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BODi by Beachbody Becomes an Official Wellness Supporter of the American Diabetes Association

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BODi by Beachbody (NYSE: BODI) has become an Official Wellness Supporter of the American Diabetes Association (ADA). This partnership aims to improve the lives of 136 million Americans with diabetes or prediabetes. The collaboration will focus on providing healthy lifestyle solutions, including fitness and nutrition resources.

Key points:

  • ADA advises 150 minutes per week of moderate-intensity aerobic activity
  • Diabetes cost the US $412.9 billion in 2022, accounting for 1 in 4 healthcare dollars
  • BODi will create a dedicated microsite with diabetes-related information and tailored wellness solutions
  • Special pricing for BODi digital programs, with a portion of proceeds donated to ADA (minimum $100,000 commitment)

BODi di Beachbody (NYSE: BODI) è diventato un Sostenitore Ufficiale del Benessere dell'American Diabetes Association (ADA). Questa collaborazione mira a migliorare la vita di 136 milioni di americani affetti da diabete o prediabete. L'iniziativa si concentrerà sull'offerta di soluzioni per uno stile di vita sano, inclusi risorse per la fitness e l'alimentazione.

Punti chiave:

  • L'ADA consiglia 150 minuti a settimana di attività aerobica di intensità moderata
  • Il diabete ha costato agli Stati Uniti 412,9 miliardi di dollari nel 2022, rappresentando 1 dollaro su 4 speso per la sanità
  • BODi creerà un microsito dedicato con informazioni relative al diabete e soluzioni per il benessere personalizzate
  • Prezzi speciali per i programmi digitali di BODi, con una parte dei proventi donati all'ADA (impegno minimo di 100.000 dollari)

BODi de Beachbody (NYSE: BODI) se ha convertido en un Patrocinador Oficial de Bienestar de la Asociación Americana de Diabetes (ADA). Esta asociación tiene como objetivo mejorar la calidad de vida de 136 millones de estadounidenses con diabetes o prediabetes. La colaboración se centrará en proporcionar soluciones para un estilo de vida saludable, incluyendo recursos de fitness y nutrición.

Puntos clave:

  • La ADA aconseja 150 minutos a la semana de actividad aeróbica de intensidad moderada
  • La diabetes costó a EE. UU. 412.9 mil millones de dólares en 2022, lo que equivale a 1 de cada 4 dólares en cuidado de la salud
  • BODi creará un micrositio dedicado con información relacionada con la diabetes y soluciones de bienestar personalizadas
  • Precios especiales para los programas digitales de BODi, con una parte de los ingresos donados a la ADA (compromiso mínimo de 100,000 dólares)

비치바디의 BODi(NYSE: BODI)가 미국당뇨병협회(ADA)의 공식 웰니스 서포터가 되었습니다. 이 파트너십은 당뇨병 또는 전당뇨병을 앓고 있는 1억 3600만 미국인의 삶을 개선하는 것을 목표로 하고 있습니다. 협업은 건강한 생활 솔루션 제공에 중점을 두며, 피트니스 및 영양 자원도 포함됩니다.

주요 사항:

  • ADA는 주당 150분의 중등도 강도의 유산소 운동을 권장합니다.
  • 2022년 당뇨병으로 인한 미국의 비용은 4,129억 달러로, 의료비의 4분의 1을 차지합니다.
  • BODi는 당뇨병 관련 정보와 맞춤형 웰니스 솔루션을 제공하는 전용 마이크로사이트를 만들 것입니다.
  • BODi의 디지털 프로그램에 대해 특별 가격을 제공하며, 수익의 일부는 ADA에 기부됩니다(최소 10만 달러 약속).

BODi de Beachbody (NYSE: BODI) est devenu un Soutien Officiel au Bien-Être de l'American Diabetes Association (ADA). Ce partenariat vise à améliorer les vies de 136 millions d'Américains atteints de diabète ou de prédiabète. La collaboration se concentrera sur la fourniture de solutions de style de vie sain, y compris des ressources en matière de fitness et de nutrition.

Points clés :

  • L'ADA recommande 150 minutes d'activité aérobique d'intensité modérée par semaine
  • Le diabète a coûté aux États-Unis 412,9 milliards de dollars en 2022, représentant 1 dollar de chaque 4 dollars de soins de santé
  • BODi créera un microsite dédié avec des informations liées au diabète et des solutions de bien-être personnalisées
  • Prix spéciaux pour les programmes numériques de BODi, une partie des recettes étant reversée à l'ADA (engagement minimum de 100 000 dollars)

BODi von Beachbody (NYSE: BODI) ist ein offizieller Wellness-Supporter der American Diabetes Association (ADA) geworden. Diese Partnerschaft hat das Ziel, das Leben von 136 Millionen Amerikanern mit Diabetes oder Prädiabetes zu verbessern. Die Zusammenarbeit wird sich auf die Bereitstellung von gesunden Lebensstil-Lösungen, einschließlich Fitness- und Ernährungsressourcen, konzentrieren.

Wichtige Punkte:

  • Die ADA empfiehlt 150 Minuten moderate aerobe Aktivität pro Woche
  • Diabetes kostete die USA im Jahr 2022 412,9 Milliarden Dollar, was 1 von 4 Gesundheitsdollars ausmacht
  • BODi wird eine spezielle Microsite mit diabetesbezogenen Informationen und maßgeschneiderten Wellness-Lösungen erstellen
  • Besondere Preise für digitale Programme von BODi, wobei ein Teil der Einnahmen an die ADA gespendet wird (mindestens 100.000 Dollar Engagement)
Positive
  • Partnership with American Diabetes Association expands BODi's market reach to 136 million potential customers
  • Collaboration aligns with ADA's health recommendations, potentially increasing BODi's credibility
  • New dedicated microsite could drive traffic and user engagement
  • Special pricing for digital programs may boost sales while supporting a cause
Negative
  • Minimum $100,000 donation commitment to ADA may impact short-term profitability

BODi will help provide healthy lifestyle solutions to 136 million Americans with diabetes or prediabetes

EL SEGUNDO, Calif.--(BUSINESS WIRE)-- The Beachbody Company, Inc. (NYSE: BODI) (“BODi” or the “Company”), a leading fitness and nutrition company, announced today that it has become an Official Wellness Supporter of the American Diabetes Association® (ADA). BODi and the ADA will work together to improve the lives of the 136 million Americans who live with diabetes or prediabetes.

Regular physical activity improves health outcomes and reduces the risk of developing Type 2 diabetes, with the ADA advising at least 150 minutes per week of moderate-intensity aerobic activity. The economic burden of diabetes in the United States is substantial, with the total estimated cost of diagnosed diabetes reaching $412.9 billion in 2022, accounting for one in four health care dollars. People diagnosed with diabetes, on average, have medical expenditures 2.6 times higher than what would be expected without diabetes.

“The American Diabetes Association leads the fight against diabetes to improve the lives of those affected by it and its deadly consequences,” said Carl Daikeler, CEO and Co-founder of Beachbody. “As an Official Wellness Supporter of the ADA, BODi is committed to providing proven, tested fitness and nutrition resources to help people reduce or avoid their suffering. Together with the ADA, we will empower individuals with tools to develop healthier habits and live life to its full potential. We’re honored to work with the ADA on this extremely important relationship.”

As part of the engagement, the ADA will provide diabetes awareness, management and prevention content to be used on BODi’s fitness, nutrition and support programs via multiple platforms, including a dedicated BODi microsite, social media promotions, webinars and influencer engagement campaign.

The new microsite will be a destination for visitors looking for diabetes-related information and solutions, including special tailored fitness and wellness solutions provided by BODi. Visitors will also have access to special pricing for BODi digital programs with a portion of the proceeds to be donated back to the ADA with a minimum commitment of $100,000.

About BODi and The Beachbody Company, Inc.

Originally known as Beachbody, BODi has been innovating structured step-by-step home fitness and nutrition programs for 25 years such as P90X, Insanity, and 21-Day Fix, plus the first premium superfood nutrition supplement, Shakeology. Since its inception in 1999, BODi has helped over 30 million customers pursue extraordinary life-changing results. The BODi community represents millions of people helping each other stay accountable to goals of healthy weight loss, improved strength and energy, and resilient mental and physical well-being. For more information, please visit TheBeachbodyCompany.com.

About the American Diabetes Association

The American Diabetes Association (ADA) is the nation’s leading voluntary health organization fighting to bend the curve on the diabetes epidemic and help people living with diabetes thrive. For 83 years, the ADA has driven discovery and research to treat, manage, and prevent diabetes while working relentlessly for a cure. Through advocacy, program development, and education we aim to improve the quality of life for the 136 million Americans living with diabetes or prediabetes. Diabetes has brought us together. What we do next will make us Connected for Life®. To learn more or to get involved, visit us at diabetes.org or call 1-800-DIABETES (1-800-342-2383). Join the fight with us on Facebook (American Diabetes Association), Spanish Facebook (Asociación Americana de la Diabetes), LinkedIn (American Diabetes Association), Twitter (@AmDiabetesAssn), and Instagram (@AmDiabetesAssn).

Safe Harbor Statement

This press release contains “forward-looking” statements pursuant to the safe harbor provisions of the Securities Litigation Reform Act of 1995, which are statements other than historical fact or in the future tense. These statements include but are not limited to, statements regarding our business strategy, our plans, and our objectives and future operations. Forward-looking statements are based upon various estimates and assumptions, as well as information known to us as of the date hereof and are subject to risks and uncertainties. Accordingly, actual results could differ materially due to a variety of factors. You can identify these statements by the use of terminology such as “believe”, “plans”, “expect”, “will”, “should,” “could”, “estimate”, “anticipate,” “upon” or similar forward-looking terms. You should not rely on these forward-looking statements as they involve risks and uncertainties that may cause actual results to vary materially from the forward-looking statements.

Media Relations

BODiPR@icrinc.com

Source: The Beachbody Company, Inc.

FAQ

What is BODi's new partnership with the American Diabetes Association?

BODi by Beachbody (NYSE: BODI) has become an Official Wellness Supporter of the American Diabetes Association, aiming to provide healthy lifestyle solutions for 136 million Americans with diabetes or prediabetes.

How will BODi support the American Diabetes Association's efforts?

BODi will create a dedicated microsite with diabetes-related information, offer tailored fitness and wellness solutions, and provide special pricing for digital programs with a portion of proceeds donated to the ADA.

What is the economic impact of diabetes in the United States?

The total estimated cost of diagnosed diabetes reached $412.9 billion in 2022, accounting for one in four health care dollars in the United States.

How much physical activity does the American Diabetes Association recommend?

The American Diabetes Association advises at least 150 minutes per week of moderate-intensity aerobic activity to improve health outcomes and reduce the risk of developing Type 2 diabetes.

The Beachbody Company, Inc.

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