Welcome to our dedicated page for Bark news (Ticker: BARK), a resource for investors and traders seeking the latest updates and insights on Bark stock.
BARK, Inc. (BARK) is frequently in the news as a global omnichannel dog brand focused on products, food, services, and content for dogs. Company press releases emphasize its mission to make all dogs happy and highlight developments across its direct-to-consumer subscriptions, retail partnerships, and newer categories such as premium dog food and dog-first air travel.
News coverage of BARK often centers on financial results and corporate actions. The company issues quarterly earnings updates, such as its fiscal second quarter results, where it reports revenue by segment, gross profit, and key performance indicators like Total Orders and Average Order Value. BARK also files current reports on events affecting its securities, including NYSE notices regarding listing standards and actions related to its publicly traded warrants.
Another major theme in BARK’s news flow is brand and product innovation. Recent announcements include the launch of BARK in the Belly, a premium dog food and consumables line that pledges 100% of food profits to fight canine hunger, and BARK Subscriber Perks, a membership benefit that provides offers and discounts from partners across travel, wellness, dog care, food, and lifestyle. The company also publicizes experiential campaigns such as the BARK Live “Farmer’s Barket” pop-up in New York City and creative advertising like the “Merry Chaos” holiday commercial described as directed by a dog.
Corporate governance and strategic developments also appear in the news. BARK has announced leadership changes, including the promotion of a President, Core Business, and it has disclosed a preliminary non-binding proposal from a stockholder group to acquire all outstanding shares not already owned by that group. Investor letters distributed via newswire further discuss the company’s balance sheet, valuation, and potential strategic directions.
Investors and dog lovers following BARK’s news can expect updates on earnings, segment performance, new product launches, experiential marketing campaigns, retail and technology partnerships, and any significant proposals or listing-related developments. Stock Titan’s BARK news page aggregates these items to provide a centralized view of the company’s ongoing disclosures and public announcements.
BARK, Inc. (NYSE: BARK), a leading global omnichannel brand focused on making dogs happy, has announced that it will release its second quarter fiscal year 2025 financial results after market close on Thursday, November 7, 2024. The company will host a live conference call and webcast at 4:30 p.m. ET on the same day to discuss the results.
Interested parties can access the conference call by dialing 1-888-596-4144 (U.S. participants) or 1-646-968-2525 (international participants) using the passcode 5515653. A live audio webcast will also be available at https://investors.bark.co/ and will be archived for one year.
Crocs (NASDAQ: CROX) is celebrating Croctober with fan-inspired creations. The brand is launching Pet Crocs, designed in partnership with BARK, alongside matching Classic Lined Clogs for humans. These will be available globally on Croc Day, October 23, in two glow-in-the-dark colorways: Green Slime and Pink Dragon Fruit.
Additionally, Crocs is releasing a life-sized Crocs Costume resembling the iconic Classic Clog, complete with Jibbitz™ charms and available in left and right versions. This costume allows fans to become a living Crocs shoe, with arm openings in place of ventilation holes.
Anne Mehlman, Brand President of Crocs, emphasized the brand's commitment to celebrating fan creativity. Crocs is encouraging fans to share their Croctober experiences on social media using the hashtag #Croctober.
BARK (NYSE: BARK) has relaunched its popular Season's Sweetings Advent Calendar for dogs, now available exclusively at Costco stores and on costco.com. The extra-large calendar features 8 holiday-themed BARK toys and 16 treats, designed to help dogs and their owners count down to Christmas together.
Following last year's success, which saw constant restocks and sell-outs, BARK has expanded the calendar's availability to more Costco stores nationwide. The calendar offers 24 surprises, including Christmas-themed dog treats and original BARK toys. Additionally, dog owners can access a digital experience that places their pets in festive holiday filters by scanning a QR code on the calendar.
BARK and Dunkin' are celebrating their 5-year partnership with a new collection of pumpkin spice-themed dog toys. The collaboration, which has raised over $10 million for the Dunkin' Joy in Childhood Foundation since 2020, introduces four new toys inspired by Dunkin's fall flavors:
1. Dunkin'™ Signature Latte Toy ($15 donation)
2. Dunkin'™ Snackin' Bacon Dog Toy ($13 donation)
3. Dunkin'™ Pumpkin Donut Dog Toy ($15 donation)
4. Dunkin'™ Mocha Latte Dog Toy ($15 donation, online only)
The toys are available at select Dunkin' locations and on bark.co/dunkin. Donations support the foundation's programs, including Dogs for Joy®, which brings facility dogs to children's hospitals. To date, the foundation has funded 49 facility dogs across 33 hospitals, impacting hundreds of thousands of young patients.
BARK, Inc. (NYSE: BARK) has launched a collection of its best-selling toys on Chewy, marking the first time Chewy will carry BARK products. This collaboration brings together two trusted names in the pet industry, making BARK toys available to over 20 million Chewy customers. The initial launch includes popular items like Grey Bear Hugger and Steve Squeaky Plush Snake.
BARK plans to expand its offerings on Chewy in the coming months, including toys, consumables, and its dental line, BARK Bright. To celebrate the launch, BARK and Chewy have created a -edition collection of giant versions of BARK plush toys, available exclusively on Chewy for $15 while supplies last.
BARK (NYSE: BARK) has launched its third annual National Dog Day tattoo contest, doubling the number of winners to 200 this year. The contest, running from August 20 to September 6, invites dog parents to submit a photo of their dog and explain why they deserve a permanent declaration of love.
Inspired by BARK's dog-obsessed employees, the contest has seen increasing popularity, with submissions rising from 16K in 2022 to over 24K in 2023. Winners receive a $150 Visa card for a dog-inspired tattoo. Previous data shows that 17% want a tattoo because they consider their dog their best friend, while 13% wish to honor a deceased pet.
The top 10 breeds inspiring tattoos include Mutts, Pitbulls, and Bulldogs, with Chicago, Brooklyn, and Los Angeles being the most popular cities for entries. This initiative aligns with BARK's mission to make all dogs happy and celebrates the deep bond between humans and their canine companions.
BARK, Inc. (NYSE: BARK) reported its fiscal Q1 2025 results, ending June 30, 2024. Key highlights include:
- Revenue of $116.2 million, exceeding guidance
- Record gross margin of 63.0%, up 248 basis points year-over-year
- Net loss improved 13.9% to $(10.0) million
- Adjusted EBITDA of $(1.8) million, better than guidance
- Free cash flow improved by $13.5 million to $(0.3) million
The company launched on Chewy and saw 5% growth in its commerce segment. BARK reaffirmed its FY2025 guidance, projecting revenue of $490-500 million and Adjusted EBITDA of $1-5 million. For Q2 2025, BARK expects revenue of $123-126 million and Adjusted EBITDA of $1-3 million.
BARK (NYSE: BARK), a leading global omnichannel brand dedicated to delighting dogs, has announced it will release its first quarter fiscal year 2025 financial results on August 7, 2024, after market close.
A conference call and webcast will be held at 4:30 p.m. ET the same day to discuss the results. U.S. participants can dial 1-888-596-4144, and international participants can dial 1-646-968-2525 using the passcode 5515653. A live audio webcast will be available on the company's investor relations website and will be archived for one year.
BARK (NYSE: BARK), a leading global dog brand, announced its pivotal role in creating the first international safety standard for dog toys. The company launched a state-of-the-art dog toy testing lab, which mimics real-world use with advanced technology. Led by BARK's Director of Safety Brian Grochal, the lab has completed over 2.5 million chew cycles and aims to test 1,500 toys by the end of 2024. Grochal also chairs the ASTM International Pet Product Safety Subcommittee, working on global safety standards for dog toys and other pet products. BARK's commitment includes rigorous quality control and transparency, urging industry-wide adoption of its safety protocols.
BARK (NYSE: BARK) has launched the $500K Ultimutt Giveaway, a promotional event running from June 17 to September 2. This campaign offers dog owners a chance to win over $500,000 worth of prizes, including a Winnebago, Barletta pontoon boat, or a 2025 Subaru Wilderness Forester. Prizes are awarded monthly, weekly, and daily based on purchases from BARK's online stores or subscriptions to BarkBox and Super Chewer. Grand prize winners for June, July, and August will receive a motorhome, pontoon boat, and Subaru, respectively. Additional prizes include vacation vouchers, hotel stays, dog-friendly gear, and more.
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