CDW to Acquire Lovelytics to Turn Customer Data into Business Value
CDW moves to deepen its data and AI services by buying Lovelytics for about $525 million, targeting faster customer adoption of AI at scale.
Addition of leading data and AI services firm deepens CDW’s capabilities, helping organizations build modern data foundations and accelerate AI adoption
As demand for AI grows, organizations are increasingly focused on turning experimentation into business value, and data readiness remains a critical barrier. Only
"There is no AI strategy without a data strategy. As our customers move from AI pilots to execution, that journey runs directly through their data," said Christine A. Leahy, chair and chief executive officer, CDW. "Together, Lovelytics and CDW will help organizations turn data into a strategic asset, accelerating AI adoption, improving decisions and driving stronger business and mission outcomes."
Lovelytics helps organizations modernize, govern and use their data to improve performance and deploy AI at scale. With experience across energy, manufacturing, retail, healthcare, financial services and media, Lovelytics combines deep Databricks expertise with industry-specific capabilities. The acquisition will bring those capabilities to more customers, supported by CDW’s scale and broad technology portfolio.
"We built Lovelytics around the idea of putting together a great team of people who could solve the hardest data and AI challenges for companies,” said Scott Love, founder and chief executive officer, Lovelytics. “That's grown into a team of over 600 across the
Founded in 2017 and headquartered in
"The AI era demands a data and AI foundation that is governed, open and built for agents at enterprise scale,” said Andy Kofoid, president of global field operations, Databricks. “Lovelytics recognized this early, bet on Databricks as that foundation, and turned it into a market advantage that attracted customers from around the world. CDW's acquisition of Lovelytics validates what we've believed from the start: Companies that build the right data and AI foundation today will lead their industries tomorrow.”
The acquisition is a deliberate investment in CDW’s growth strategy, expanding its Services & Solutions portfolio in modern cloud, data and AI. Lovelytics adds specialized capabilities in an area of growing customer demand while strengthening CDW’s ability to help customers move from AI ambition to business and mission outcomes.
The transaction is valued at approximately
About CDW
CDW Corporation (Nasdaq: CDW) is the leading end-to-end technology partner that cuts through complexity to turn customer ambition into outcomes. Working with organizations across the business, government, education and healthcare sectors in
About Lovelytics
Lovelytics is a data and AI consulting firm powering the world's most advanced brands. Now in its tenth year and named to the Inc. 5000 list of fastest-growing US companies three times, Lovelytics helps enterprises across North America and LATAM move from AI pilots to production with deep industry expertise and proven enterprise outcomes. Learn more at www.lovelytics.com.
Forward-Looking Statements
This release contains “forward-looking statements” within the meaning of the federal securities laws. All statements other than statements of historical fact included in this release are forward-looking statements, including statements related to the expected closing of the acquisition or the timing thereof, the expected benefits of the acquisition and our future prospects as a combined company, including market opportunity and services and solutions capabilities. These statements relate to analyses and other information, which are based on forecasts of future results or events and estimates of amounts not yet determinable. We claim the protection of The Private Securities Litigation Reform Act of 1995 for all forward-looking statements in this release. Although we believe that our plans, intentions, and other expectations reflected in or suggested by such forward-looking statements are reasonable, we cannot assure you that we will achieve those plans, intentions, or expectations. All forward-looking statements are subject to risks and uncertainties that may cause actual results or events to differ materially from those that we expected. Important factors that could cause actual results or events to differ materially from our expectations, or cautionary statements, include among others, failure to satisfy any conditions to the closing of the transaction in a timely manner or at all; the occurrence of any event that could give rise to termination of the definitive agreement; the risk that anticipated benefits from the proposed transaction may not be fully realized or may take longer to realize than expected; failure to successfully integrate Lovelytics; our ability to retain and hire key personnel and maintain relationships with customers, suppliers and other third parties; and other risk factors or uncertainties identified from time to time in CDW’s filings with the US Securities and Exchange Commission (“SEC”). All written and oral forward-looking statements attributable to us, or persons acting on our behalf, are expressly qualified in their entirety by the cautionary statements identified above and in the section entitled “Risk Factors” and elsewhere in our Annual Report on Form 10-K for the year ended December 31, 2025 as well as other cautionary statements that are made from time to time in our other SEC filings and public communications. You should evaluate all forward-looking statements made in this release in the context of these risks and uncertainties. The forward-looking statements included in this release are made only as of the date hereof. We undertake no obligation to publicly update or revise any forward-looking statement as a result of new information, future events or otherwise, except as otherwise required by law.
| 1Gartner Report, AI Governance Requires IT Observability and Telemetry Standardization: A Guide for the Head of I&O, By Andre Bridges, July 24, 2026. Gartner is a trademark of Gartner, Inc. and/or its affiliates. Gartner® states "In the 2025 Gartner Business Outcomes of Technology Survey, |
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Source: CDW Corporation