Associated Bank Opens First Branch in Missouri, Tapping into New Market

Rhea-AI Summary

Associated Banc-Corp (NYSE: ASB) has announced the opening of its first Missouri branch in St. Louis at Dellwood Crossing Shopping Center, marking a strategic expansion into a new market. The 6,000-square-foot facility, opening on April 21, 2025, will include a Community Advocacy Center and meeting space for over 30 people.

The branch will offer services including first-time home buyer education, financial literacy programs, and fraud prevention classes. The location will employ seven new staff members and features a full-service teller lobby with a 24-hour deposit-enabled ATM.

This expansion follows Associated's commercial presence in Missouri since 2006 and builds upon their Southern Illinois operations established in 1997. The St. Louis market represents Associated's sixth largest metropolitan statistical area, accounting for 3.6% of total bank deposits. The bank currently maintains 20 colleagues in Missouri, including recently added commercial team members in Kansas City.

Positive

• Strategic expansion into new Missouri market increases geographic diversification
• Creation of 7 new jobs strengthens local presence
• St. Louis represents significant 3.6% of total bank deposits
• Recent commercial team expansion in Kansas City shows continued growth momentum

Negative

• None.

New St. Louis Location Signals Associated Bank's Entry into Missouri and Commitment to Organic Growth

ST. LOUIS, April 21, 2025 /PRNewswire/ -- Associated Banc-Corp (NYSE: ASB) (Associated) today announced the opening of its new St. Louis branch at Dellwood Crossing Shopping Center located at 10044 W Florissant Ave., leasing about 6,000 square feet of space to serve the community. The branch opening is part of Associated's strategic plan to capture new market opportunities across the bank's Midwest footprint and drive growth across multiple business lines.

• The grand opening event will take place Monday, April 21, 2025, from 10-11 a.m. at the Dellwood branch location.
• Dellwood Mayor Reggie Jones and Delicia Lacy, local National Association of Real Estate Brokers (NAREB) president and member of Associated's Community Advisory Council who assisted with finding the branch location, will join Associated's leadership at the grand opening celebration.

"The Dellwood area represents an important market for Associated Bank, marking our first Missouri branch location," said Shawn McCutcheon, market president for St. Louis. "It's not only a bank location, it's a location to gather and uplift our community and utilize financial expertise, and that's why we also have our Community Advocacy Center adjoining our branch."

The Dellwood branch will be home to a community accountability officer, an affordable lending officer, as well as shared space for other important lines of business partners. It will also house a meeting space for more than 30 people. The local community will be supported through:

• First time home buyer education
• Financial literacy and wellness education
• Fraud prevention classes
• Space for community advocates and nonprofits to gather and host events and learning sessions
• Full-service teller lobby with a 24-hour, deposit-enabled ATM for after-hours banking

Construction on the new branch began in October 2024 and is part of the Missouri expansion that began in 2023 with commercial and industrial relationship managers and private banking. Currently, Associated has 20 colleagues in Missouri. The branch created seven additional jobs in the area, including a workplace business development officer, community accountability officer and multi-cultural and affordable lending loan officer. Missouri-based colleagues include three relationship managers based in Kansas City recently added to the commercial team in March 2025.

Associated has had a presence in the Southern Illinois market since 1997 and has had a loan production office in Missouri since 2006. Anchored by a key Midwestern city, the St. Louis market is a natural extension of Associated's growing footprint across the region. With nine total branches across the market, which includes Southern Illinois, St. Louis represents Associated Bank's sixth largest metropolitan statistical area with 3.6% of total Associated Bank deposits.

ABOUT ASSOCIATED BANC-CORP
Associated Banc-Corp (NYSE: ASB) has total assets of $43 billion and is the largest bank holding company based in Wisconsin. Headquartered in Green Bay, Wisconsin, Associated is a leading Midwest banking franchise, offering a full range of financial products and services from nearly 200 banking locations serving more than 100 communities throughout Wisconsin, Illinois, Minnesota and Missouri. The company also operates loan production offices in Indiana, Kansas, Michigan, New York, Ohio and Texas. Associated Bank, N.A. is an Equal Housing Lender, Equal Opportunity Lender and Member FDIC. More information about Associated Banc-Corp is available at www.associatedbank.com.

Media Contact: Andrea Kozek
Senior Manager, Public Relations
920-491-7518

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SOURCE Associated Banc-Corp

FAQ

What services will Associated Bank's new Dellwood branch (ASB) offer to customers?

The branch will provide first-time home buyer education, financial literacy programs, fraud prevention classes, full-service teller services, and a 24-hour deposit-enabled ATM. It also includes a Community Advocacy Center and meeting space for community events.

How many new jobs is Associated Bank (ASB) creating with its new St. Louis branch?

The new Dellwood branch is creating seven additional jobs, including positions for a workplace business development officer, community accountability officer, and multi-cultural and affordable lending loan officer.

What percentage of Associated Bank's (ASB) total deposits come from the St. Louis market?

The St. Louis market, Associated Bank's sixth largest metropolitan statistical area, represents 3.6% of total bank deposits.

When did Associated Bank (ASB) first establish its presence in the Missouri market?

Associated Bank has maintained a loan production office in Missouri since 2006, with its commercial and industrial expansion beginning in 2023.