Choice Hotels International's WoodSpring Suites Awarded #1 Spot in Guest Satisfaction by J.D. Power
Rhea-AI Summary
Choice Hotels International (NYSE:CHH) announced that its WoodSpring Suites brand has been awarded the #1 position in economy extended stay category by J.D. Power's 2025 North America Hotel Guest Satisfaction Index Study. This marks the fourth consecutive year of recognition for WoodSpring Suites, which topped all six evaluation dimensions including guest room, hotel facility, connectivity, staff, value, and check-in/out services.
WoodSpring Suites, with 265 locations across the U.S. as of Q1 2025, is part of Choice Hotels' extended stay portfolio that has surpassed 500 properties. The brand offers new-construction properties featuring spacious suites with in-room kitchens, targeting longer-term guests with affordable weekly and monthly rates.
Positive
- Achieved #1 ranking in J.D. Power study across all six evaluation dimensions
- Maintained top position for four consecutive years in guest satisfaction
- Extended stay portfolio reached significant milestone of 500+ properties
- Strong presence with 265 WoodSpring locations across the U.S.
Negative
- None.
News Market Reaction – CHH
In the trading session that priced this news, CHH gained 0.47%, reflecting a mild positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
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Extended Stay Brand Sets the Standard, Earning Honors for Fourth Consecutive Year
WoodSpring Suites earned recognition in the distinguished study for a fourth consecutive year, having been ranked the #1 economy extended stay brand in 2024 and 2023 – since the category's introduction – and the #1 overall economy hotel brand in 2022. An all new-construction brand, WoodSpring offers longer-term guests a welcoming environment and spacious, smartly designed suites with in-room kitchens at affordable weekly and monthly rates. The brand recently launched its new marketing campaign, "The WoodSpring Way," which highlights the exceptional hospitality staff deliver to its guests.
"Choice Hotels continues to lead the way in the fast-growing extended stay segment, and we're honored to receive this prestigious recognition for a fourth consecutive year, which reinforces our role as a category leader anchored by our flagship brand, WoodSpring Suites," said Matt McElhare, Choice Hotels' vice president and lead for extended stay brands. "This achievement reflects the unwavering dedication of our development and franchisee operators, whose commitment to quality and service makes it possible for us to consistently not only meet, but exceed, our guests' expectations."
With 265 locations open across the
The J.D. Power North America Hotel Guest Satisfaction Index Study, now in its 29th year, measures overall customer satisfaction based on performance in six factors: communications and connectivity; food and beverage; guest room; hotel facility; staff service; and value for price. The 2025 study benchmarks the performance of 102 brands across nine market segments and is based on responses from 39,219 hotel guests for stays between May 2024 and May 2025.
About WoodSpring Suites®: It's Simple. Done Better.
WoodSpring Suites is a new-construction economy extended stay brand that offers longer-term guests a welcoming environment and a straightforward stay at an affordable price. With more than 260 locations open across
About Choice Hotels®
Choice Hotels International, Inc. (NYSE: CHH), is one of the largest lodging franchisors in the world, with over 7,500 hotels, representing nearly 650,000 rooms, in 46 countries and territories. A wide-ranging portfolio of 22 brands that includes full-service upper upscale, midscale, extended stay, and economy properties enables Choice® to meet travelers' needs in more places and for more occasions while driving more value for franchise owners and shareholders. The award-winning Choice Privileges® rewards program and co-brand credit card options provide members with a fast and easy way to earn reward nights and personalized perks. For more information, visit www.choicehotels.com.
Forward-Looking Statements
This communication includes "forward-looking statements" about future events, including anticipated development and hotel openings. Such statements are subject to numerous risks and uncertainties, including construction delays, availability and cost of financing and the other "Risk Factors" described in our Annual Report on Form 10-K and our Quarterly Reports on Form 10-Q, any of which could cause actual results to be materially different from our expectations.
Addendum
This is not an offering. No offer or sale of a franchise will be made except by a Franchise Disclosure Document first filed and registered with applicable state authorities. A copy of the Franchise Disclosure Document can be obtained through contacting Choice Hotels International at 915 Meeting Street, Suite 600,
© 2025 Choice Hotels International, Inc. All Rights Reserved
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SOURCE Choice Hotels International, Inc.