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Better Choice Co Inc. Stock Price, News & Analysis

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Welcome to our dedicated page for Better Choice Co news (Ticker: BTTR), a resource for investors and traders seeking the latest updates and insights on Better Choice Co stock.

Better Choice Co Inc (NYSE: BTTR) is a leader in premium pet health solutions, specializing in natural nutrition and wellness innovations. This page aggregates all official corporate announcements, financial disclosures, and market developments.

Investors and industry stakeholders will find curated updates including earnings reports, product launches, strategic partnerships, and regulatory filings. Content spans key operational areas: natural pet food formulations, CBD supplements research, retail distribution expansions, and sustainability initiatives.

All materials are sourced directly from SEC filings, verified press releases, and executive communications. Bookmark this page for real-time updates on BTTR's progress in advancing pet wellness through science-backed solutions and ethical business practices.

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Better Choice Company (BTTR) reported its Q2 2021 financial results, highlighting an 11% quarter-over-quarter net revenue growth, driven by international sales which rose 72%. Gross sales reached $13.1 million, with net sales at $11.0 million. However, the company experienced a loss from operations of $3.2 million for the quarter. In July, Better Choice secured a significant distribution agreement with Pet Supplies Plus for its Halo Elevate brand, slated for a national launch in 2022. The company anticipates continued growth through its multi-channel strategy.

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Better Choice Company (BTTR) announced an agreement with Pet Supplies Plus to launch a new brand of super premium, natural pet food named Halo Elevate. Set to debut in early 2022, this collaboration aims to leverage Pet Supplies Plus' extensive network of over 560 locations across 36 states. Scott Lerner, CEO of Better Choice, expressed enthusiasm for the partnership, highlighting the shared commitment to high-quality pet nutrition. This launch aligns with Better Choice's goal of promoting healthier pet products and services.

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Better Choice Company (NYSE: BTTR) will conduct a conference call on August 12, 2021, at 8:30 a.m. ET to discuss its Q2 2021 financial results and provide a business update. Investors can access the call via a live dial-in or a webcast. A replay will be available until August 26, 2021. Better Choice focuses on animal health and wellness, utilizing a nutrition-based approach to enhance pet products. Their main brands are Halo and TruDog, which offer sustainable, quality pet food options.

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Better Choice Company (BTTR) announced a notable increase in insider equity holdings from approximately 2.9 million to 7.6 million common shares, now covering about 26% of total equity. This growth follows a $40 million public offering and includes the conversion of convertible debt to common shares. With a net cash position exceeding $30 million, the company is poised to execute its growth strategy and pursue strategic mergers and acquisitions. The company's focus remains on nutrition-based pet products aimed at enhancing the health and wellness of pets.

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Better Choice Company (NYSE: BTTR) announced a strategic investment from Boqii Holding Limited (NYSE: BQ), China's largest pet-focused platform and its retail partner. This partnership is expected to drive growth in the Chinese market, which Better Choice views as among its most profitable opportunities. Michael Young, Chairman of Better Choice, expressed excitement over the strengthening partnership, while Boqii’s leadership emphasized their commitment to sourcing high-quality global brands.

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Better Choice Company (BTTR) has successfully completed an underwritten public offering of 8 million shares at $5.00 each, raising $40 million. The underwriters received a 30-day option to buy an additional 1.2 million shares. Proceeds will be used for general corporate purposes and potential acquisitions of complementary technologies and products. The offering was made under a registration statement declared effective by the SEC on June 28, 2021. This capital injection is expected to support Better Choice's mission in the pet health and wellness sector.

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Better Choice Company (NYSE American: BTTR) has successfully converted approximately $23 million of convertible notes into common equity, coinciding with its uplisting to the NYSE American. This conversion results in about 4.6 million common shares issued at a price of $5.00 each. With this transaction, the company anticipates a net cash position exceeding $30 million, maintaining only $12 million in debt. Approximately 39% of shareholders will be under a 180-day lock-up agreement. The CEO expressed optimism about growth opportunities post-uplisting, aiming to enhance visibility and pursue acquisitions.

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Better Choice Company (NYSE: BTTR) has announced an underwritten public offering of 8,000,000 shares of common stock at $5.00 each, aiming to raise approximately $40 million before expenses. The offering includes an option for underwriters to purchase an additional 1,200,000 shares. Proceeds will be used for general corporate purposes and potential acquisitions. The SEC declared the registration statement effective on June 28, 2021. D.A. Davidson & Co. is the sole book-running manager for the offering.

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Better Choice Company (OTCQX: BTTR) announced an underwritten public offering of 4,500,000 shares, post a proposed 1-for-6 reverse stock split. The offering includes a 30-day option for underwriters to purchase up to 15% more shares for over-allotments. Funds will primarily support working capital and general corporate purposes, with potential for acquisitions, though no agreements exist currently. The company aims to list on the NYSE American under BTTR. The offering's completion is subject to market conditions.

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Better Choice Company (OTCQX: BTTR) continues to expand its Halo Brand in Asia, agreeing to minimum purchases exceeding $100 million with key partners from 2021 to 2025. This move accelerates sales growth in key Asian markets, previously reported at a 95% increase in 2020. Halo's success is attributed to strong demand for its holistic pet food and securing import registrations in China. CEO Scott Lerner emphasized the importance of partnerships for long-term growth planning and product innovation.

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FAQ

What is the current stock price of Better Choice Co (BTTR)?

The current stock price of Better Choice Co (BTTR) is $2.12 as of April 30, 2025.

What is the market cap of Better Choice Co (BTTR)?

The market cap of Better Choice Co (BTTR) is approximately 5.1M.
Better Choice Co Inc.

NYSE:BTTR

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BTTR Stock Data

5.06M
1.97M
16.47%
10.93%
5.54%
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