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Cracker Barrel Old Country Store (CBRL) generates consistent news flow as one of America's distinctive restaurant-retail hybrid operators. The company's combination of Southern comfort food dining with attached country stores creates multiple angles for business developments, from menu innovations to retail merchandising strategies.
Earnings announcements provide quarterly insight into restaurant traffic trends, same-store sales performance, and the balance between dining and retail revenue streams. As a full-service casual dining chain with hundreds of locations, Cracker Barrel's financial results often reflect broader consumer spending patterns and travel trends along American highways where many locations are situated.
Beyond financial reporting, Cracker Barrel news covers menu additions and seasonal promotions, particularly around major holidays when the Southern hospitality brand runs gift shop campaigns and special meals. Store operations, expansion or closure decisions, and labor initiatives also generate coverage given the company's significant workforce across more than 40 states.
Corporate governance matters appear periodically, as shareholder proposals and board composition discussions emerge from time to time. Operational changes affecting the guest experience, supply chain adjustments, and competitive positioning within casual dining round out the typical news categories for this NASDAQ-listed company.
Bookmark this page to follow developments from this Lebanon, Tennessee-headquartered restaurant operator.
Cracker Barrel (CBRL) is bringing back its popular Campfire Meals after a seven-year hiatus, starting May 6, 2025. The limited-time menu features three main dishes: the new Campfire Shrimp Skillet starting at $10.99, the classic Campfire Chicken, and Campfire Beef. Each meal is prepared with a signature Campfire Seasoning, wrapped in foil, and slow-cooked to enhance flavor.
The menu expansion includes two new dessert options: the S'mores Brownie Skillet featuring HERSHEY'S chocolate and the Cinnamon Roll Skillet. All main dishes come with Buttermilk Biscuits and Cornbread Muffins. Additionally, Cracker Barrel is offering campfire-inspired retail products in their Country Store, including s'mores-flavored candies and their signature Campfire Seasoning for home use.
Cracker Barrel Old Country Store (CBRL) has announced the grand opening of its newest location in Denver's Central Park neighborhood at 9111 East 40th Avenue. This marks the company's fifth restaurant in Colorado, creating over 150 full- and part-time jobs in the local community.
The new location, led by General Manager Liliana Martinez, will operate Sunday through Thursday from 7 a.m. to 10 p.m. and Friday through Saturday from 7 a.m. to 11 p.m. Customers can access services through traditional in-store pickup, curbside pickup, and delivery options via the Cracker Barrel mobile app or website.
As part of its Food for Families initiative, Cracker Barrel is making a $30,000 donation to Food Bank of the Rockies, which will provide 90,000 meals to support local community needs and address food insecurity.
Cracker Barrel (NASDAQ: CBRL) reported strong Q2 fiscal 2025 results, with total revenue increasing 1.5% to $949.4 million. Comparable store restaurant sales rose 4.7%, while retail sales increased 0.2%. The company's GAAP earnings per diluted share were $0.99, with adjusted earnings at $1.38.
Despite a 16.3% decrease in GAAP net income to $22.2 million, adjusted EBITDA increased 19.6% to $74.6 million. The Board declared a quarterly dividend of $0.25 per share, payable on May 14, 2025.
The company has raised its fiscal 2025 guidance, now expecting total revenue of $3.45-3.50 billion and adjusted EBITDA of $210-220 million. The outlook includes plans for 1-2 new Cracker Barrel stores and 4 new Maple Street Biscuit Company units, with commodity inflation projected at 2-3% and hourly wage inflation at approximately 3%.
Cracker Barrel (NASDAQ: CBRL) has announced the appointment of new agency partners to support its brand refresh initiative, marking a significant step in the company's 55-year history. The refresh, currently underway, aims to strengthen connections with both loyal and new guests while preserving the brand's authentic charm.
The company has enlisted three key partners: Prophet for strategic brand refresh and experience design, Viral Nation for social media transformation, and Blue Engine for communications and PR. This initiative is part of a broader strategic transformation launched in May 2024, focusing on five key areas: brand identity refresh, menu optimization, store execution enhancement, digital capabilities expansion, and employee experience elevation.
The brand refresh encompasses visual elements, reimagined restaurant spaces, and innovative food and retail offerings, all guided by extensive guest research and data-driven insights.
Cracker Barrel Old Country Store (Nasdaq: CBRL) has announced its fiscal 2025 second quarter earnings conference call, scheduled for Thursday, March 6, 2025, at 11:00 a.m. Eastern Time. The company will discuss financial results for the quarter ended January 31, 2025.
The earnings call will be available through a live webcast in the Events and Presentations section of the company's investor relations website. An online replay will be accessible from 2:00 p.m. Eastern Time and remain available until March 20, 2025.
Cracker Barrel, established in 1969 in Lebanon, Tennessee, currently operates approximately 660 Cracker Barrel locations and owns the fast-casual Maple Street Biscuit Company.
Cracker Barrel Old Country Store has announced its new spring menu offerings, featuring a combination of sweet and savory dishes. The menu highlights include OREO® Stuffed Cheesecake Pancakes and Southern-inspired entrees like Louisiana-Style Shrimp Skillet and Shrimp n' Grits.
The new menu introduces Signature Pancake Platters available in six flavors, each served with eggs and choice of bacon or sausage. Additional offerings include Onion Petals with Country Comeback Sauce, Strawberry Icebox Pie, and new beverages like the Pancake Latte and Strawberry Peach Lemonade and Spritzer.
The Louisiana-Style Shrimp Skillet features grilled shrimp in creole sauce with seasoned rice and grilled parmesan bread, while the Shrimp n' Grits combines shrimp, Andouille sausage, and vegetables in creole sauce over creamy grits.
Cracker Barrel (CBRL) announces new menu additions and promotions for winter 2025. The company introduces Crispy Tender Dippers with a new Nashville Hot sauce, alongside a Signature Saucy Chicken Sandwich and Chicken n' Dumplin Soup. To promote the launch, Cracker Barrel Rewards Members can earn double pegs when ordering Crispy Tender Dippers from January 7-11.
The company is also offering several value-focused promotions, including Early Dinner Deals starting at $8.99 (Monday-Friday, 4-6 p.m.) and a Sunrise Pancake Special starting at $7.99, available all day. The menu expansion includes seasonal beverages like the Sparkling Sugar Plum Mimosa and Sugar Plum Tea.
Cracker Barrel reported Q1 fiscal 2025 results with total revenue of $845.1 million, up 2.6% year-over-year. Comparable store restaurant sales increased 2.9%, outperforming the industry by 290 basis points, while retail sales decreased 1.6%. GAAP earnings per share were $0.22, and adjusted EPS was $0.45.
The company reported GAAP net income of $4.8 million and adjusted EBITDA of $45.8 million, a 4.3% increase from the prior year. The Board declared a quarterly dividend of $0.25 per share. For fiscal 2025, Cracker Barrel reaffirmed its outlook, expecting total revenue of $3.4-3.5 billion and adjusted EBITDA of $200-215 million.
Cracker Barrel (Nasdaq: CBRL) announced that shareholders have voted to elect all 10 of the company's recommended nominees to its Board of Directors at the 2024 Annual Meeting. Nominees Sardar Biglari and Milena Alberti-Perez, who were nominated by entities controlled by Biglari and not recommended by the Board, did not receive sufficient support. Michael Goodwin, with decades of IT and strategic leadership experience, joins the Board, while Tom Barr steps down after 12 years of service. The company expressed confidence in its strategic transformation plan, citing early favorable operational results.
Biglari Capital Corp challenges Cracker Barrel's (CBRL) recent statements regarding capital spending plans ahead of the 2024 Annual Meeting. The dispute centers on conflicting communications about a $600-700 million capital expenditure plan. Biglari highlights inconsistencies between Cracker Barrel's recent claims of $225-325 million in incremental spending versus their May 2024 announcement of $600-700 million in total expenditures. The release also questions the company's execution of technology initiatives dating back to 2017 and criticizes two incumbent board members for presiding over a nearly 70% decline in stock value.
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