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Better Choice Co Inc. Stock Price, News & Analysis

BTTR NYSE

Welcome to our dedicated page for Better Choice Co news (Ticker: BTTR), a resource for investors and traders seeking the latest updates and insights on Better Choice Co stock.

The BTTR news page on Stock Titan provides an archive of news releases and corporate updates for Better Choice Company Inc., which historically traded under the BTTR ticker on the NYSE American. These news items document the company’s activities as a pet health and wellness business and its subsequent transformation through a business combination and name and ticker change.

Readers can review announcements describing Better Choice’s focus on pet health and wellness products designed to help dogs and cats live healthier, happier and longer lives. The company has highlighted its alternative, nutrition-based approach to pet health, its emphasis on the Halo brand for dog food, cat food and treats, and its efforts to align with trends in pet humanization and health and wellness. News releases also discuss transactions such as the sale of Halo’s business in Asia while retaining key North American operations and global operations outside of Asia.

A key theme in the BTTR news archive is the corporate evolution of Better Choice Company Inc. through its business combination with SRx Health Solutions, Inc. and the resulting name and ticker change to SRx Health Solutions Inc. and SRXH. News items describe the closing of this business combination, the related private placement, the spin-out distribution involving Halo Spin-Out SPV Inc., and the effective date for trading under the new SRXH symbol on the NYSE American.

Investors and researchers can use this BTTR news history to understand how Better Choice presented its pet health and wellness strategy, brand portfolio and capital markets actions leading up to and including the transition to SRx Health Solutions Inc. For current developments, company communications direct attention to the SRXH ticker, while the BTTR news archive remains a resource for historical context.

Rhea-AI Summary

Better Choice Company reported a record Q3 2021 with 19% growth in net sales compared to Q3 2020, driven by 43% growth in International sales and 35% growth in E-commerce sales. Gross sales reached $15.9 million, surpassing previous records. However, the company recorded a $4 million loss from operations and a net loss of $3.5 million for Q3 2021. Better Choice has increased its store count target for the upcoming Halo Elevate launch from 1,500 to 2,000-2,500 stores. The company finalized an uplist to the NYSE, raising $40 million in gross proceeds.

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Better Choice Company (NYSE: BTTR) will host a conference call on November 10, 2021, at 8:30 a.m. ET to discuss its Q3 2021 financial results and business updates. Investors can access the live call at +1-877-407-4018 or through a webcast link. A replay will be available until November 24, 2021. Better Choice focuses on pet health and wellness products, with brands like Halo and TruDog, emphasizing nutrition-based alternatives for pet owners. The company has a strong digital presence, driving informed purchasing decisions in a rapidly growing market.

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Better Choice Company (NYSE: BTTR) announced the hiring of several key team members from well-known brands such as Amazon, Coca-Cola, and Mars Petcare. This strategic move aims to enhance its omni-channel infrastructure and accelerate growth for 2022. Notable new hires include Yvonne Cheng as Senior Director of Omni-Channel Experience, Aliy Puhalla as Director of E-Commerce Sales, and Bryan Allen as E-commerce Manager. The company also added marketing team members to support its mission of launching innovative products like Halo Elevate.

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154 Agency LLC has partnered with Better Choice Company (NYSE: BTTR) to enhance its digital marketing and brand development. This collaboration aims to boost Better Choice's online visibility through refreshed investor presentations and enhanced social media management. Better Choice, known for its premium pet food brands Halo and TruDog, seeks to connect its corporate parent with its products. The partnership is positioned to help Better Choice strengthen its brand narrative and appeal to current and potential investors.

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Better Choice Company (NYSE: BTTR) will participate in two significant conferences in October 2021. The LD Micro Main Event will feature a virtual presentation on October 12 at 9:30 a.m. ET. Interested viewers can register here. The Dawson James Small Cap Growth Conference will take place live on October 21 at 3:40 p.m. ET. Management will hold 1-on-1 meetings at this event.

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Better Choice Company (NYSE: BTTR) has appointed Lionel Conacher and Arlene Dickinson to its Board of Directors, effective September 28, 2021. Conacher brings over 30 years of financial expertise, including leadership roles in public companies and venture capital. Dickinson, a successful entrepreneur and venture capitalist, is known for her role in CBC's Dragons' Den. Chairman Michael Young expressed confidence that their combined experience in finance, retail, and health will enhance the company's growth strategy and product innovation in the pet wellness sector.

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Better Choice Company (NYSE American: BTTR) has repurchased approximately $1.3 million of its common stock at an average price of $3.67 per share, as part of a $2.0 million stock repurchase program authorized by its Board of Directors. This program, set to continue until December 31, 2021, allows share repurchases in open market or private transactions. Chairman Michael Young emphasized the company's belief that their shares are undervalued and stated that they are committed to reinvesting in their growth opportunities within the premium pet food industry.

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Better Choice Company (NYSE: BTTR) announced participation in the Jefferies Virtual Pet Summit on September 16, 2021. CEO Scott Lerner, EVP Donald Young, and EVP Rob Sauermann will engage in a fireside chat at 2:20 p.m. ET, accessible via the Better Choice investor page. Management will also conduct 1x1 meetings with investors. The company focuses on an alternative nutrition-based approach in the pet health sector, aiming to enhance pet product offerings and capitalize on trends in pet humanization and health consciousness.

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Better Choice Company Inc. (BTTR) has expanded its term-loan credit facility from $6.0 million to $7.5 million with Wintrust Bank. The unchanged terms include an interest rate of Libor plus 250 basis points and a maturity date of January 6, 2024. CEO Scott Lerner emphasized the importance of this increase for the company's growth strategy, especially with anticipated product launches in 2022. The firm remains focused on delivering high-quality products in the expanding animal health and wellness sector.

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FAQ

What is the current stock price of Better Choice Co (BTTR)?

The current stock price of Better Choice Co (BTTR) is $2.12 as of April 30, 2025.

What is the market cap of Better Choice Co (BTTR)?

The market cap of Better Choice Co (BTTR) is approximately 5.1M.