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Barnes & Noble College Launches Campus to Career, a NEW Offering to Help Students Build Real-World Skills to Enter the Workforce

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Barnes & Noble College (NYSE: BNED) has launched Campus to Career, a comprehensive initiative designed to bridge the gap between academic and professional life for college students. The program features both physical and digital components, including career-focused products available in-store and online, and an exclusive digital hub powered by Home From College (H\FC) that connects students with opportunities at Fortune 500 companies and startups.

The initiative addresses a significant market need, as revealed by a 2025 Intelligent.com survey showing that 24% of hiring managers believe recent graduates are unprepared for interviews. The program includes partnerships with major brands like Microsoft and offers resources ranging from professional laptops to career-help books, supporting the 43% of four-year students and 21% of two-year students who seek resume assistance.

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Positive

  • Strategic expansion into career preparation services, extending beyond traditional bookstore offerings
  • Partnership with major brands including Microsoft and Fortune 500 companies
  • Addresses a documented market need with 24% of hiring managers reporting graduate unpreparedness

Negative

  • None.

News Market Reaction 1 Alert

+1.74% News Effect

On the day this news was published, BNED gained 1.74%, reflecting a mild positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

BASKING RIDGE, N.J., Sept. 30, 2025 (GLOBE NEWSWIRE) -- Barnes & Noble College (BNC), a Barnes & Noble Education, Inc. (NYSE: BNED) company and leading solutions provider for higher education, today announced the launch of Campus to Career — a new offering designed to equip college students with the tools, resources and insights they need to help transition from the classroom to the workplace.

Campus to Career offers a curated collection of products available both in-store and online, along with an exclusive digital hub powered by Home From College (H\FC) that connects students at BNC-partner schools with real-world opportunities at Fortune 500 companies and startups, plus a wide range of career readiness resources and tools to help them navigate today’s job market.

A select number of campus bookstores feature a collection of career-focused products in-store, including exclusive offerings from No Particular Order, along with products from leading brands such as Microsoft, Dagne Dover, STM, and others. All BNC stores offer a career-focused collection online, including notebooks, planners, professional laptops, tech accessories, and career-help books.

Campus to Career is another example of how Barnes & Noble College enhances the campus bookstore’s relevance by providing innovative services and resources that extend well beyond course materials and school merchandise.

“Graduating students often face challenges in developing the essential skills needed to transition into the professional world successfully,” said Celeste Risimini-Johnson, Chief Merchandise & Operations Officer, Barnes & Noble College. “Campus to Career supports students by providing the tools, resources, and guidance they need to navigate job applications, interviews, and their transition into the workforce.”

The launch of Campus to Career comes at a time when the gap between college and career readiness remains a concern for both students and employers. According to a 2025 Intelligent.com survey, nearly one in four hiring managers (24%) stated that recent graduates aren’t prepared for their interviews. At the same time, more than 43% of four-year students and 21% of two-year students have sought resume assistance from their campus career centers*, underscoring a clear demand for practical tools and solutions. Campus to Career helps support that need by offering targeted resources and guidance — empowering students to build essential skills, navigate the job search process, and confidently enter the workplace.

*Inside Higher Ed/College Pulse survey, 2023

Learn more about how Barnes & Noble College is reimagining college retail.

ABOUT BARNES & NOBLE EDUCATION, INC.
Barnes & Noble Education, Inc. (NYSE: BNED) is a leading solutions provider for the education industry, driving affordability, access, and achievement at hundreds of academic institutions nationwide and ensuring millions of students are equipped for success in the classroom and beyond. Through its family of brands, BNED offers campus retail services and academic solutions, wholesale capabilities, and more. BNED is a company serving all who work to elevate their lives through education, supporting students, faculty, and institutions as they make tomorrow a better and smarter world.

For more information about Barnes & Noble Education, visit www.bned.com.
For more information about Barnes & Noble College, visit www.bncollege.com.

Contact:

Judith Buckingham
Corporate Communications
Barnes & Noble Education
jbuckingham@bned.com


FAQ

What is Barnes & Noble College's Campus to Career program?

Campus to Career is a new offering that provides college students with career preparation tools, resources, and connections to Fortune 500 companies through both in-store products and a digital hub powered by Home From College (H\\FC).

What products are available through BNED's Campus to Career program?

The program offers career-focused products including professional laptops, tech accessories, notebooks, planners, career-help books, and exclusive offerings from brands like Microsoft, Dagne Dover, STM, and No Particular Order.

How does Barnes & Noble College's Campus to Career address the job preparation gap?

It addresses the preparation gap by providing targeted resources, guidance, and tools for job applications and interviews, responding to data showing 24% of hiring managers believe recent graduates are unprepared for interviews.

Which companies are partnering with BNED's Campus to Career program?

The program partners with Fortune 500 companies and startups through its digital hub, and features product offerings from major brands including Microsoft, Dagne Dover, STM, and No Particular Order.

What percentage of students seek resume assistance according to BNED's data?

According to cited survey data, 43% of four-year students and 21% of two-year students seek resume assistance from their campus career centers.
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