Codere Online reinforces its commitment to Mexican sport with Rayadas partnership
Codere Online (NASDAQ:CDRO) has strengthened its partnership with Club de Futbol Monterrey by becoming the main sponsor of Rayadas, the women's team in Liga MX Femenil. The partnership, effective July 13th, 2025, features the Codere Online logo on Rayadas' match-day jerseys.
The collaboration includes various campaigns and fan experiences aimed at promoting women's football in Mexico. This sponsorship builds upon Codere Online's existing partnership with Rayados men's team, where it serves as the Official Betting Partner. The company's codere.mx platform maintains its position as a leading online gaming platform in Mexico.
Codere Online (NASDAQ:CDRO) ha rafforzato la sua collaborazione con il Club de Futbol Monterrey diventando lo sponsor principale delle Rayadas, la squadra femminile della Liga MX Femenil. La partnership, attiva dal 13 luglio 2025, prevede il logo di Codere Online sulle maglie da gioco delle Rayadas.
La collaborazione comprende diverse campagne ed esperienze per i tifosi volte a promuovere il calcio femminile in Messico. Questo sponsorizzazione si aggiunge alla partnership già esistente di Codere Online con la squadra maschile dei Rayados, dove è Official Betting Partner. La piattaforma codere.mx continua a essere una delle principali piattaforme di gioco online in Messico.
Codere Online (NASDAQ:CDRO) ha fortalecido su alianza con el Club de Futbol Monterrey al convertirse en el patrocinador principal de las Rayadas, el equipo femenino de la Liga MX Femenil. La asociación, vigente a partir del 13 de julio de 2025, incluye el logo de Codere Online en las camisetas de juego de las Rayadas.
La colaboración abarca diversas campañas y experiencias para los aficionados con el objetivo de promover el fútbol femenino en México. Este patrocinio se suma a la alianza existente de Codere Online con el equipo masculino Rayados, donde actúa como Socio Oficial de Apuestas. La plataforma codere.mx mantiene su posición como una de las principales plataformas de juego en línea en México.
Codere Online (NASDAQ:CDRO)는 Club de Futbol Monterrey와의 파트너십을 강화하여 Liga MX Femenil 여자팀인 Rayadas의 메인 스폰서가 되었습니다. 이 파트너십은 2025년 7월 13일부터 발효되며, Rayadas 경기 유니폼에 Codere Online 로고가 새겨집니다.
이번 협력에는 멕시코 여성 축구를 홍보하기 위한 다양한 캠페인과 팬 경험이 포함되어 있습니다. 이 후원은 Codere Online이 남자 팀 Rayados와 맺은 기존 파트너십을 기반으로 하며, 공식 베팅 파트너 역할을 하고 있습니다. 회사의 codere.mx 플랫폼은 멕시코 내 주요 온라인 게임 플랫폼으로 자리매김하고 있습니다.
Codere Online (NASDAQ:CDRO) a renforcé son partenariat avec le Club de Futbol Monterrey en devenant le sponsor principal des Rayadas, l'équipe féminine de la Liga MX Femenil. Ce partenariat, effectif à partir du 13 juillet 2025, affiche le logo de Codere Online sur les maillots de match des Rayadas.
La collaboration inclut diverses campagnes et expériences pour les fans visant à promouvoir le football féminin au Mexique. Ce sponsoring s'appuie sur le partenariat existant de Codere Online avec l'équipe masculine des Rayados, où elle est partenaire officiel des paris. La plateforme codere.mx conserve sa position de leader parmi les plateformes de jeux en ligne au Mexique.
Codere Online (NASDAQ:CDRO) hat seine Partnerschaft mit dem Club de Futbol Monterrey gestärkt, indem es Hauptsponsor der Rayadas, der Frauenmannschaft der Liga MX Femenil, wurde. Die Partnerschaft gilt ab dem 13. Juli 2025 und beinhaltet das Codere Online-Logo auf den Spieltrikots der Rayadas.
Die Zusammenarbeit umfasst verschiedene Kampagnen und Fan-Erlebnisse zur Förderung des Frauenfußballs in Mexiko. Dieses Sponsoring baut auf der bestehenden Partnerschaft von Codere Online mit der Herrenmannschaft Rayados auf, bei der das Unternehmen als offizieller Wettpartner fungiert. Die Plattform codere.mx behauptet ihre Position als führende Online-Gaming-Plattform in Mexiko.
- Strategic expansion of brand visibility in Mexican sports market
- Enhanced market presence through partnership with successful women's football team
- Strengthened position in Mexican online gaming market through sports partnerships
- None.
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Mexico City / Monterrey, July 14, 2025 (GLOBE NEWSWIRE) – Codere Online Luxembourg, S.A. (Nasdaq: CDRO / CDROW) (the “Company” or “Codere Online”) a leading online gaming operator in Spain and Latin America, is proud to strengthen its partnership with Club de Futbol Monterrey as the main sponsor of Rayadas, the multi-champion women’s team in Liga MX Femenil.
Starting on July 13th, the Codere Online logo featured on the front of the Rayadas match-day jersey, debuting in its opening fixture against Pumas in matchday one of the Apertura 25 tournament. The branding will also be present when Rayadas compete for the “Campeón de Campeonas” trophy against Pachuca in San Antonio, Texas, on July 16th and will continue to be featured throughout the remainder of the season.
Codere Online and Rayadas will collaborate on a series of campaigns, activations and fan experiences designed to elevate the profile of women’s football in the country. By combining digital engagement with in-stadium initiatives, the partnership reflects shared values of equity, excellence and the ongoing growth of the game.
This new sponsorship builds on last years’ renewal of Codere Online’s partnership with Rayados, which saw Codere named Official Betting Partner of the men’s team, while maintaining its front of shirt sponsorship. Extending support to Rayadas demonstrates Codere Online’s institutional commitment to the development and professionalisation of women’s sport in Mexico.
Carlos Sabanza, Director of Sponsorships and Public Relations at Codere Online, said: “Becoming Main Sponsor of Rayadas was a clear priority for Codere Online since we started our partnership with the broader club.
“It is an honour to support one of the strongest teams in Liga MX Femenil and to help drive greater visibility for women’s football.”
Alberto Telias, Chief Marketing Officer at Codere Online, added: “This partnership underlines our continued growth in Mexico, where codere.mx remains one of the foremost online gaming platforms.”
Pedro Esquivel, Executive President of Club de Futbol Monterrey, commented: “We are delighted to extend our relationship with Codere Online. This collaboration promises exciting developments ahead, and we look forward to achieving them together.”
About Codere Online
Codere Online refers, collectively, to Codere Online Luxembourg, S.A. and its subsidiaries. Codere Online launched in 2014 as part of the renowned casino operator Codere Group. Codere Online offers online sports betting and online casino through its state-of-the art website and mobile applications. Codere currently operates in its core markets of Spain, Mexico, Colombia, Panama and the City of Buenos Aires (Argentina). Codere Online’s online business is complemented by Codere Group’s physical presence in Spain and throughout Latin America, forming the foundation of the leading omnichannel gaming and casino presence.
About Codere Group
Codere Group is a multinational group devoted to entertainment and leisure. It is a leading player in the private gaming industry, with four decades of experience and with presence in seven countries in Europe (Spain and Italy) and Latin America (Argentina, Colombia, Mexico, Panama, and Uruguay).
Contacts:
Investors and Media
Guillermo Lancha
Director, Investor Relations and Communications
Guillermo.Lancha@codereonline.com
(+34) 628.928.152
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