BON Announces $22 Million Distribution Agreement for Weight Loss Products with Beijing Huahai Keyuan Technology Co., Ltd

Rhea-AI Summary

Bon Natural Life (Nasdaq: BON) has secured a significant $22 million distribution agreement with Beijing Huahai Keyuan Technology for its natural weight loss product line. The 36-month non-exclusive agreement covers distribution across China and Southeast Asia.

BON's innovative weight management products feature a unique "prebiotics + postbiotics" compound formula, designed to deliver effective weight loss results without requiring restrictive dieting. The partnership with Huahai Keyuan, a leading Chinese health enterprise specializing in original health products, positions BON to penetrate China's expanding weight management market.

Positive

• Secured substantial $22 million distribution agreement for weight loss products
• 36-month contract provides steady revenue stream potential
• Partnership with established distributor Huahai Keyuan enables market expansion in China and Southeast Asia
• Innovative prebiotics + postbiotics formula differentiates product in competitive market

Negative

• Non-exclusive distribution agreement may limit market control
• Success dependent on partner's distribution performance

XI'AN, China, July 21, 2025 /PRNewswire/ -- Bon Natural Life Limited (Nasdaq: BON) ("BON" or the "Company"), one of the leading bio-ingredient solutions providers in the natural health and personal care industries, today announced it has entered into a non-exclusive sales distribution agreement with Beijing Huahai Keyuan Technology Co. Ltd. ("Huahai Keyuan"). The term of the agreement is 36 months with a total contract value of US$22 million. Pursuant to the agreement, Huahai Keyuan will sell and distribute Bon's natural weight loss product line across China and Southeast Asia.

What sets BON apart is not only the science behind its formulation but also its exceptional user compliance. By eliminating the need for drastic lifestyle changes, BON ensures that users can stay on track with ease—making long-term weight management more achievable than ever. 

BON's newly launched weight management products feature a compound formula centered on "prebiotics + postbiotics" — an innovative formulation representing a major advancement in the weight loss sector. Its defining innovation lies in delivering significant, reliable weight loss results without requiring restrictive dieting. This unique combination of demonstrated efficacy, consumer convenience, and innovative formulation positions BON's new weight management range to potentially capture meaningful interest within the growing health and wellness sector.

Yongwei Hu, Chairman and CEO of BON, commented: "As a global participant in 'prebiotics + postbiotics' health solutions, we're thrilled to introduce our new line of advanced, sustained-action weight management supplements. We are excited to partner with Huahai Keyuan. As a leading health enterprise in China, Huahai Keyuan specializes in marketing original health products and has an impressive track record in expanding markets and building strong brands. Our collaboration with Huahai Keyuan positions us to enter into China's large and fast-growing weight management market. Together, we aim to contribute to the industry's development, pursue strategic growth opportunities, and create long-term value for our shareholders."

About Bon Natural Life Limited ("BON")

BON is a Cayman Islands company engaged in the business of natural, health, and personal care industries. For more information, please visit http://www.bnlus.com.

For more information, please contact:
Cindy Liu | IR     
Email: bonnatural@appchem.cn

Safe Harbor Statement

This press release contains certain statements that may include "forward-looking statements." All statements other than statements of historical fact included herein are "forward-looking statements." These forward-looking statements are often identified by the use of forward-looking terminology such as "believes,""expects" or similar expressions, involve known and unknown risks and uncertainties. Although the Company believes that the expectations reflected in such forward-looking statements are reasonable, they do involve assumptions, risks, and uncertainties, and these expectations may prove to be incorrect. You should not place undue reliance on these forward-looking statements, which speak only as of the date of this press release. The Company's actual results could differ materially from those anticipated in these forward-looking statements as a result of a variety of factors, including those discussed in the Company's periodic reports that are filed with the Securities and Exchange Commission and available on its website (http://www.sec.gov). All forward-looking statements attributable to the Company or persons acting on its behalf are expressly qualified in their entirety by these factors. Other than as required under the securities laws, the Company does not assume a duty to update these forward-looking statements.

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SOURCE Bon Natural Life Limited

FAQ

What is the value and duration of BON's distribution agreement with Huahai Keyuan?

The agreement has a total contract value of $22 million and spans 36 months.

What markets will BON's weight loss products be distributed in under the new agreement?

The products will be distributed across China and Southeast Asia through Beijing Huahai Keyuan Technology.

What makes BON's weight loss products unique in the market?

BON's products feature a unique prebiotics + postbiotics compound formula that delivers weight loss results without requiring restrictive dieting.

Who is BON's distribution partner in this agreement?

Beijing Huahai Keyuan Technology, a leading Chinese health enterprise specializing in marketing original health products.

How will this agreement impact BON's market presence?

The partnership enables BON to enter China's large and fast-growing weight management market through an established distribution network.