BMO Named Official Bank of the Los Angeles Lakers

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BMO (NYSE:BMO) has been named the exclusive Official Bank of the Los Angeles Lakers under a new long-term partnership starting with the 2026-27 NBA season. BMO will be integrated into training camp, gameday courtside experiences, fan engagement and community programs across Southern California.

Key elements include Lakers Training Camp Presented by BMO with the bank’s logo on new practice jerseys, naming rights to the BMO Courtside Reserve floor seats and club, a League of Stars legacy program highlighting Lakers Legends, and joint financial empowerment and small business initiatives.

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• BMO to Appear Across Lakers Training Camp, Premium Fan Experiences and Community Programs
• Lakers Training Camp Presented by BMO; BMO Branding to Appear on Practice Jerseys
• New Courtside Experiences and Lakers Legends Program Bring Fans Closer to the Team

LOS ANGELES, Aug. 31, 2026 /PRNewswire/ -- The Los Angeles Lakers and BMO today announced a long-term partnership naming BMO the exclusive Official Bank of the Los Angeles Lakers. The partnership will bring BMO into some of the team's most visible moments, from training camp and courtside experiences to fan programs and community initiatives across Southern California.

"Over decades, the Lakers have built passionate, generational fandom that starts in Los Angeles and extends everywhere, giving brands access to a star-studded platform of championships and glamour," said Los Angeles Lakers President and Chief Business Officer Lon Rosen. "Today, we are proud to extend that access to BMO with an extensive, high-value partnership that names BMO the exclusive official bank of the Los Angeles Lakers. Importantly, this landmark partnership signals a paradigm shift for how the Lakers will partner with brands moving forward, building and curating impactful programs to engage fans and serve shared businesses."

The partnership marks a significant new relationship for both organizations, bringing BMO into Lakers programs and experiences throughout the year.

"The Lakers bring people together across generations and cultures, creating connections that mirror how we approach our business. Through this partnership, we're excited to support the communities we serve, create memorable experiences for fans, and help more clients make real financial progress," said President, BMO U.S. Aron Levine. "Southern California is an important growth market for BMO, and this partnership reflects our long-term investment in the region and the opportunities ahead."

Starting with the 2026-27 NBA season, BMO will be part of Lakers experiences both on and off the court, with programs that connect fans, communities and the team throughout the year. Key pillars of the partnership include:

Celebrating Team Performance
Lakers Training Camp will be Presented by BMO and the BMO logo will be featured on the Lakers' newly designed practice jerseys.

Elevating the Gameday Experience
BMO is the inaugural naming rights sponsor of BMO Courtside Reserve floor seats and club on the event level, to support a new premium gameday experience.

Honoring a Historic Legacy
Starting this season, the Lakers and BMO will introduce a new legacy program honoring the legends who have made the Lakers one of the most decorated franchises in sports. The League of Stars program Presented by BMO will spotlight Lakers Legends throughout the season.

Engaging Fans Across Southern California
Throughout the season, BMO and the Lakers will partner on financial empowerment and small business spotlight programs, engaging the community across Southern California.

The Los Angeles Lakers will enter their 79th season of competition in October 2026. The Lakers play their home games at Crypto.com Arena in downtown Los Angeles and practice at the UCLA Health Training Center in El Segundo, Calif.

About BMO Financial Group
BMO Financial Group is the eighth largest bank in North America by assets, with total assets of $1.5 trillion as of July 31, 2026. Serving clients for more than 200 years, BMO provides a broad range of personal and commercial banking, wealth management, global markets and investment banking products and services across Canada, the United States, and select markets globally. BMO is innovating for business value, by deploying and integrating human, digital and artificial intelligence to personalize client experiences, augment teams, and automate its business responsibly. Driven by its purpose, to Boldly Grow the Good in business and life, BMO is committed to driving positive change in the world, and making progress for a thriving economy, sustainable future, and stronger communities.

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SOURCE BMO US

FAQ

What does the Los Angeles Lakers partnership mean for BMO (BMO) starting in the 2026-27 season?

The partnership makes BMO the exclusive Official Bank of the Los Angeles Lakers from the 2026-27 NBA season. According to BMO, it embeds the brand in training camp, courtside experiences, legacy programs and community initiatives across Southern California throughout the year.

How will BMO (BMO) branding appear with the Los Angeles Lakers under the new deal?

BMO branding will appear on Lakers Training Camp and newly designed practice jerseys as part of the partnership. According to BMO, the bank will also hold naming rights for BMO Courtside Reserve floor seats and club, expanding its visibility during premium gameday experiences.

What fan and courtside experiences are included in the BMO (BMO) and Los Angeles Lakers partnership announced August 31, 2026?

The partnership includes BMO Courtside Reserve floor seats and a club on the event level. According to BMO, these premium offerings are designed to elevate gameday, bringing fans closer to the team through enhanced courtside and hospitality experiences at Lakers home games.

What is the League of Stars program presented by BMO (BMO) with the Los Angeles Lakers?

League of Stars Presented by BMO is a new legacy program honoring Lakers Legends starting with the 2026-27 season. According to BMO, it will spotlight former Lakers greats throughout the season, celebrating the franchise’s historic success and engaging fans around team heritage.

How will the BMO (BMO) and Los Angeles Lakers partnership support Southern California communities?

The partnership includes financial empowerment and small business spotlight programs across Southern California. According to BMO, these initiatives aim to engage local communities, support the bank’s growth strategy in the region, and help more clients pursue financial progress alongside Lakers-branded activities.

When does BMO officially begin its role as Official Bank of the Los Angeles Lakers?

BMO’s role as the exclusive Official Bank of the Los Angeles Lakers begins with the 2026-27 NBA season. According to BMO, its involvement will span training camp, gameday environments, legacy initiatives and year-round community programs linked to the team.