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Powerfleet Secures Landmark Deal with SIXT Mexico to Deploy Unity's AIoT Capabilities to Drive Digitally Connected Vehicle Rental Operations

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Powerfleet (Nasdaq: AIOT) has secured a significant multi-year partnership with SIXT Mexico to implement its Unity AIoT platform across thousands of rental vehicles. The deal will enable SIXT Mexico to modernize its vehicle rental operations through real-time data intelligence and predictable control.

Through Unity's SaaS-based platform, SIXT Mexico will gain access to automated security workflows, fuel and energy management tools, and operational accountability systems. The partnership originated from a customer referral, highlighting Powerfleet's growing reputation in delivering AIoT solutions.

Powerfleet (Nasdaq: AIOT) ha siglato una partnership pluriennale significativa con SIXT Messico per implementare la sua piattaforma Unity AIoT su migliaia di veicoli a noleggio. L'accordo permetterà a SIXT Messico di modernizzare le operazioni di noleggio veicoli attraverso l'intelligenza dei dati in tempo reale e un controllo prevedibile.

Grazie alla piattaforma SaaS Unity, SIXT Messico avrà accesso a flussi di lavoro di sicurezza automatizzati, strumenti per la gestione del carburante e dell'energia e sistemi di responsabilità operativa. La collaborazione è nata da una segnalazione di un cliente, sottolineando la crescente reputazione di Powerfleet nel fornire soluzioni AIoT.

Powerfleet (Nasdaq: AIOT) ha asegurado una importante alianza plurianual con SIXT México para implementar su plataforma Unity AIoT en miles de vehículos de alquiler. Este acuerdo permitirá a SIXT México modernizar sus operaciones de alquiler de vehículos mediante inteligencia de datos en tiempo real y un control predecible.

A través de la plataforma SaaS Unity, SIXT México tendrá acceso a flujos de trabajo de seguridad automatizados, herramientas de gestión de combustible y energía y sistemas de responsabilidad operativa. La asociación surgió a partir de una recomendación de un cliente, destacando la creciente reputación de Powerfleet en ofrecer soluciones AIoT.

Powerfleet (나스닥: AIOT)SIXT 멕시코와 수천 대의 렌터카에 Unity AIoT 플랫폼을 도입하는 다년간의 중요한 파트너십을 체결했습니다. 이번 계약을 통해 SIXT 멕시코는 실시간 데이터 인텔리전스와 예측 가능한 제어를 통해 차량 렌탈 운영을 현대화할 수 있게 됩니다.

Unity의 SaaS 기반 플랫폼을 통해 SIXT 멕시코는 자동화된 보안 워크플로우, 연료 및 에너지 관리 도구, 운영 책임 시스템에 접근할 수 있습니다. 이 파트너십은 고객 추천으로 시작되어 Powerfleet의 AIoT 솔루션 제공에 대한 명성이 높아지고 있음을 보여줍니다.

Powerfleet (Nasdaq : AIOT) a conclu un partenariat pluriannuel majeur avec SIXT Mexique pour déployer sa plateforme Unity AIoT sur des milliers de véhicules de location. Cet accord permettra à SIXT Mexique de moderniser ses opérations de location de véhicules grâce à l'intelligence des données en temps réel et à un contrôle prévisible.

Grâce à la plateforme SaaS Unity, SIXT Mexique bénéficiera de flux de travail de sécurité automatisés, d'outils de gestion du carburant et de l'énergie ainsi que de systèmes de responsabilité opérationnelle. Ce partenariat est né d'une recommandation client, soulignant la réputation grandissante de Powerfleet dans la fourniture de solutions AIoT.

Powerfleet (Nasdaq: AIOT) hat eine bedeutende mehrjährige Partnerschaft mit SIXT Mexiko geschlossen, um seine Unity AIoT-Plattform in Tausenden von Mietfahrzeugen einzuführen. Der Vertrag ermöglicht es SIXT Mexiko, seine Fahrzeugvermietung durch Echtzeit-Datenintelligenz und vorhersehbare Kontrolle zu modernisieren.

Über die SaaS-basierte Unity-Plattform erhält SIXT Mexiko Zugang zu automatisierten Sicherheitsabläufen, Werkzeugen zur Kraftstoff- und Energiemanagement sowie Systemen zur operativen Verantwortlichkeit. Die Partnerschaft entstand durch eine Kundenempfehlung, was die wachsende Reputation von Powerfleet bei der Bereitstellung von AIoT-Lösungen unterstreicht.

Positive
  • Multi-year, high-value contract with major vehicle rental brand SIXT Mexico
  • Large-scale deployment across thousands of vehicles
  • Strategic expansion in the Americas market
  • Customer referral-driven deal indicating strong market reputation
Negative
  • None.

Insights

Powerfleet secures major multi-year SaaS contract with SIXT Mexico, strengthening revenue visibility and demonstrating Unity platform's market traction.

This landmark deal with SIXT Mexico represents a significant commercial win for Powerfleet's Unity AIoT platform. The multi-year, multi-thousand vehicle deployment provides Powerfleet with enhanced revenue visibility and demonstrates growing market acceptance of their SaaS-based business model.

The agreement carries particular strategic value beyond just the revenue implications. First, it validates Powerfleet's land-and-expand strategy by highlighting how customers can adopt additional high-margin modules over time as their needs evolve. Second, the customer referral origin suggests positive word-of-mouth within the industry, potentially reducing customer acquisition costs for future deals.

For SIXT Mexico, the implementation focuses on operational efficiency gains through several key capabilities: digital transformation of rental operations, automated security workflows, fuel/energy management insights, and operational accountability tracking. These point to measurable ROI through cost reduction and operational streamlining rather than just technological novelty.

This contract reinforces Powerfleet's market positioning at the intersection of artificial intelligence and Internet of Things (AIoT) technologies applied to vehicle fleet management. The deal structure - focusing on recurring SaaS revenue rather than one-time hardware sales - aligns with the company's strategic emphasis on building predictable, high-margin revenue streams.

While the specific financial terms remain undisclosed, the characterization as a "high-value" engagement with a "multi-thousand vehicle deployment" suggests material revenue impact. The partnership also establishes Powerfleet more firmly in the vehicle rental vertical, potentially opening doors to similar operators globally.

WOODCLIFF LAKE, N.J., July 15, 2025 /PRNewswire/ -- Powerfleet, Inc. (Nasdaq: AIOT), a global leader in the artificial intelligence of things (AIoT) software-as-a-service (SaaS) mobile asset industry, today announced that SIXT Mexico, the national franchise of one of the world's premier vehicle rental brands, has selected Powerfleet to modernize its on-road operations with Unity's real-time data intelligence and predictable control across a multi thousand vehicle deployment.

This high-value, multi-year engagement underscores the growing demand for Unity's AIoT-powered data intelligence and empowers SIXT Mexico to address its most pressing on-road operational challenges and opportunities. By deploying Unity's advanced SaaS-based data capabilities, the operator will gain unmatched predictable control over asset usage, streamline operations, and drive measurable cost reductions.

"This partnership turns big data into measurable value," said Steve Towe, CEO of Powerfleet. "We're empowering SIXT Mexico to shift from reactive oversight to proactive, AI-powered control - unlocking immediate gains in efficiency, productivity, and accountability."

Unlocking ROI Through Connected Intelligence

With Powerfleet's AIoT Unity SaaS platform, SIXT Mexico gains:

  • Digital transformation of rental operations through leveraging operational data intelligence
  • Automated security and control data workflows managing authorized asset usage
  • Fuel and energy insights, and management tools through Unity's AI-powered applications
  • Automated operational accountability across non-rented vehicles
  • Access to the #1 global platform and solution portfolio of Unity's AI-powered tools, with the ability to leverage added-value modules and services as the customer's needs evolve

Customer-Led Growth and Market Expansion

The agreement originated from a customer referral, underscoring Powerfleet's growing reputation for delivering real-world outcomes through AIoT innovation. As Powerfleet scales across the Americas, this deployment exemplifies Unity's ability to deliver enterprise-grade visibility and control to forward-thinking operators.

"We're focused on delivering commercial outcomes, not just technology," added Towe. "SIXT Mexico now has the connected intelligence to move faster, act smarter, and grow profitably - this is Unity in action at scale."

About SIXT Mexico
SIXT Mexico is the national subsidiary of a major global vehicle rental company with a presence in over 100 Countries, known for innovation, customer satisfaction, and high-quality service.

About Powerfleet
Powerfleet (Nasdaq: AIOT) is a global leader in AI-powered data solutions that optimize mobile asset performance, safety, and sustainability. Powerfleet Unity's cloud-based applications leverage advanced AI, machine learning, and IoT connectivity to provide mission-critical insights across industrial, logistics, and transportation sectors. Serving 48,000 customers across 120 countries, Powerfleet empowers businesses with data-driven intelligence to enhance safety, efficiency, and workforce productivity. For more information, visit www.powerfleet.com.

Powerfleet Investor Contacts
Carolyn Capaccio and Jody Burfening
Alliance Advisors IR
AIOTIRTeam@allianceadvisors.com

Powerfleet Media Contact
Jonathan Bates
jonathan.bates@powerfleet.com
+44 7921 242 892

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/powerfleet-secures-landmark-deal-with-sixt-mexico-to-deploy-unitys-aiot-capabilities-to-drive-digitally-connected-vehicle-rental-operations-302505949.html

SOURCE Powerfleet

FAQ

What is the new partnership between Powerfleet (AIOT) and SIXT Mexico?

Powerfleet will provide its Unity AIoT platform to modernize SIXT Mexico's rental operations across thousands of vehicles, offering real-time data intelligence and predictable control capabilities.

What capabilities will SIXT Mexico gain from Powerfleet's Unity platform?

SIXT Mexico will gain automated security workflows, fuel and energy management tools, operational accountability systems, and access to Unity's AI-powered applications for enhanced operational control.

How will this partnership benefit SIXT Mexico's operations?

The partnership will enable SIXT Mexico to shift from reactive to proactive AI-powered control, leading to improved efficiency, productivity, and accountability in their rental operations.

How did Powerfleet secure the SIXT Mexico contract?

The agreement was secured through a customer referral, demonstrating Powerfleet's strong reputation in delivering real-world outcomes through AIoT innovation.

What is the scale and duration of the Powerfleet-SIXT Mexico partnership?

The partnership is a multi-year engagement that will cover a multi-thousand vehicle deployment, representing a high-value contract for Powerfleet.
Powerfleet, Inc.

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