Conagra Brands to Achieve Multi-Year Modernization Milestone in Frozen Portfolio by End of 2025

Rhea-AI Summary

Conagra Brands (NYSE: CAG) announced plans to complete the removal of FD&C colors from its U.S. frozen product portfolio by the end of 2025, marking a significant milestone in its portfolio modernization strategy. The initiative will extend to its entire U.S. retail portfolio by 2027 and K-12 school products by the 2026-2027 school year.

The company, which generated over $12 billion in fiscal 2024 net sales, continues to adapt to consumer preferences through its brands including Birds Eye, Healthy Choice, and Marie Callender's. Notably, Conagra recently became the first major food brand to introduce "GLP-1 Friendly" labeling through its "On Track" badge on select Healthy Choice products, indicating high protein, low calorie, and good fiber content.

Positive

• Strategic alignment with consumer health trends through removal of artificial colors
• Strong market presence with over $12 billion in fiscal 2024 net sales
• First-mover advantage in GLP-1 friendly product labeling
• Diverse portfolio of leading brands addressing various dietary preferences

Negative

• Extended timeline for complete implementation across retail portfolio (end of 2027)
• Potential costs associated with reformulation across product lines

News Market Reaction – CAG

-4.71%

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-4.71% News Effect

On the day this news was published, CAG declined 4.71%, reflecting a moderate negative market reaction.

Data tracked by StockTitan Argus on the day of publication.

CHICAGO, June 25, 2025 /PRNewswire/ -- Conagra Brands, Inc. (NYSE: CAG) announced that it will reach an important milestone in the company's long-standing portfolio modernization strategy by completing the removal of certified Food, Drug & Cosmetic colors ("FD&C colors") from its U.S. frozen product portfolio by the end of 2025. This milestone represents yet another important achievement in Conagra's multi-year journey to innovate and modernize products to meet evolving consumer trends.

"Conagra Brands is known for innovating delicious, on-trend foods, and our transition away from FD&C colors is just one aspect of our broader strategy to modernize our portfolio to align with consumer preferences," said Tom McGough, executive vice president and chief operating officer of Conagra Brands. "Our leading portfolio of frozen brands, including Birds Eye, Healthy Choice, Marie Callender's and more, will be 100% free from FD&C colors by the end of 2025."

Additionally, Conagra will continue its portfolio modernization efforts across its full U.S. retail portfolio and will not offer products with FD&C colors sold to K-12 schools by the beginning of the 2026-2027 school year. The company is also working to discontinue the use of FD&C colors in the manufacturing of products across its U.S. retail portfolio by the end of 2027.

With more than 100 years of history, Conagra has regularly adapted to evolving consumer interests. The company's innovation strategy is fueled by the understanding of consumers' priorities as they relate to food. Many consumers are looking for foods that support their health and wellness goals, fit their diverse lifestyles, and provide for their nutritional needs. Conagra's focus on affordable, convenient nutrition helps support consumer access to a variety of food groups including whole vegetables, portion-controlled frozen meals, whole grain popcorn, and quality protein. Brands like Birds Eye®, with many of its innovative frozen vegetable options, and Healthy Choice®, with a variety of healthy meals, support consumers' nutritional goals and healthy eating patterns. Conagra also provides a range of other products to meet consumers' diverse nutritional needs, including Gardein® and Purple Carrot® vegan products, UDI's® and Glutino® gluten-free products, Hunts® and Rotel® tomatoes, and Rosarita® and Ranch-Style® beans.

Earlier this year, Conagra launched the "On Track" badge on select Healthy Choice products, indicating that the products are high in protein, low calorie, and a good source of fiber, which make these items "GLP-1 friendly." Healthy Choice was the first major food brand to call out "GLP-1 Friendly" on the package.

To learn more about Conagra Brands, please visit www.conagrabrands.com.

About Conagra Brands
Conagra Brands, Inc. (NYSE: CAG), is one of North America's leading branded food companies. We combine a 100-year history of making quality food with agility and a relentless focus on collaboration and innovation. The company's portfolio is continuously evolving to satisfy consumers' ever-changing food preferences. Conagra's brands include Birds Eye®, Duncan Hines®, Healthy Choice®, Marie Callender's®, Reddi-wip®, Slim Jim®, Angie's® BOOMCHICKAPOP®, and many more. As a corporate citizen, we aim to do what's right for our business, our employees, our communities and the world. Headquartered in Chicago, Conagra Brands generated fiscal 2024 net sales of more than $12 billion. For more information, visit www.conagrabrands.com.

Note on Forward-Looking Statements
This press release contains forward-looking statements that provide our current expectations and beliefs concerning future events and are subject to risks, uncertainties, and factors relating to our business and operations, all of which are difficult to predict and could cause our actual results to differ materially from the expectations expressed in or implied by such forward-looking statements.  Additionally, the goals, targets, and commitments presented, discussed, or referenced included in this document are not guarantees that such goals, targets or commitments will be achieved.  These forward-looking statements and goals are subject to risks, uncertainties, and factors including, among other things, the risks described in our reports filed from time to time with the Securities and Exchange Commission. We undertake no responsibility to update these statements, except as required by law.

For more information, please contact:
MEDIA: Dan Hare
Media@conagra.com

INVESTORS: Matthew Neisius
IR@conagra.com

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SOURCE Conagra Brands, Inc.

FAQ

When will Conagra Brands (CAG) complete removing FD&C colors from its frozen products?

Conagra will complete removing FD&C colors from its U.S. frozen product portfolio by the end of 2025.

What are Conagra's (CAG) plans for removing artificial colors from its entire retail portfolio?

Conagra plans to discontinue FD&C colors across its entire U.S. retail portfolio by the end of 2027, including K-12 school products by the 2026-2027 school year.

How much revenue did Conagra Brands (CAG) generate in fiscal 2024?

Conagra Brands generated net sales of more than $12 billion in fiscal 2024.

What is Conagra's (CAG) innovation in GLP-1 friendly products?

Conagra became the first major food brand to introduce an 'On Track' badge on select Healthy Choice products, indicating they are GLP-1 friendly with high protein, low calories, and good fiber content.

Which major brands are part of Conagra's (CAG) portfolio?

Conagra's portfolio includes Birds Eye, Duncan Hines, Healthy Choice, Marie Callender's, Reddi-wip, Slim Jim, and Angie's BOOMCHICKAPOP, among others.