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Bath & Body Works Inc Stock Price, News & Analysis

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Welcome to our dedicated page for Bath & Body Works news (Ticker: BBWI), a resource for investors and traders seeking the latest updates and insights on Bath & Body Works stock.

Bath & Body Works, Inc. (NYSE: BBWI) generates a steady flow of news centered on its personal care and home fragrance business, its strategic plans and its capital markets activity. Company press releases highlight product launches, major promotional events, leadership updates, hiring initiatives and quarterly financial results, giving investors and followers insight into how the brand is evolving.

Recent news has showcased fragrance innovation, such as refreshed rose-focused collections including Nocturnal Rose, Covered in Roses, Rose, "Inspire Love" Rose & Vanilla and Heirloom Rose, offered in formats like fine fragrance mists, body creams, lotions, eau de parfum, candles and body washes. Other updates cover large-scale retail events like the Annual Candle Day promotion, featuring exclusive new scents, limited-edition 3‑wick candles and fan-favorite throwbacks, which the company describes as one of its biggest shopping events of the year.

Bath & Body Works also issues news on its strategic transformation and financial performance, including quarterly net sales, earnings per diluted share and updates to full-year guidance. These releases outline the Consumer First Formula priorities—product, brand, marketplace and efficiency—and describe how the company is investing in digital experiences, assortment and operations. Additional announcements include participation in investor conferences, regular dividend declarations and large seasonal hiring plans to support its store and distribution center network during peak periods.

This BBWI news page aggregates such company-issued updates, allowing readers to follow developments in product strategy, promotional events, financial results and corporate initiatives in one place.

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Bath & Body Works (NYSE: BBWI) reported fourth-quarter net sales of $2,724 million (down 2%) and diluted EPS of $1.99 (adjusted EPS $2.05$7,291 million (down 0.2%) with diluted EPS of $3.11 (adjusted EPS $3.21

For fiscal 2026 the company guides net sales down 4.5% to 2.5%, EPS of $3.00 to $3.25 and adjusted EPS of $2.40 to $2.65. The company expects ~$600 million free cash flow and noted strategic actions including an earlier Amazon launch and brand rollout.

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Bath & Body Works (BBWI) launches a limited‑time PEEPS® spring collection featuring the new marshmallow gourmand fragrance Peepin’ It Real. The assortment spans body care, home fragrance, décor and accessories and will be available to loyalty members online March 1 and to all customers March 2 in the U.S. and Canada.

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Bath & Body Works (NYSE:BBWI) officially launched an authorized storefront on Amazon U.S. on February 20, 2026, making a curated selection of iconic fragrances and best-selling body and home products available to U.S. shoppers.

This move advances the brand’s Consumer First Formula, expands third-party distribution, and follows a college campus rollout that grew from 600 to more than 1,000 locations.

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Bath & Body Works (NYSE: BBWI) will report fourth quarter and fiscal 2025 results before market open on March 4, 2026. A conference call with CEO Daniel Heaf and CFO Eva Boratto is set for 8:30 a.m. ET. Supplemental materials will post ~90 minutes before the call and the webcast replay will be archived for 90 days.

The company operates 1,934 U.S. and Canada stores and 544 international franchised locations, and maintains an online storefront at bathandbodyworks.com as of Nov 1, 2025.

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Bath & Body Works (NYSE:BBWI) launches a new Disney Princess Collection in U.S. and Canada on Feb. 13, 2026, with an international rollout starting mid‑March to reach more than 40 markets by year‑end. The 92‑product assortment spans fine fragrance mist, body care, candles and accessories, with prices from $1.95 to $125.00. Five new fragrances plus two returning fan favorites and collectible accessories are highlighted; rewards members receive early access on Feb. 12, 2026.

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Bath & Body Works (NYSE: BBWI) declared a regular quarterly cash dividend of $0.20 per share, payable on March 6, 2026 to shareholders of record at the close of business on February 20, 2026.

The company operates 1,934 company-operated U.S. and Canada stores, 544 international franchised locations, and an online storefront at bathandbodyworks.com (as of November 1, 2025).

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Bath & Body Works (NYSE:BBWI) refreshed its rose fragrance portfolio on Jan 9, 2026, launching new Nocturnal Rose and reintroducing four fan favorites: Covered in Roses, Rose, “Inspire Love” Rose & Vanilla, and Heirloom Rose.

The range spans moods from fresh and dewy to dark and sweet, offered in fine fragrance mists, eau de parfum, body creams, lotions, body wash, single and 3-wick candles, and home products including laundry detergent and fragrance boosters. Nocturnal Rose was developed with Givaudan perfumer Stephen Nilsen; body care items are dermatologist-reviewed and formulated without parabens and sulfates.

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Bath & Body Works (NYSE: BBWI) announced the return of its Annual Candle Day, running online from Dec. 4, 2025 at 10:00 PM ET and in stores Dec. 5–7, 2025. For one weekend only shoppers can buy the brand’s 3-wick candles at the event low price of $9.95 each, choosing from more than 180 candles including new releases, throwbacks and a limited-edition Keepsake 3-wick candle. Now in its 14th year, Candle Day draws millions of shoppers and features over 50 drops with themed collections such as Sundae Funday, Holiday Dill-ight and From The Vault.

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Bath & Body Works (NYSE: BBWI) said CEO Daniel Heaf and CFO Eva Boratto will speak in a fireside chat at the Morgan Stanley Global Consumer & Retail Conference on Wednesday, December 3, 2025 at 8:00 a.m. ET. A live audio webcast will be available via the company’s Events and Presentations page and will be archived for 90 days after the event.

The company noted its retail footprint as of November 1, 2025: 1,934 company-operated U.S. and Canada stores, 544 international franchised locations, and an online storefront at bathandbodyworks.com.

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Bath & Body Works (NYSE: BBWI) reported third-quarter 2025 net sales of $1,594 million (down 1% YoY) and diluted EPS of $0.37 (adjusted EPS $0.35Consumer First Formula, centered on product innovation, brand reignition, marketplace expansion and faster operations.

The company said it expects Q4 2025 net sales to be down high single digits and lowered full-year 2025 net sales to a low single-digit decline, with full-year EPS expected at least $2.83 and adjusted EPS at least $2.87. Management targets $250 million of cost savings over two years and anticipates $400 million in share repurchases included in guidance; full-year free cash flow is expected at approximately $650 million.

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FAQ

What is the current stock price of Bath & Body Works (BBWI)?

The current stock price of Bath & Body Works (BBWI) is $23.01 as of March 4, 2026.

What is the market cap of Bath & Body Works (BBWI)?

The market cap of Bath & Body Works (BBWI) is approximately 4.6B.

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BBWI Stock Data

4.59B
203.22M
Specialty Retail
Retail-retail Stores, Nec
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United States
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