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Adapti, Inc. reports developments in AI-enabled sports and influencer management, including its AdaptAI platform for matching products and brands with influencers through proprietary data analytics. News about ADTI also covers the company’s expansion into athlete representation through completed acquisitions of The Ballengee Group, a baseball sports management agency, and Levelution Sports Agency, a NIL representation business.
Recurring updates include agency client activity, brand-partnership capabilities, NIL services, contract negotiation and marketing support for athletes, operating and financial results, and board or executive governance changes tied to the company’s integrated sports, social media, and data-driven influencer strategy.
Adapti (OTCID:ADTI) completed the acquisition of Levelution Sports Agency, LLC on April 1, 2026, expanding its athlete representation and NIL capabilities. The deal adds Levelution's team and expertise to Adapti's multi-sport, tech-enabled management platform; financial terms were not disclosed.
Leadership statements from both CEOs highlight strategic alignment and plans to accelerate services for athletes and brand partners.
Adapti (OTCID:ADTI) signed a Letter of Intent on October 20, 2025 to acquire Levelution Sports, a NIL representation agency focused on compliance, brand partnerships, and athlete development.
The proposed transaction is positioned to expand Adapti's multi-sport athlete management platform by adding Levelution's NIL expertise and partnership access for athletes. Company quotes emphasize strategic growth and scaling athlete opportunities. Transaction terms and closing timeline were not disclosed.
Adapti (OTC:ADTI) announced that its recently acquired sports agency, The Ballengee Group, has successfully negotiated a contract extension for Kansas City Royals pitcher Seth Lugo. The deal is valued at $40 million for two years, with an additional third-year player option worth up to $20 million.
The contract extension represents a significant achievement for Ballengee Group, which was acquired by Adapti in July 2025. The agency specializes in representing professional baseball athletes and is known for its client-focused approach and expertise in contract negotiations.
Adapti (OTC:ADTI) has appointed Jeff Campbell as Executive Chairman of the Board following the completion of the Ballengee Group acquisition. Campbell brings significant experience in social media and sports, having previously served as Chief Revenue Officer at Fitlab, where he grew the platform to $100 million in annual recurring revenues.
As former CEO of Geographic Farming, Campbell achieved 400% revenue growth in under two years before the company's successful sale. His experience includes roles as President of UFC Fit and work with sports agent Leigh Steinberg. Campbell will focus on guiding Adapti's growth in sports management, social media strategy, and AI-powered influencer technology.
Adapti (OTC:ADTI) has completed the acquisition of The Ballengee Group, a Dallas-based baseball sports management agency representing approximately 200 professional athletes. The transaction includes 6.5 million shares of Adapti common stock, a $7.5 million promissory note, and potential earnout consideration of up to $20 million payable in shares.
The strategic acquisition combines Ballengee's sports representation expertise with Adapti's developing AdaptAI platform, a SaaS-based solution for data-driven influencer alignment. The company aims to create an integrated agency model leveraging AI technology and social media management to enhance athlete brand value and sponsorship opportunities.