IT REALLY IS THE MOST EXCELLENT TIME OF YEAR AT DUTCH BROS
Rhea-AI Summary
On November 1, 2022, Dutch Bros announced the return of holiday drinks, including the Hazelnut Truffle Mocha and new offerings like the Sugar N Spice Oat Milk Latte and Holly Jolly Rebel energy drink. Customers can enjoy these beverages hot, iced, or blended. The holiday drinks are available through December, featuring festive flavors like hazelnut, winter spice, and pomegranate. Dutch Bros aims to enhance customer experience during the holidays, emphasizing community engagement and quality service as key components of their brand.
Positive
- Introduction of new and returning holiday drinks may boost seasonal sales.
- Engagement with customers through festive promotions enhances brand loyalty.
Negative
- None.
News Market Reaction 1 Alert
On the day this news was published, BROS declined 4.17%, reflecting a moderate negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
GRANTS PASS, Ore., Nov. 1, 2022 /PRNewswire/ -- 'Tis the season for new and returning Dutch Bros holiday drinks. This trio of sips will have you vibin' in a winter wonderland! The drive-thru coffee company is stoked to welcome back the Hazelnut Truffle Mocha and launch the new Sugar N Spice Oat Milk Latte and the Holly Jolly Rebel™ energy drink.
Experience the full interactive Multichannel News Release here: https://www.multivu.com/players/English/8977757-dutch-bros-new-and-returning-holiday-drinks/
- The Hazelnut Truffle Mocha features Dutch Bros' signature chocolate milk with hazelnut, espresso and topped with Soft Top and caramel drizzle. It can be ordered hot, iced or blended.
- The Sugar N Spice Oat Milk Latte features a winter spice flavor, espresso, oat milk and is dusted with cinnamon sprinks. Winter spice has cozy notes of brown sugar, cinnamon and cardamom. Try this new favorite hot or iced!
- The Holly Jolly Rebel features a mix of pomegranate and vanilla within Dutch Bros' exclusive energy drink, Rebel, all topped with Soft Top and green sprinks. It's served either iced or blended.
Looking for your peppermint fix? Enjoy the flavor combo of peppermint and chocolate when you order a Candy Cane Mocha, Freeze, Cold Brew or Dutch Cocoa. Finished with Soft Top and peppermint sprinks, you'll be sure to think it's a radical life!
"We want everyone to feel at home for the holidays at Dutch Bros," said Kristin Sha, senior director of product management at Dutch Bros. "That's why we always bring back our customers' favorites like the Hazelnut Truffle Mocha with the option to try something new! The Sugar N Spice Oat Milk Latte is a new flavor that also feels a little familiar, like a taste of the holidays. Add in the Holly Jolly Rebel for our energy loving, non coffee drinkers and you're ready to partake in all the festivities!"
The highly anticipated holiday cup designs and all holiday offerings are featured now through the end of December.
Dutch Bros Coffee is a drive-thru coffee company dedicated to making a massive difference one cup at a time. Headquartered in Grants Pass, Oregon, where it was founded in 1992 by Dane and Travis Boersma, it's now sharing the "Dutch Luv" with more than 650 locations in 14 states. Dutch Bros serves specialty coffee, smoothies, freezes, teas, an exclusive Dutch Bros Rebel™ energy drink and nitrogen-infused cold brew coffee. Its rich, proprietary coffee blend is handcrafted from start to finish.
In addition to its mission of speed, quality and service, Dutch Bros is committed to giving back to the communities it serves. Through its Dutch Bros Foundation and local franchisees, the company donates several million dollars to causes across the country each year.
To learn more about Dutch Bros, visit www.dutchbros.com, follow Dutch Bros Coffee on Instagram, Facebook, Twitter, & TikTok, and download the Dutch Bros app to earn points and score rewards!
View original content:https://www.prnewswire.com/news-releases/it-really-is-the-most-excellent-time-of-year-at-dutch-bros-301661604.html
SOURCE Dutch Bros Coffee
FAQ
What new holiday drinks did Dutch Bros introduce in 2022?
When are the new holiday drinks available at Dutch Bros?
What flavors are featured in the new Dutch Bros holiday drinks?
How does Dutch Bros engage with customers during the holiday season?
What is the significance of Dutch Bros' holiday drink promotions?
