USO and Clear Channel Outdoor Launch New Campaign Supporting Military Service Members and Families During Holidays

Clear Channel Outdoor Americas (CCOA) and the United Service Organizations (USO) have launched a nationwide digital out-of-home media campaign for November 2024 to support U.S. military service members and their families during the holidays.

Rhea-AI Summary

Clear Channel Outdoor Americas (CCOA) and the United Service Organizations (USO) have launched a nationwide digital out-of-home media campaign for November 2024 to support U.S. military service members and their families during the holidays. Digital billboards will be displayed throughout major markets and airports across the country, including during Veterans Day, to raise awareness and encourage civilian support. The campaign highlights that service members and their families face unique challenges while serving the nation. The USO, as the only nonprofit uniquely positioned to reach service members globally, delivers programs and services to strengthen their well-being.

Positive

• Strategic partnership with USO expands CCOA's digital billboard presence in major markets and airports
• Campaign potentially increases brand visibility and corporate social responsibility profile

Negative

• None.

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Digital billboards nationwide invite Americans to support all service members and their families

ARLINGTON, Va., Nov. 1, 2024 /PRNewswire/ -- Clear Channel Outdoor Americas (CCOA) and the United Service Organizations (USO) are working together again this November on a nationwide digital out-of-home (DOOH) media campaign that encourages public support for U.S. military service members and their families during the holidays. Digital billboards running throughout the month, including Veterans Day, in major markets and airports across the country will raise awareness and encourage civilians to be by their side.

"We're grateful for our ongoing strategic partnership with Clear Channel Outdoor and how they support the people who serve in the military and their families," said Larissa Ryden, USO Vice President of Corporate Alliances. "Even when service members are far from home, they're never alone thanks to the USO and the generosity of our supporters. The public's support enables us to deliver programs and services that strengthen the well-being of service members and their families."

The campaign messaging now seen on digital billboards across the country will serve as a reminder that those serving in our nation's military, and their loved ones, are real people who take on unique challenges from which all Americans benefit. The USO is the only nonprofit organization uniquely positioned to reach service members and their families around the globe with its impactful programming.

"As we enter the holiday season, it's important to remember the sacrifices service members make while they are far from their loved ones," said Scott Wells, CEO, Clear Channel Outdoor Holdings, Inc. "We are proud to join the USO in standing by those who serve and to use our nationwide out-of-home platform to inspire millions of Americans to show their support for military members, especially during the holidays." 

To learn more about how you can support service members and the USO, visit USO.org.

About the USO
The USO is the leading nonprofit dedicated to the well-being of all people serving in the U.S. military and their families. Since 1941, the USO has been by the side of service members throughout their military service. Impactful support is provided through our 250+ locations around the world, a robust care package delivery program, global entertainment, military spouse and youth programming, and much more, all made possible by dedicated donors, corporate partners, volunteers and staff. To learn more and support our critical mission around the globe, please visit USO.org or follow us on Facebook, X, Instagram and LinkedIn.

About Clear Channel Outdoor Holdings, Inc.
Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) is at the forefront of driving innovation in the out-of-home advertising industry. Our dynamic advertising platform is broadening the pool of advertisers using our medium through the expansion of digital billboards and displays and the integration of data analytics and programmatic capabilities that deliver measurable campaigns that are simpler to buy. By leveraging the scale, reach and flexibility of our diverse portfolio of assets, we connect advertisers with millions of consumers every month.

View original content to download multimedia:https://www.prnewswire.com/news-releases/uso-and-clear-channel-outdoor-launch-new-campaign-supporting-military-service-members-and-families-during-holidays-302293566.html

SOURCE Clear Channel Outdoor

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What is Clear Channel Outdoor's (CCO) new military support campaign for 2024?

Clear Channel Outdoor launched a nationwide digital out-of-home media campaign with the USO in November 2024, displaying digital billboards across major markets and airports to support military service members and their families during the holidays.

Where will Clear Channel Outdoor (CCO) display its USO campaign billboards in 2024?

The digital billboards will be displayed throughout major markets and airports across the United States during November 2024, including Veterans Day.

What is the purpose of Clear Channel Outdoor's (CCO) partnership with USO?

The partnership aims to raise awareness and encourage public support for U.S. military service members and their families during the holidays through nationwide digital billboard campaigns.