AGCO to Showcase Full-Line Innovation and Smart Farming Technologies at AGRITECHNICA 2025

Rhea-AI Summary

AGCO (NYSE: AGCO) will showcase full-line machinery and smart farming technologies at AGRITECHNICA 2025 in Hanover, Nov 9–15.

Highlights include five new Fendt tractor series, Fendt IDEAL combine and Katana harvester, Massey Ferguson MF 5S and MF 3 Specialty Series, PTx retrofit and factory-fit precision solutions including the new mixed-fleet platform FarmENGAGE, SymphonyVision, and Precision Planting vConnect | Drive, plus the Valtra Coach Talking Tractor AI proof-of-concept and the battery-electric Fendt e100 Vario.

AGCO will also present AGCO Power innovations, a Future Battery Concept, a CO₂ Calculator with Valtra, expanded remanufacturing, and Continuously Variable Transmission (CVT) across several brands to support sustainability and machine life extension.

Insights

Agricultural Machinery Product Strategist

AGCO unveils multiple new tractor series, electrified models and full-line updates for AGRITECHNICA Nov 9–15.

AGCO highlights a full-line push across its brands with five new Fendt tractor series, updated harvesting machines like the Fendt IDEAL combine and Katana forage harvester, and new transmissions on the Massey Ferguson MF 3 Specialty line. These product introductions reinforce the company’s scope across small to large machinery and emphasize continuing reliance on its CVT technology across models.

Key dependencies include successful production ramp and dealer readiness to sell the new series at scale; supply chain or manufacturing delays would blunt near-term revenue benefits. Watch exhibit feedback and order announcements during AGRITECHNICA and the immediate weeks after Nov 9–15 for signals on dealer acceptance and build commitments.

Precision Ag Technology Analyst

AGCO pushes retrofit and factory-fit precision tech, launching mixed-fleet management and AI tools at AGRITECHNICA.

The firm markets the new FarmENGAGE™ mixed-fleet platform, SymphonyVision® AI spraying, vConnect|Drive™ planting control and the proof-of-concept Valtra Coach Talking Tractor. These offerings aim to link machines, sensors and autonomy across brands and retrofit fleets via PTx, signalling a software-and-services emphasis alongside hardware.

Risks hinge on integration and field validation; platform uptake requires clear ROI and seamless data flows. Track demonstration performance at AGRITECHNICA Nov 9–15, early customer pilots, and any concrete timelines for commercial availability to assess adoption over the following 6–12 months.

Autonomous Systems, Advanced Machinery, Talking Tractor Concept and Mixed-Fleet Management Platform Take Center Stage

HANOVER, Germany, Nov. 5, 2025 /PRNewswire/ -- AGCO (NYSE: AGCO), a global leader in the design, manufacture and distribution of agricultural machinery and precision ag technology, will return to AGRITECHNICA 2025 to showcase its iconic machine and technology brands – Fendt^®, Massey Ferguson^®, PTx^® and Valtra^® – at the world's largest indoor agricultural trade fair. Hundreds of thousands of farmers and dealers will experience the latest product launches and innovative technologies from AGCO's leading brands alongside offerings from AGCO Power™ and AGCO Finance^®.

"We're excited to return to AGRITECHNICA and share how our brands are delivering smarter, more sustainable solutions that continue to put Farmers First," said Eric Hansotia, Chairman, President and Chief Executive Officer of AGCO. "From full-line growth to retrofit precision upgrades, our technology stack continues to evolve, helping farmers be more productive, profitable and future-ready."

AGCO will showcase its differentiated portfolio including:

• Fendt will debut five new tractor series alongside the harvesting power of the Fendt IDEAL^® combine and Katana^® forage harvester, reinforcing the brand's full-line capabilities.
• The Future Zone will feature the powerful combination of Fendt engineering and PTx innovation, including OutRun™ autonomous technologies and AI-powered solutions like RowPilot™ for sustainable weed control.
• Massey Ferguson will showcase its best-in-class MF 5S Series and the MF 3 Specialty Series with a new transmission. These innovations join the Massey Ferguson full product line – from compact tractors and the latest tractor updates, to telehandlers, hay tools, balers and combines – many of which are equipped with integrated smart farming solutions such as PTx Trimble™ guidance across a wide range of models.
• PTx will display its retrofit and factory fit precision ag solutions, including the new mixed-fleet farm management platform, FarmENGAGE™, AI vision-based spraying system SymphonyVision^® and its Precision Planting^® vConnect | Drive™, which provides ISOBUS control of vSet^® meters paired with vDrive^® electric drive motors for real-time planting accuracy.
• Valtra will highlight the Valtra Coach Talking Tractor, a proof-of-concept artificial intelligence (AI) assistant designed to make farming easier, more intuitive and more data-driven.
• Also in the spotlight: a sustainable, future-focused portfolio featuring the fully battery-electric Fendt e100 Vario^® tractor, alongside AGCO Power's latest innovations, including the debut of the Future Battery Concept, the CO₂ Calculator developed in collaboration with Valtra and expanded remanufacturing capabilities. Each initiative is designed to reduce emissions, extend machine lifespans and support cost-effective, low-carbon farming.
• AGCO's signature Continuously Variable Transmission (CVT) technology will be featured across several brands and machines, including the Valtra G series.

Visit AGCO's brand exhibits in Hall 20 during AGRITECHNICA, November 9 – 15, to experience how AGCO delivers customer value through its differentiated portfolio and Farmer-First innovation.

AGCO Finance, Fendt, IDEAL, Katana, Massey Ferguson, PTx, Valtra and Vario are registered trademarks of AGCO. AGCO Power, Dyna-VT, FarmENGAGE, IDEALdrive, IDEALharvest, Outrun, PTx Trimble and RowPilot are trademarks of AGCO. Precision Planting, SymphonyVision, vConnect|Drive, vDrive and vSet are trademarks of Precision Planting, LLC.

About AGCO
AGCO (NYSE: AGCO) is a global leader in the design, manufacture and distribution of agricultural machinery and precision ag technology. AGCO delivers value to farmers and OEM customers through its differentiated brand portfolio including leading brands Fendt®, Massey Ferguson®, PTx and Valtra®. AGCO's full line of equipment, smart farming solutions and services helps farmers sustainably feed our world. Founded in 1990 and headquartered in Duluth, Georgia, USA, AGCO had net sales of approximately $11.7 billion in 2024. For more information, visit www.agcocorp.com.  

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SOURCE AGCO Corporation

FAQ

When and where will AGCO (AGCO) exhibit at AGRITECHNICA 2025?

AGCO will exhibit in Hall 20 at AGRITECHNICA in Hanover from November 9–15, 2025.

What new Fendt equipment will AGCO show at AGRITECHNICA 2025?

Fendt will debut five new tractor series plus the Fendt IDEAL combine and Katana forage harvester.

What precision farming products is AGCO (AGCO) highlighting at AGRITECHNICA 2025?

AGCO will highlight PTx solutions including FarmENGAGE, SymphonyVision, and Precision Planting vConnect | Drive for real-time planting control.

What is the Valtra Coach Talking Tractor being presented by AGCO at AGRITECHNICA?

Valtra will present the Coach Talking Tractor, a proof-of-concept AI assistant designed to provide intuitive, data-driven operator support.

Is AGCO showing any electric or sustainability initiatives at AGRITECHNICA 2025?

Yes — AGCO will present the fully battery-electric Fendt e100 Vario, a Future Battery Concept, a CO₂ Calculator with Valtra, and expanded remanufacturing capabilities.

Will AGCO demonstrate autonomous or AI technologies at AGRITECHNICA 2025?

Yes — the Future Zone features OutRun autonomous technologies and AI-powered solutions such as RowPilot for weed control and other AI vision systems.