ARLO ANNOUNCES SECURE 6 SMART HOME SECURITY SERVICE

Rhea-AI Summary

Arlo Technologies (NYSE: ARLO) has unveiled Arlo Secure 6, its next-generation home security subscription service powered by advanced AI technology. The new service introduces several groundbreaking features including fire detection, advanced audio detection, detailed video event descriptions, and enhanced video search capabilities.

Building upon existing features like Person Recognition and Vehicle Recognition, Arlo Secure 6 adds crucial safety features including AI-generated event captions, keyword-based video search, and advanced detection capabilities for fire, screams, gunshots, dog barks, and glass breaks. The service will begin rolling out to customers starting May 2025, with a 30-day trial included on select Arlo products.

Positive

• Introduction of advanced AI-powered features enhancing home security capabilities
• Expansion of detection capabilities to include critical safety features like fire and gunshot detection
• Implementation of efficient video search and event caption features improving user experience

Negative

• Premium features require paid subscription after trial period
• Limited availability of features to subscription customers only

Insights

Tech & IoT Analyst

Arlo's new AI-powered security features expand subscription value, strengthening recurring revenue potential in competitive smart home market.

The launch of Arlo Secure 6 marks a strategic evolution in the company's subscription offerings. By integrating advanced AI capabilities including fire detection, audio recognition for screams, gunshots, and glass breaking, Arlo has transformed its service from basic surveillance into a comprehensive security solution.

These new capabilities address critical user challenges in the smart home security market. The Event Captions feature uses AI to generate descriptions of recorded events, eliminating the tedious process of watching entire videos to understand what happened. Similarly, the Video Search functionality solves a significant pain point by allowing users to quickly locate specific incidents through keyword searches.

What's particularly noteworthy is Arlo's expansion beyond traditional security into safety applications. The fire detection capability positions Arlo to compete not just with camera manufacturers but also with specialized safety systems, potentially broadening their addressable market.

From a business perspective, enhancing the subscription service strengthens Arlo's recurring revenue model. In the mature smart home security market, where hardware margins face constant pressure, the ability to generate ongoing subscription revenue represents a more sustainable growth path. These AI features create meaningful differentiation from competitors and add tangible value that can justify premium subscription pricing.

The phased rollout approach, beginning this month, suggests careful implementation of these advanced features. Offering 30-day trials with hardware purchases demonstrates Arlo's focus on converting one-time buyers into long-term subscribers – the key to sustainable growth in their business model.

Newly Added Arlo Intelligence-Powered Features Empower Arlo Secure Subscribers to Make Better Informed Decisions to Protect What Matters Most

SAN JOSE, Calif., May 8, 2025 /PRNewswire/ -- Arlo Technologies, Inc. (NYSE: ARLO), a leading smart home security brand, today announced Arlo Secure 6, the next generation of Arlo's industry-leading home security subscription service featuring groundbreaking AI technology. Arlo Secure 6 introduces several new AI-powered innovations - fire detection, advanced audio detection, detailed video event descriptions, and powerful video search capabilities - offering users deeper insights and more meaningful context into events captured by Arlo devices.

"Arlo continues to push the boundaries of what's possible in home security with our relentless focus on industry-first innovations," said Matthew McRae, Chief Executive Officer at Arlo. "Leveraging Arlo Intelligence, a high-performance smart security AI engine with robust detection and recognition capabilities, Arlo Secure 6 delivers a smarter, more personalized security experience that empowers quick and informed decision making."

Arlo Secure enhances the features of Arlo devices and completes the security experience to provide consumers with total protection. Powered by Arlo Intelligence, Arlo Secure 6 provides an intuitive, informed security experience with real, tangible value to users. Its comprehensive suite of AI features help users better understand what's happening in and around their homes, allowing for quick and appropriate responses to potential emergency events. 

Arlo Secure 6 expands on the previously introduced Person Recognition, Vehicle Recognition, and Custom Detection capabilities to add:

• Event Captions¹: Transform how you review footage with concise, accurate AI-generated descriptions of events. Quickly understand what happened without needing to watch every second of video.
• Video Search: Quickly locate and review critical moments in your video history by searching for specific keywords, descriptions, or time ranges, eliminating the need to manually sift through your video library.
• Advanced Video Detection:
  • Fire Detection: Lifesaving, AI-powered notifications alert you when a flame is detected, so you can prevent the spread of fire.
• Advanced Audio Detection: Receive notifications that tell you when a scream, gunshot, bark, glass break, or Smoke/CO alarm is detected.
  • Scream Detection: When your camera hears a scream, you'll get an alert so you can contact Emergency Response.
  • Gun Shot Detection: At the sound of gunfire, receive an alert about serious activity and view live video or contact police for immediate assistance.
  • Dog Bark Detection: When your dog barks, you'll be notified so you can view live video to see if your dog is barking at a stranger or just a cat.
  • Glass Break Detection: Get an alert when your camera hears glass breaking and view live video, check your house or car, and notify family at home of suspicious activity.

Arlo Secure 6 features will start rolling out to customers starting this month. A 30-day trial of Arlo Secure is included with the purchase of select Arlo products. Premium features like 60-day cloud storage, advanced detection (people, packages, vehicles), activity zones, 24/7 emergency response, and the new Secure 6 features require a paid subscription after the trial.

For more information on the full range of Arlo smart home security products and comprehensive list of features and services, visit www.arlo.com.

About Arlo Technologies, Inc.
Arlo is an award-winning, industry leader that is transforming the ways in which people can protect everything that matters to them with advanced home, business, and personal security solutions. Arlo's deep expertise in AI- and CV-powered analytics, cloud services, user experience and product design, and innovative wireless and RF connectivity enables the delivery of a seamless, smart security experience for Arlo users that is easy to set up and interact with every day. Arlo's cloud-based platform provides users with visibility, insight, and a powerful means to help protect and connect in real-time with the people and things that matter most, from any location with a Wi-Fi or a cellular connection. Arlo has recently launched several categories of award-winning connected devices, software, and services. These include wire-free, smart Wi-Fi and LTE-enabled security cameras, video doorbells, floodlights, security system, and Arlo's subscription service, Arlo Secure.

With a mission to bring users peace of mind, Arlo is as passionate about protecting user privacy as it is about safeguarding homes and families. Arlo is committed to implementing industry standards for data protection designed to keep users' personal information private and in their control. Arlo provides enhanced controls for user data, supports privacy legislation, keeps user data safely secure, and puts security at the forefront of company culture.

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995:
This press release contains forward-looking statements within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. The words "anticipate," "expect," "believe," "will," "may," "should," "estimate," "project," "outlook," "forecast" or other similar words are used to identify such forward-looking statements. However, the absence of these words does not mean that the statements are not forward-looking. The forward-looking statements represent Arlo Technologies, Inc.'s (the "Company" or "Arlo") expectations or beliefs concerning future events based on information available at the time such statements were made and include statements regarding lowering the barrier of entry and broadening the market for DIT security and Arlo cameras, Arlo video doorbells, Arlo Secure, Arlo Secure Plus, and future Arlo products. These statements are based on management's current expectations and are subject to certain risks and uncertainties, including the following: future demand for the Company's products may be lower than anticipated; consumers may choose not to utilize payment plans or to adopt the Company's new product offerings, or may adopt competing products; and product performance may be adversely affected by real-world operating conditions. Further, certain forward-looking statements are based on assumptions as to future events that may not prove to be accurate. Therefore, actual outcomes and results may differ materially from what is expressed or forecast in such forward-looking statements. Further information on potential risk factors that could affect Arlo and its business are detailed in the Company's periodic filings with the Securities and Exchange Commission, including, but not limited to, those risk factors described in the Company's most recently filed Annual Report on Form 10-K and Quarterly Report on Form 10-Q and subsequent filings with the Securities and Exchange Commission. Given these circumstances, you should not place undue reliance on these forward-looking statements. Arlo undertakes no obligation to release publicly any revisions to any forward-looking statements contained herein to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

1 Event Captions is unavailable on Arlo devices in certain regions. Learn more here. You are responsible for complying with any local laws or regulations that relate to your use of the Event Caption feature. This may include you providing notice and obtaining consent from people who may be recognized by your camera.

Source: Arlo-F

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SOURCE Arlo Technologies, Inc.

FAQ

What new features does Arlo Secure 6 include?

Arlo Secure 6 includes fire detection, advanced audio detection (screams, gunshots, barks, glass breaks), AI-generated event captions, and enhanced video search capabilities.

When will Arlo (ARLO) release Secure 6 to customers?

Arlo Secure 6 features will start rolling out to customers in May 2025.

Is Arlo Secure 6 included with Arlo products?

A 30-day trial of Arlo Secure is included with select Arlo products. After the trial, a paid subscription is required for premium features.

What types of audio can Arlo Secure 6 detect?

Arlo Secure 6 can detect screams, gunshots, dog barks, glass breaks, and Smoke/CO alarms through its advanced audio detection system.

How does Arlo Secure 6's video search feature work?

Users can search through their video history using specific keywords, descriptions, or time ranges, eliminating the need to manually review footage.