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Caldwell® Claymore Connect™ Delivers A New Way to Clay™

Rhea-AI Impact
(Neutral)
Rhea-AI Sentiment
(Positive)
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American Outdoor Brands (NASDAQ: AOUT) unveiled the Claymore Connect target launcher on Jan 19, 2026, a lightweight, Bluetooth-enabled clay thrower priced at MSRP $549.99.

Key features: 35 lbs including a 12V Li-ion battery that launches >350 targets per charge, folding legs for portability, 50-clay capacity, adjustable angle and distance to 55 yards, a wireless remote (50 ft), and pairing with the Caldwell Clays™ App to control up to 10 devices from 100 yards.

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Positive

  • Bluetooth app control up to 100 yards for 10 launchers
  • Li-ion battery launches over 350 targets per charge
  • Lightweight portability at 35 lbs with folding legs
  • MSRP $549.99 positions device as consumer-priced advanced launcher

Negative

  • Wireless remote limited to 50 ft range versus Bluetooth range
  • 50-clay capacity may require frequent reloads for high-volume sessions
  • Maximum target distance capped at 55 yards

Key Figures

MSRP: $549.99 Launcher weight: 35 lbs Targets per charge: 350+ targets +5 more
8 metrics
MSRP $549.99 Claymore Connect target launcher price
Launcher weight 35 lbs Including battery, with folding legs
Targets per charge 350+ targets Li-ion battery launches on a single charge
Bluetooth range 100 yards Caldwell Clays App connection distance
Simultaneous launchers 10 launchers Controlled by Caldwell Clays App
Wireless remote range 50 ft Range of included wireless remote
Clay capacity 50 clays Works with American and international targets
Angle adjustment 35 degrees Quick lever angle range

Market Reality Check

Price: $8.68 Vol: Volume 64,934 is below th...
normal vol
$8.68 Last Close
Volume Volume 64,934 is below the 20-day average of 75,331 (about 0.86x recent activity). normal
Technical Shares at $9.51 are trading slightly above the 200-day MA of $9.38.

Peers on Argus

Peers showed mixed action: Escalade (ESCA) was up 0.43%, while CLAR, DOGZ, JAKK,...
1 Down

Peers showed mixed action: Escalade (ESCA) was up 0.43%, while CLAR, DOGZ, JAKK, and PLBY were down between -0.62% and -3.03%, suggesting stock-specific factors rather than a uniform leisure-sector move.

Historical Context

5 past events · Latest: Dec 09 (Negative)
Pattern 5 events
Date Event Sentiment Move Catalyst
Dec 09 Earnings results Negative +6.9% Q2 FY2026 sales decline, lower margin, and downbeat full-year guidance.
Nov 24 Earnings call alert Neutral +4.6% Announcement of Q2 FY2026 release date and conference call details.
Oct 02 Share repurchase Positive -0.7% Board approval of new <b>$10M</b> buyback and recap of prior repurchases.
Sep 04 Earnings results Negative -18.1% Q1 FY2026 sales down <b>28.7%</b> and wider GAAP net loss reported.
Aug 21 Earnings call alert Neutral +7.9% Scheduling of Q1 FY2026 earnings release and investor conference call.
Pattern Detected

Recent history shows mixed alignment: negative earnings sometimes led to selloffs, but one weak quarter saw a positive reaction, while a buyback authorization drew a slight negative response.

Recent Company History

Over the last several months, American Outdoor Brands reported challenging fiscal 2026 results, including a 28.7% Q1 net sales decline and guidance for FY2026 net sales down 13–14%. Later, Q2 results showed net sales of $57.2M and lower gross margin at 45.6%. The board also approved a $10M share repurchase program and highlighted a debt-free balance sheet. Conference call alerts around earnings drew positive price responses, indicating investors watched communications closely alongside fundamental trends.

Market Pulse Summary

This announcement highlights American Outdoor Brands’ focus on connected, portable shooting accessor...
Analysis

This announcement highlights American Outdoor Brands’ focus on connected, portable shooting accessories, with the Claymore Connect launcher offering Bluetooth control out to 100 yards and capacity for 50 clays. Historically, the company has faced sales declines and guided FY2026 net sales down 13–14%, while also deploying capital via a $10M buyback. Investors may track how new products like this contribute to future net sales and margin trends relative to recent quarters.

Key Terms

bluetooth, li-ion battery
2 terms
bluetooth technical
"The Only Clay Thrower with Built-In Bluetooth Connection & App"
A wireless communication standard that lets nearby devices exchange data without cables, like an invisible short-range cord linking phones, headphones, sensors and cars. For investors, Bluetooth matters because it shapes how easily products connect, influences consumer demand and user experience, affects sales of chips and accessories, and creates recurring value through ecosystem compatibility and licensing—factors that can drive revenue and competitive position.
li-ion battery technical
"It comes with a 12-volt Li-ion battery pack that is small enough"
A li-ion battery is a rechargeable energy cell that stores and releases electricity by moving lithium ions between two electrodes, like a refillable fuel tank that charges and discharges repeatedly. Investors care because these batteries power electric vehicles, phones and energy storage systems, so their cost, availability, lifespan and safety directly affect manufacturers’ expenses, product performance and sales potential across multiple industries.

AI-generated analysis. Not financial advice.

The Only Clay Thrower with Built-In Bluetooth Connection & App
Folding Legs + Light Weight + Li-Ion Battery = Ultimate Portability

COLUMBIA, Mo., Jan. 19, 2026 /PRNewswire/ -- American Outdoor Brands, Inc. (NASDAQ Global Select: AOUT), an innovation company that provides product solutions for outdoor enthusiasts, today unveiled the Claymore Connect™, the most advanced launcher in the Claymore® family of traditional clay launchers. The company will demonstrate the Claymore Connect™ and all of its new Caldwell® products at SHOT Show 2026, in Las Vegas, January 20-23, at Booth #11860.

Introducing the Claymore Connect™ Target Launcher (MSRP $549.99)
The Claymore Connect™, a smart target launcher that throws traditional clays, is designed to bring advanced digital control to ground-based shotgun target shooting.  Built on Caldwell's proven Claymore® heritage, the Claymore Connect™ throws standard clay targets while pairing wirelessly with the Caldwell Clays™ App, allowing recreational shotgun target shooters to remotely operate the launcher, and create custom pairs, patterns, and dynamic target presentations without corded power or wired remotes. The Claymore Connect™ weighs just 35 lbs. (including battery), with folding legs for easy transport and storage.

For decades, electric trap throwers have been a one-trick pony: Heavy automotive car batteries, tangled cords for remotes, and big, bulky machines that are hard to transport and store.  The Claymore Connect™ changes everything.  It comes with a 12-volt Li-ion battery pack that is small enough to fit comfortably in a pocket, but powerful enough to launch over 350 targets on a single charge.  Best of all, the Claymore Connect™ is Bluetooth enabled, allowing it to pair with the Caldwell Clays™ App, which is available for iOS and Android, and free to download.  The Caldwell Clays™ App gives shotgun target shooters centralized, wireless, remote control over their customized target shooting experience, allowing them to simultaneously control up to 10 different Caldwell smart launchers from up to 100 yards away – including the Claymore Connect™ and the new ClayCopter Surface-to-Air™. Use advanced features including Hands-Free Voice Control, preset target pairs, customizable flurries, and more.  The Caldwell Clays™ App allows shotgun target shooters to create tournament grade challenges and create a custom sporting clays course virtually anywhere.

  • ADVANCED BLUETOOTH CONNECT: With a Bluetooth connection range of up to 100 yards, the Caldwell Clays™ App simultaneously controls up to 10 throwers with advanced features like Hands-Free Voice Launch, preset target pairs, flurries, and more.
  • LI-ION BATTERY INCLUDED: Compact power source throws over 350 targets on a single charge, displays remaining charge level, and is compatible with all Caldwell electronic launchers.
  • NO MESSY WIRES: Includes a wireless remote with 50-ft. range.
  • 50-CLAY CAPACITY: Works with both American standard and international clay targets.
  • ANGLE: Quick and easy lever allows for 35 degrees of angle adjustment.
  • DISTANCE: Adjustable spring tension knob allows users to set target speed and distance up to 55 yards.
  • COMPACT/LIGHTWEIGHT/PORTABLE: Just 35 lbs. (including battery), with folding legs for easy transport and storage.

 

About Caldwell®
Caldwell® is a leading shooting accessory brand within the American Outdoor Brands, Inc. portfolio.  Trusted by firearms owners for over two decades, Caldwell® innovates new products to Eliminate the Variables That Make You Miss™.  The Caldwell® name represents the brand's ongoing commitment to bringing innovative and problem-solving products to the target shooting category.  For more information on Caldwell® products, including the Caldwell® Clays App and the entire family of smart launchers, visit https://www.caldwellshooting.com/claymore/claymore-connect/1223620.html#start=1.

About American Outdoor Brands, Inc.
American Outdoor Brands, Inc. (NASDAQ Global Select: AOUT) is an innovation company that provides product solutions for outdoor enthusiasts, including hunting, fishing, camping, shooting, outdoor cooking, and personal security and personal defense products.  The Company produces innovative, high-quality products under brands including BOG®; BUBBA®; Caldwell®; Crimson Trace®; Frankford Arsenal®; Grilla Grills®; Hooyman®; Imperial®; LaserLyte®; Lockdown®; MEAT! ™; Old Timer®; Schrade®; Tipton®; Uncle Henry®; ust®; and Wheeler®.  For more information about all the brands and products from American Outdoor Brands, Inc., visit aob.com.

MEDIA CONTACT:
Jarrod Grove, Senior Marketing Manager
p: 573.347.6445
jgrove@aob.com

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/caldwell-claymore-connect-delivers-a-new-way-to-clay-302664188.html

SOURCE American Outdoor Brands, Inc.

FAQ

What is the MSRP and launch date for the Claymore Connect (AOUT)?

The Claymore Connect is listed at MSRP $549.99 with announcement dated Jan 19, 2026.

How many targets can the Claymore Connect (AOUT) launch per battery charge?

The included 12-volt Li-ion battery launches over 350 targets on a single charge.

How far can the Caldwell Clays app control AOUT Claymore Connect devices?

The Caldwell Clays app can control up to 10 launchers simultaneously from up to 100 yards.

What is the Claymore Connect (AOUT) weight and portability features?

The Claymore Connect weighs 35 lbs including battery and has folding legs for easy transport.

What target distance and capacity does the Claymore Connect (AOUT) support?

It holds 50 clays and adjusts target distance up to 55 yards.
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