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Bark Inc Stock Price, News & Analysis

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Welcome to our dedicated page for Bark news (Ticker: BARK), a resource for investors and traders seeking the latest updates and insights on Bark stock.

BARK, Inc. (BARK) is frequently in the news as a global omnichannel dog brand focused on products, food, services, and content for dogs. Company press releases emphasize its mission to make all dogs happy and highlight developments across its direct-to-consumer subscriptions, retail partnerships, and newer categories such as premium dog food and dog-first air travel.

News coverage of BARK often centers on financial results and corporate actions. The company issues quarterly earnings updates, such as its fiscal second quarter results, where it reports revenue by segment, gross profit, and key performance indicators like Total Orders and Average Order Value. BARK also files current reports on events affecting its securities, including NYSE notices regarding listing standards and actions related to its publicly traded warrants.

Another major theme in BARK’s news flow is brand and product innovation. Recent announcements include the launch of BARK in the Belly, a premium dog food and consumables line that pledges 100% of food profits to fight canine hunger, and BARK Subscriber Perks, a membership benefit that provides offers and discounts from partners across travel, wellness, dog care, food, and lifestyle. The company also publicizes experiential campaigns such as the BARK Live “Farmer’s Barket” pop-up in New York City and creative advertising like the “Merry Chaos” holiday commercial described as directed by a dog.

Corporate governance and strategic developments also appear in the news. BARK has announced leadership changes, including the promotion of a President, Core Business, and it has disclosed a preliminary non-binding proposal from a stockholder group to acquire all outstanding shares not already owned by that group. Investor letters distributed via newswire further discuss the company’s balance sheet, valuation, and potential strategic directions.

Investors and dog lovers following BARK’s news can expect updates on earnings, segment performance, new product launches, experiential marketing campaigns, retail and technology partnerships, and any significant proposals or listing-related developments. Stock Titan’s BARK news page aggregates these items to provide a centralized view of the company’s ongoing disclosures and public announcements.

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BARK (NYSE: BARK), a top global dog brand, has partnered with Military Makeover with Montel® to honor military veteran Matthew Kruspe and his rescue dog Ava in the show's 38th season. BARK donated toys, treats, an outdoor bed, and a one-year BarkBox subscription to Ava. The gift was designed to create a special space tailored for Ava. This episode aired on May 24 and will re-air on June 14 and June 20 on Lifetime® Television. BARK's CEO Matt Meeker, also a Navy veteran, emphasized the importance of the bond between veterans and their dogs, highlighting the company's mission to celebrate every dog's unique personality.

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BARK, a leading dog brand, has expanded its BARK Air network to include five new destinations and seven new routes, responding to high customer demand. The new routes include service to Paris, Chicago, San Francisco/San Jose, Phoenix, and Miami/Fort Lauderdale, with flights available for booking now and departures starting in October 2024. BARK Air, the first airline tailored for dogs, offers a luxurious, stress-free travel experience for dogs and their human companions. Key features include personalized concierge services, calming flight preparations, and pampering amenities for dogs. Despite a dismissed lawsuit by Westchester County, BARK Air continues its operations unaffected.

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BARK reported its Q4 and Fiscal Year 2024 financial results, showing promising improvements. Q4 revenue was $121.5 million, aligning with guidance, and gross margin improved to 62.7%. Net loss reduced by 65.5% to $4.9 million, and adjusted EBITDA was $2.2 million. For the Fiscal Year 2024, BARK achieved $490.2 million in revenue, with a 61.6% gross margin. The net loss improved by 39.8% to $37.0 million. The company announced a $15 million share repurchase program. Despite fewer orders impacting revenue, significant gains in profitability and operational efficiency were highlighted. The outlook for Fiscal Year 2025 predicts flat to 2.0% revenue growth with adjusted EBITDA anticipated between $1.0 million and $5.0 million.

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BARK (NYSE: BARK) has appointed Meghan Knoll as Chief Direct-to-Consumer Officer, effective June 3, 2024. Knoll returns to BARK after previously serving in various roles, including Senior Vice President, Direct-to-Consumer. During her tenure, she led the successful launch of the Super Chewer product line. She will report to Co-Founder and CEO Matt Meeker and aims to drive growth in BARK’s DTC channel. Knoll was most recently the CEO of Cat Person, a subscription-based cat food company. Her prior experience includes roles at Nickelodeon and Viacom. She holds a B.A. from the University of Virginia and resides in New Lebanon, NY.

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BARK (NYSE: BARK) has announced that its new line of cereal-inspired dog treats, The Snack Pack, is now available in over 1,000 PetSmart locations and on PetSmart.com. This expansion increases the product's availability to 2,400 locations nationwide. BARK's CEO, Matt Meeker, highlighted the significance of this milestone for the company's growing consumables category. The Snack Pack, introduced in March 2024, includes seven treat SKUs and five corresponding toy SKUs, all free from artificial preservatives, corn, and soy. The treats come in various textures and cater to dogs with different dietary needs.

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BARK, Inc. (NYSE: BARK) will announce its fiscal fourth quarter and full year 2024 financial results on June 3, 2024. The company aims to make all dogs happy and is a global omnichannel brand. A live conference call and webcast will be held to discuss the results.

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BARK and Zillow have collaborated to identify America's most dog-obsessed cities for renters by combining dog data with Zillow's rental database. Dallas, Austin, and San Antonio top the list, with Golden Retrievers and Labrador Retrievers being popular breeds. New York City favors French Bulldogs, while 'Bear' is a common dog name in cities like Indianapolis, Phoenix, and Jacksonville.

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FAQ

What is the current stock price of Bark (BARK)?

The current stock price of Bark (BARK) is $0.7726 as of February 12, 2026.

What is the market cap of Bark (BARK)?

The market cap of Bark (BARK) is approximately 134.8M.
Bark Inc

NYSE:BARK

BARK Rankings

BARK Stock Data

134.84M
115.18M
31.03%
42.75%
6.21%
Specialty Retail
Retail-retail Stores, Nec
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United States
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