STOCK TITAN

Burt's Bees™ and Mike's Hot Honey® Turn Up the Heat with Limited-Edition Lip Balm Collab

Rhea-AI Impact
(Neutral)
Rhea-AI Sentiment
(Positive)
Tags

Burt's Bees, a Clorox (CLX) brand, has announced a limited-edition collaboration with Mike's Hot Honey to launch a unique sweet-and-spicy lip balm. The product will be available exclusively on Burtsbees.com and Burt's Bees TikTok Shop starting May 29, 2025, priced at $3.99. This innovative lip care product combines Burt's Bees' classic beeswax lip balm formula with Mike's Hot Honey's signature sweet-heat flavor profile. The collaboration aims to capitalize on the growing "swicy" (sweet + spicy) trend while maintaining the moisturizing benefits of Burt's traditional lip balm.

Loading...
Loading translation...

Positive

  • None.

Negative

  • None.

News Market Reaction – CLX

-0.15%
1 alert
-0.15% News Effect

On the day this news was published, CLX declined 0.15%, reflecting a mild negative market reaction.

Data tracked by StockTitan Argus on the day of publication.

A sizzling new lip balm inspired by the swicy obsession drops May 29th

NEW YORK, May 28, 2025 /PRNewswire/ -- Hot lips, meet sweet heat! Burt's Bees and Mike's Hot Honey have teamed up to bring the buzz of sweet heat to your favorite lip balm. Beginning May 29, fans can purchase a limited-edition Burt's Bees x Mike's Hot Honey moisturizing lip balm, featuring the craveable flavor of Mike's Hot Honey's signature blend of sweet and spicy. Available while limited supplies last, this hot collab will be sold exclusively on Burtsbees.com and Burt's Bees TikTok Shop.

Known for pioneering the swicy sensation that's taken over restaurant menus and grocery aisles, Mike's Hot Honey brings serious buzz wherever it goes — and this time, it's heating up your everyday lip care routine. The limited-edition balm combines the Burt's Bees beeswax lip balm formula with a bold hot honey flavor, for soft lips with a kick.

"I'm a long-time fan of Burt's Bees lip balms and so this collaboration with such an iconic brand is very cool for us," said Mike Kurtz, Founder of Mike's Hot Honey. "This partnership to bring our sweet-heat flavor to life in a lip balm is an exciting, unexpected way for fans to experience the flavor they love — this time beyond the kitchen."

The collab brings together two beloved brands at the start of summer, when bees are buzzing, grills are sizzling and we're all getting out there – and a little sweet heat is just what the season ordered.

"This summer we wanted to bring something playful and flavor-forward to our fans," said Nick Higgins, General Manager at Burt's Bees. "Mike's Hot Honey has set the trend for swicy flavor everywhere, and together we're delivering a bold flavor experience – with the moisturizing care you expect from Burt's Bees."

The very limited-edition Burt's Bees x Mike's Hot Honey lip balm will be available to purchase on the Burt's Bees website and Burt's Bees' TikTok shop (@officialburtsbees) for $3.99 while supplies last.

For more information about Burt's Bees' new lip balm collab and all things Burt's Bees, follow the brand on Instagram @burtsbees, on TikTok @officialburtsbees or visit burtsbees.com. For more from Mike's Hot Honey, follow @mikeshothoney or visit mikeshothoney.com.

About Burt's Bees
Burt's Bees is the #1 dermatologist recommended natural skin care brand, known for its original Beeswax Lip Balm. Burt's Bees crafts feel-good formulas for lips, face and body with ingredients from nature and formulated without phthalates, parabens, petrolatum, or sodium lauryl sulfate. Born in the woods of Maine, Burt's Bees is crafted with care for people and our natural world, since 1984. NYSE: CLX; CLX-B
* Based on a March 2025 NielsenIQ national survey of U.S. Dermatologists

About Mike's Hot Honey
Mike's Hot Honey, America's original and leading brand of hot honey, has been elevating everyday eating experiences since 2010. Its first drizzle on a pizza at Paulie Gee's in Brooklyn sparked a word-of-mouth sensation, creating a new category of pizza topping. By popular demand, Mike started selling his small-batch, hand-labeled hot honey bottles to visitors of the pizzeria and other local businesses. Today, Mike's Hot Honey can be found in thousands of restaurants and retailers across the country. Using only 100% pure honey infused with real chili peppers, Mike's Hot Honey's sweet-then-heat flavor enhances any dish, from pepperoni pizza to chicken, cheese, charcuterie, ice cream, cocktails, and more. Mike's Hot Honey empowers chefs and eaters everywhere to customize, create, and share extraordinary meals. Happy drizzling!

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/burts-bees-and-mikes-hot-honey-turn-up-the-heat-with-limited-edition-lip-balm-collab-302466347.html

SOURCE Burt's Bees; Mike’s Hot Honey

FAQ

When will the Burt's Bees x Mike's Hot Honey lip balm be available and how much does it cost?

The limited-edition lip balm will be available starting May 29, 2025, exclusively on Burtsbees.com and Burt's Bees TikTok Shop for $3.99, while supplies last.

Where can I buy the Burt's Bees x Mike's Hot Honey limited edition lip balm?

The lip balm will be sold exclusively through two channels: Burtsbees.com and Burt's Bees TikTok Shop (@officialburtsbees).

What is unique about the Burt's Bees x Mike's Hot Honey collaboration lip balm?

The lip balm combines Burt's Bees' traditional beeswax lip balm formula with Mike's Hot Honey's signature sweet-heat flavor profile, creating a moisturizing lip balm with a spicy-sweet kick.

How does this collaboration align with CLX's brand strategy?

The collaboration represents Burt's Bees' effort to introduce playful and trendy products, capitalizing on the popular 'swicy' (sweet + spicy) flavor trend while maintaining their core lip care benefits.
Clorox Co Del

NYSE:CLX

CLX Rankings

CLX Latest News

CLX Latest SEC Filings

CLX Stock Data

15.26B
120.14M
Household & Personal Products
Specialty Cleaning, Polishing and Sanitation Preparations
Link
United States
OAKLAND