Welcome to our dedicated page for Cracker Barrel Old Ctry Store news (Ticker: CBRL), a resource for investors and traders seeking the latest updates and insights on Cracker Barrel Old Ctry Store stock.
Cracker Barrel Old Country Store, Inc. (Nasdaq: CBRL) generates a steady flow of news related to its homestyle restaurant-and-retail operations, seasonal menu launches, corporate initiatives, and shareholder developments. Founded in 1969 in Lebanon, Tennessee, the company operates approximately 660 company-owned Cracker Barrel Old Country Store locations in 43 states and owns the fast-casual Maple Street Biscuit Company. News about CBRL often reflects this dual focus on full-service dining and the Old Country Store retail experience.
On this page, readers can follow company announcements about new and returning menu items, seasonal promotions, and special offers. Recent examples include winter features such as the return of Hamburger Steak and Eggs in The Basket, the introduction of a Spicy Maple sauce, and limited-time items like the Breakfast Burger, Southern BBQ Ribs, Grandma’s Sampler, Steak & Eggs, and Broccoli Cheese Casserole. Holiday-focused news has highlighted promotions like free toys with kids’ meals, Holiday Heat & Serve meals designed for at-home gatherings, and Veterans Day offers for veterans and active-duty military.
Cracker Barrel news also covers financial and corporate updates, including quarterly earnings releases, outlook revisions, conference call announcements, and governance developments reported through press releases and SEC-related communications. Shareholder and proxy-related news items discuss board elections, advisory firm recommendations, and perspectives from activist investors and proxy advisors on the company’s performance and strategic plans.
By reviewing the CBRL news feed, investors and followers can see how Cracker Barrel communicates about its menu strategy, promotional activity, community and charitable initiatives through the Cracker Barrel Old Country Store Foundation, and key financial and governance milestones. This page provides a centralized view of the company’s public announcements and third-party commentary that reference Cracker Barrel’s operations, brand, and stock.
Cracker Barrel (CBRL) launches its 2025 limited-edition holiday menu starting October 21, 2025, featuring returning favorites — Country Fried Turkey, Cinnamon Swirl French Toast, and Turkey Sausage — plus a new Breakfast Burger.
Seasonal sides and limited Heat & Serve holiday meals are available for pre-order; Heat & Serve starts at $114.99 with Thanksgiving pickups available Nov 22–30. The company also rolled out enhanced kitchen and manager training and refreshed Old Country Store holiday merchandise nationwide.
Cracker Barrel (NASDAQ: CBRL) announced organizational and leadership changes on October 2, 2025 to sharpen focus on food and guest experience.
Key moves: Doug Hisel promoted to SVP, Store Operations overseeing Field Operations and Operations Services; the prior SVP Chief Restaurant and Retail Operations Officer role held by Cammie Spillyards-Schaefer was eliminated. Thomas Yun returns as VP, Menu Strategy & Innovation, replacing Matthew Banton. Heather Hager and Heather Gammon expand roles to absorb responsibilities of retiring Laura Daily, SVP Chief Merchant and Retail Supply Chain. The company ended its engagement with consultancy Prophet.
Cracker Barrel (NASDAQ: CBRL) reported its Q4 and full fiscal 2025 results, showing mixed performance. Q4 revenue was $868.0 million, with comparable store restaurant sales up 5.4% but retail sales down 0.8%. Q4 adjusted earnings per share were $0.74, down from $0.98 year-over-year.
For full fiscal 2025, the company achieved total revenue of $3.48 billion and adjusted EBITDA of $224.3 million, a 9% increase year-over-year excluding the 53rd week impact. The company announced a quarterly dividend of $0.25 per share and a new $100 million share repurchase program.
Looking ahead to fiscal 2026, Cracker Barrel expects revenue between $3.35-3.45 billion, with plans to close 14 Maple Street units and open 2 new Cracker Barrel stores. The company projects comparable store traffic decline of 4-7% and adjusted EBITDA of $150-190 million.
Cracker Barrel Old Country Store (Nasdaq: CBRL) has announced its upcoming fiscal 2025 fourth quarter earnings conference call, scheduled for September 17, 2025, at 5:00 p.m. Eastern Time. During the call, management will discuss financial results for the quarter ended August 1, 2025.
The company will provide a live webcast of the conference call through the Events and Presentations section of their investor relations website at investor.crackerbarrel.com. An online replay will be available following the live broadcast.
Cracker Barrel (Nasdaq: CBRL) has launched a new fall creative campaign titled "All the More" featuring country music star Jordan Davis. The campaign celebrates the brand's 55+ years of country hospitality while introducing refreshed elements including new menu items, restaurant remodels, and an enhanced brand identity.
The initiative includes a refreshed visual identity anchored in Cracker Barrel's signature gold and brown tones, the fifth evolution of the brand's logo, and a nationwide promotion offering a free Classic Side with any purchase from August 23-24, 2025. The campaign launches with new seasonal menu items across breakfast, lunch, and dinner, including the return of fan-favorite Uncle Herschel's Favorite® and new offerings like Hashbrown Casserole Shepherd's Pie.
Cracker Barrel Old Country Store (NASDAQ: CBRL) has announced its fiscal 2025 third quarter earnings conference call, scheduled for Thursday, June 5, 2025, at 11:00 a.m. Eastern Time. The company will discuss financial results for the quarter ended May 2, 2025.
The live webcast will be accessible through the Events and Presentations section on Cracker Barrel's investor website. An online replay will be available from 2:00 p.m. Eastern Time and remain accessible through June 19, 2025. The company currently operates approximately 660 Cracker Barrel locations and owns the Maple Street Biscuit Company.
Cracker Barrel Old Country Store (NASDAQ: CBRL) has announced the election of Steve Bramlage, 54, to its Board of Directors, effective immediately. Bramlage currently serves as the Chief Financial Officer of Casey's General Stores (NASDAQ: CASY), overseeing financial, fuel, strategic planning, M&A, and data & analytics operations for the convenience retailer's network of approximately 2,900 stores across 19 states.
Bramlage brings extensive financial leadership experience, having previously served as CFO at Aramark and Owens-Illinois, Inc., along with various financial roles at PPG Industries, Eli-Lilly, and EY. He holds an MBA from Northwestern University and a BS from the University of Dayton. Board Chairman Carl Berquist highlighted Bramlage's retail industry knowledge and financial expertise as valuable additions to support the company's strategic transformation.