receive notifications when people, packages, animals, or vehicles are detected. The system can be expanded over time with additional devices and does not require a long-term contract or technician visit. Customers can choose between 24/7 professional monitoring through ADT’s company-owned monitoring centers or self-monitoring. ADT plans to pursue additional retail channels, and ADT Blu is also available on ADT.com and by phone.
Positive
- ADT Blu listed on Walmart.com expands distribution through a large national online retailer
- Flexible monitoring options allow customers to choose 24/7 professional monitoring or self-monitoring
- No long-term contract or technician visit lowers adoption friction for DIY customers
Negative
- None.
AI-generated analysis. How Rhea-AI works. Not financial advice.
BOCA RATON, Fla., Sept. 14, 2026 (GLOBE NEWSWIRE) -- ADT Inc. (NYSE: ADT), the trusted leader in smart home security solutions, today announced that ADT Blu, a do-it-yourself (DIY) solution, is available for purchase on Walmart.com. This marks a milestone for ADT, expanding availability of its product offerings through a major retail channel and supporting the company’s focus on meeting customer needs in the DIY security market.
ADT Blu is a self-installed home security system that customers can set up quickly and manage directly through the ADT+ app. The fully integrated app allows customers to arm and disarm the system, view live video, and receive notifications when people, packages, animals, and vehicles are detected. Customers can also expand their system over time by adding devices as their needs evolve, from keeping an eye on routine activity like package deliveries to helping identify unexpected situations around the home. ADT Blu can be purchased without a long-term contract and installed without a technician visit. ADT Blu also provides customers with flexible monitoring options, allowing them to choose 24/7 professional monitoring through ADT’s company-owned and operated monitoring centers or to monitor their home themselves.
“Bringing ADT Blu to Walmart.com makes it easier for consumers nationwide to purchase a DIY security system that’s backed by a company with more than 150 years of experience in home security,” said Kim Miller, ADT’s Chief Marketing & Communications Officer. “Every new retail channel introduces ADT Blu to more consumers and expands access to a solution that offers flexibility and peace of mind.”
“We’re excited to add ADT to Walmart Marketplace as a recognizable and trusted brand in the security and smart home solutions industry,” said Tomas Ponce De Leon, Vice President, Walmart U.S. Seller Acquisition and Onboarding. “Having ADT make its products available on Walmart.com strengthens our assortment and gives customers a convenient way to shop a brand they already know and trust.”
ADT will continue pursuing additional retail channels to expand the availability of its DIY product line. In addition to Walmart.com, ADT Blu is available on ADT.com and by phone at 1-800-ADT-ASAP. Learn more about ADT Blu at ADT.com/Blu.
About ADT
ADT is a leading provider of security, interactive and smart home solutions serving residential and small business customers in the U.S. Through innovative offerings, unrivaled safety and a premium customer experience delivered by the largest network of smart home security professionals in the U.S., ADT empowers people to protect and connect to what matters most, every second, every day. For more information, visit ADT.com.
Media Contact: media@adt.com
FAQ
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What is ADT Blu and how do customers use it?
ADT Blu is a do-it-yourself home security system that customers install themselves and manage through the ADT+ app. The app allows users to arm and disarm the system, view live video, and receive notifications when people, packages, animals, or vehicles are detected.
What monitoring options does ADT Blu offer?
ADT Blu offers flexible monitoring choices. Customers may select 24/7 professional monitoring through ADT’s company-owned and operated monitoring centers or choose to monitor their home themselves.
Where can customers purchase ADT Blu besides Walmart.com?
In addition to being available on Walmart.com, ADT Blu can be purchased on ADT.com and by phone at 1-800-ADT-ASAP. The company also stated that it will continue pursuing additional retail channels.