CNH Industrial Acquires Machine Vision Company Augmenta
03/16/2023 - 04:25 PM
NORTHAMPTON, MA / ACCESSWIRE / March 16, 2023 / CNH Industrial (NYSE:CNHI) has purchased Augmenta to accelerate the growth of their innovative Sense & Act technology. Augmenta was a previous CNH Industrial Ventures investment and a strategic partner for CNH Industrial.
"Our work with Augmenta has brought increasing benefits to our customers' operations. What began as a minority investment in their potential, now culminates in us adding this proven tech excellence directly to our sprayer offering," said Derek Neilson, President Agriculture at CNH Industrial. "This is an important development for our Agriculture business that will further support our dealers by differentiating our equipment through value-added technology."
"Augmenta's technology will expedite development of our broader ‘Sense & Act' capabilities to create value for our customers," said Parag Garg, Chief Digital Product Officer. Sense & Act tasks are based on sensor-detected data during the spraying process, wherein protection solutions are applied to crops both before and after harvest. This technology gives machines selective spraying capabilities which precisely directs and regulates spray volume.
Augmenta's work in this area includes the development of a multispectral camera and software that monitors a machine's operating environment and acts directly via the machine. This increases yield for our customers, boosts sustainability by eliminating unnecessary chemical and fertilizer usage, and most importantly reduces application time, effort and input costs. Savings in herbicide, fungicide, plant growth regulators and fertilizer represent the largest value pool for this technology.
Augmenta will operate within our Raven brand, as a subset of our precision technology portfolio. It will maintain its existing employees and offices in Greece and the USA.
Click here to read the full Press Release.
Photo Caption: CNH Industrial acquires machine vision company Augmenta
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SOURCE: CNH Industrial
https://www.accesswire.com/744282/CNH-Industrial-Acquires-Machine-Vision-Company-Augmenta
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CNHI Stock Data
Industry
Construction Machinery Manufacturing
Sector
Manufacturing
Tags
Producer Manufacturing, Trucks/Construction/Farm Machinery, Manufacturing, Construction Machinery Manufacturing
Country
UK
City
London
About CNHI
cnh industrial is a global leader in the capital goods sector with established industrial experience, a wide range of products and a worldwide presence. each of the individual brands belonging to the group is a major international force in its specific industrial sector: case ih, new holland agriculture and steyr for tractors and agricultural machinery; case and new holland construction for earth moving equipment; iveco for commercial vehicles; iveco bus and helieuz bus for buses and coaches; iveco astra for quarry and construction vehicles; magirus for firefighting vehicles; iveco defence vehicles for defence and civil protection; and fpt industrial for engines and transmissions. more information can be found on the corporate website: www.cnhindustrial.com for more information about careers at cnh industrial, please visit cnh industrial section on linkedin or careers section on the www.cnhindustrial.com website.
