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Byline Bank Announces Sponsorship of Chicago Blackhawks

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Byline Bank (NYSE:BY) has announced a strategic sponsorship partnership with the Chicago Blackhawks for the 2025-26 season, coinciding with the hockey team's centennial celebration. The partnership includes prominent branding presence at the United Center through rink boards and in-arena signage, as well as visibility during broadcasts on Chicago Sports Network and digital channels.

This sponsorship, combined with Byline's recent CTA bus route sponsorship, reinforces the bank's deep-rooted commitment to Chicago's community. The partnership strategically aligns with Byline's target market, as Blackhawks fans notably include a high concentration of business owners and leaders.

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On the day this news was published, BY declined 1.31%, reflecting a mild negative market reaction.

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The bank expands its support for Chicago sports as a proud partner of the Blackhawks for the 2025-26 season as team celebrates its Centennial

CHICAGO, Sept. 29, 2025 (GLOBE NEWSWIRE) -- Byline Bank is proud to announce its sponsorship of the Chicago Blackhawks for the 2025-26 season. Byline is partnering with the Blackhawks as the iconic hockey team marks its 100th anniversary, reaffirming the bank’s commitment to the Chicagoland community.

“As a local bank whose Chicago roots go back over 100 years, partnering with the Blackhawks during their Centennial felt like a natural fit,” said Karmen Conrad, Head of Marketing at Byline Bank. “This collaboration lets us celebrate the city we love while connecting with fellow Blackhawks fans across Chicagoland.”

As part of the sponsorship, Blackhawks fans will see Byline Bank branding on rink boards and in-arena signage in the United Center, as well as during Blackhawks broadcasts on Chicago Sports Network and across the team’s digital channels.

According to research from YouGov, the Chicago Blackhawks have one of the largest fan bases in professional hockey. Blackhawks fans also over-index as business owners and leaders, aligning closely with Byline’s mission to help local commercial and small businesses grow and scale.

Together with its recent sponsorship of the Chicago Transit Authority’s (CTA) #128 Soldier Field Express bus route, Byline’s partnership with the Blackhawks underscores the bank’s broader commitment to Chicago fans, businesses and community institutions.

To learn more about Byline Bank, visit bylinebank.com.

About Byline Bank
Headquartered in Chicago, Byline Bank, a subsidiary of Byline Bancorp, Inc. (NYSE:BY), is a full-service commercial bank serving small- and medium-sized businesses, financial sponsors and consumers. Byline Bank has approximately $9.7 billion in assets and operates 45 branch locations throughout the Chicago and Milwaukee metropolitan areas. Byline Bank offers a broad range of commercial and community banking products and services, including small-ticket equipment leasing solutions, and is one of the top U.S. Small Business Administration (SBA) lenders according to the national SBA rankings by volume FY2024. Byline Bank is a member of FDIC and an Equal Housing Lender.

Visit bylinebank.com for more information, and follow Byline Bank on Facebook, X, LinkedIn or Instagram for the latest news and updates.

Media contact:
Caroline Thompson
Vice President, Akrete Communications
caroline.thompson@akrete.com

Investor contact:
Thomas J. Bell III
Executive Vice President, Chief Financial Officer & Treasurer
Byline Bank
(773) 475-2959
tbell@byinebank.com

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/0188d012-bdad-4a7a-90d5-0f49f0e97ce1


FAQ

What is Byline Bank's new sponsorship deal with the Chicago Blackhawks?

Byline Bank has become a sponsor of the Chicago Blackhawks for the 2025-26 season, featuring branding on rink boards, in-arena signage at the United Center, and presence during broadcasts.

Why did Byline Bank (BY) choose to sponsor the Chicago Blackhawks?

Byline Bank chose the partnership due to shared Chicago roots, the Blackhawks' 100th anniversary celebration, and the team's strong fan base that includes business owners and leaders, aligning with Byline's target market.

Where will Byline Bank's (BY) branding be visible during Blackhawks games?

Byline Bank's branding will be visible on rink boards and in-arena signage at the United Center, during Blackhawks broadcasts on Chicago Sports Network, and across the team's digital channels.

What other Chicago sports sponsorships does Byline Bank have?

Besides the Blackhawks sponsorship, Byline Bank recently became a sponsor of the Chicago Transit Authority's #128 Soldier Field Express bus route, demonstrating their commitment to Chicago sports and community institutions.
Byline Bancorp

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