Renuvion Introduces Television Star Dolores Catania as Chief of Confidence

Rhea-AI Summary

Apyx Medical Corporation (NASDAQ:APYX) has announced television personality Dolores Catania as Chief of Confidence for their Renuvion brand's Renew You consumer marketing campaign. Catania, known from "The Real Housewives of New Jersey" and "The Traitors," will represent the brand's body contouring technology across marketing initiatives including social media, PR, and physician events.

Renuvion is the only FDA-cleared device for use after liposuction and is backed by over 90 clinical publications. The technology is recognized as the #1 body contouring solution trusted by doctors for addressing loose skin concerns, with 4 out of 5 surgeons agreeing in an independent survey. Catania, who has personal experience with the treatment, will leverage her journey with weight loss and transformation to promote the brand's message of physical and emotional empowerment.

Positive

• Renuvion is the only FDA-cleared device for post-liposuction use, giving it a unique market position
• Strong clinical validation with over 90 evidence-based publications
• Market leadership position as #1 body contouring technology trusted by doctors
• Celebrity endorsement could increase brand visibility and market reach

Negative

• None.

News Market Reaction – APYX

+2.88%

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+2.88% News Effect

On the day this news was published, APYX gained 2.88%, reflecting a moderate positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

Beloved Personality of "The Real Housewives of New Jersey" Provides a Real Take on the Problem of Loose Skin and the Power of Body Contouring Technology

CLEARWATER, Fla., May 1, 2025 /PRNewswire/ -- Apyx® Medical Corporation (NASDAQ:APYX) ("Apyx Medical;" the "Company"), the manufacturer of a proprietary helium plasma and radiofrequency platform technology marketed and sold as Renuvion® today announces Dolores Catania as the Chief of Confidence for the brand's Renew You consumer marketing campaign which exemplifies the brand's ability to reshape bodies and lives.

"We're excited to welcome Dolores as our Chief of Confidence," said Regis Cain, Senior Director of Marketing at Apyx Medical. "She's brought incredible attention to the challenges of loose skin and has been a powerful advocate for choosing a board-certified plastic or cosmetic surgeon for treatments and procedures that provide results."

Dolores Catania is an American television personality, philanthropist, and entrepreneur. She is best known as a main cast member of The Real Housewives of New Jersey, and most recently was a winner on season three of The Traitors. Dolores has worn many hats throughout her life — from waitress to corrections officer to realtor — but her most important role has always been as  a mom. As someone who's experienced the ups and downs of motherhood and significant weight loss, she's become a powerful voice in the wellness space. Through sharing her personal journey with weight loss medications, procedures, and fitness routines, she's inspired others to feel empowered in their own transformations.

"Confidence does not just happen in life. It comes from how you feel about yourself inside and out. When I had my Renuvion treatment, I felt better in my own skin which made me more confident," said Catania. "I am excited to serve as Renuvion's first ever Chief of Confidence because I feel an emotional connection to the brand. It represents a trusted way to improve physically, mentally, and emotionally, and that is something that I strongly support."

Renuvion is the only device FDA-cleared for use after liposuction¹ and is raising the bar for what consumers should expect from body contouring treatments. With more than 90 evidence-based clinical publications and long-lasting durable results from just one treatment, Renuvion has garnered a global fan base of consumers and plastic surgeons alike for helping to address the weight loss and aging related issue of loose skin. Renuvion is the #1 body contouring technology trusted by doctors^* to provide an effective solution to the challenges of loose skin.

As the Chief of Confidence, Catania will be featured in marketing initiatives across multiple platforms, including social, public relations, live engagements, and physician events.

About Apyx Medical Corporation:
Apyx Medical Corporation is an advanced energy technology company with a passion for elevating people's lives through innovative products, including its Helium Plasma Platform Technology products marketed and sold as Renuvion in the cosmetic surgery market and J-Plasma® in the hospital surgical market. Renuvion and J-Plasma offer surgeons a unique ability to provide controlled heat to tissue to achieve their desired results. The effectiveness of Renuvion and J-Plasma are supported by more than 90 clinical documents. The Company also leverages its deep expertise and decades of experience in unique waveforms through OEM agreements with other medical device manufacturers. For further information about the Company and its products, please refer to the Apyx Medical Corporation website at www.ApyxMedical.com. To learn more about how Renuvion can address loose skin concerns, and find a provider near you, visit www.Renuvion.com.

*In an independent survey by Wakefield Research of 200 unaffiliated board certified or eligible cosmetic and plastic surgeons in the US where 4 out of 5 surgeons agree.

1. The Renuvion APR Handpiece is intended for the coagulation of subcutaneous soft tissues following liposuction for aesthetic body contouring.

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SOURCE Renuvion

FAQ

Who is the new Chief of Confidence for Renuvion (APYX)?

Dolores Catania, television personality from 'The Real Housewives of New Jersey' and winner of 'The Traitors' season three, has been appointed as Renuvion's first Chief of Confidence.

What is Renuvion's FDA clearance status for APYX Medical?

Renuvion is the only device FDA-cleared specifically for use after liposuction for aesthetic body contouring.

How many clinical publications support Renuvion's effectiveness?

Renuvion's effectiveness is supported by more than 90 evidence-based clinical publications.

What makes Renuvion (APYX) unique in the body contouring market?

Renuvion is the #1 body contouring technology trusted by doctors, offering a proprietary helium plasma and radiofrequency platform technology, and is the only FDA-cleared device for post-liposuction use.