Byrna Technologies Inc Stock Price, News & Analysis

Byrna Technologies Inc. (NASDAQ: BYRN) announced a collaboration with Christine Chiu, star of Netflix's 'Bling Empire,' to promote its non-lethal self-defense products. Chiu will utilize her social media platforms to raise awareness about Byrna's personal security devices, including the Byrna SD. The partnership highlights Byrna's 'Live Safe' philosophy, emphasizing the importance of self-defense preparedness. The Byrna SD, which incapacitate attackers without causing permanent harm, is gaining popularity among various supporters, including celebrities and everyday civilians.

Byrna Technologies Inc. (NASDAQ: BYRN) will release its fiscal second quarter financial results for the period ending May 31, 2022, on July 7, 2022, prior to market opening. A conference call is scheduled for the same day at 9:00 am ET to discuss these results. Interested parties can listen via phone or register for a webcast. Following the call, the webcast will be available for 30 days on Byrna's website.

Byrna specializes in non-lethal personal security solutions, including the Byrna® HD device designed for various markets.

On June 17, 2022, Byrna Technologies reported a successful deployment of its Byrna SD less-lethal launchers by the Galveston Police during a high-risk vehicle stop. The incident involved a hit-and-run driver who caused serious injury to a bicyclist. After a brief chase, officers utilized the Byrna SD, resulting in the driver's surrender without further violence. This case highlights the effectiveness of Byrna's products in law enforcement scenarios, emphasizing their non-lethal capabilities to address potentially dangerous situations.

Byrna Technologies announced a marketing partnership with former UFC Champion Tito Ortiz on June 13, 2022. Ortiz will feature in an animated video campaign highlighting Byrna's non-lethal self-defense products. The video, launched in early April, has garnered over 100,000 views on YouTube. Ortiz emphasizes the importance of self-defense without lethal force, supporting the brand as an advocate for the Second Amendment. Since the campaign's initiation, Byrna has seen a remarkable 75% increase in daily sessions, attracting new consumers.

Byrna Technologies Inc. (NASDAQ: BYRN) reported preliminary revenues of $11.5 million for Q2 2022, totaling $19.5 million for the first half of FY 2022. The company reaffirms full-year revenue guidance of $55-$60 million and has experienced growth across all sales channels, notably with $5.4 million from Byrna.com. Q2 production reached 42,892 launchers, with 19,500 in inventory, supporting expectations for strong sales in the second half of 2022. The company highlights significant increases in e-commerce sales, with orders on Byrna.com up 79% compared to Q2 2021.

Byrna Technologies Inc. (NASDAQ: BYRN) has launched a new subscribe and save program on its website, offering customers a 10% discount on future orders of qualifying ammo and CO₂. The program aims to ensure customers have consistent access to practice supplies. Additionally, Byrna has opened a Custom Shop in Melbourne, FL, allowing customers to order customized Byrnas directly from the factory, including installations of laser sights and improved grips. Custom wraps are available for $99.

Byrna Technologies has acquired assets from Fox Labs International for $2.17 million. Fox Labs, with over 30 years in the pepper spray market, primarily serves law enforcement. This acquisition allows Byrna to expand its product range into defensive sprays, leveraging Fox's established brand and customer base. Byrna aims to develop its own line of self-defense sprays under the ‘Byrna Bad Guy Repellent’ brand, targeting both law enforcement and civilian markets. The company hired industry veteran David Happe to lead the new division, enhancing growth opportunities.

Byrna Technologies Inc. (Nasdaq: BYRN) announced that the Harris County Sheriff's Department has selected the Byrna TCR as their preferred .68 caliber less-lethal platform after extensive evaluation. This choice positions Byrna favorably as Harris County is the fourth largest county in the U.S. with over 4.5 million residents. The TCR, designed for ease of use and rapid response, propels encapsulated projectiles at high speeds. Byrna has also secured contracts with other organizations for their less-lethal products, enhancing their credibility in the law enforcement market.

Byrna Technologies Inc. announced that the Harris County Sheriff's Department selected its TCR .68 caliber launchers for use in the Harris County Jail. This decision follows a rigorous evaluation of less-lethal weapons systems. The TCR is designed to propel chemical projectiles efficiently, allowing deputies to respond swiftly to non-lethal threats. Byrna's products have recently been adopted by several other law enforcement and security agencies, enhancing their non-lethal response capabilities. CEO Bryan Ganz expressed optimism about continued adoption across police departments nationwide.