CoinShares Expands Strategic U.S. Market Leadership with Launch of "The Advisor Series"

Rhea-AI Summary

CoinShares (OTCQX:CNSRF), Europe's largest digital asset investment manager, has launched "The Advisor Series", an educational video content platform aimed at strengthening its U.S. market presence. The initiative, developed in partnership with TMX VettaFi, features peer-to-peer content from five prominent advisory professionals addressing digital asset investment challenges.

Following its 2021 acquisition of Valkyrie, CoinShares continues its strategic expansion in the U.S. wealth management market. The platform leverages CoinShares' position as VettaFi's official cryptocurrency sponsor, providing comprehensive resources including market research, educational webinars, and targeted marketing activations for advisor acquisition.

Positive

• Strategic expansion into the U.S. market through educational content platform
• Partnership with TMX VettaFi provides competitive advantage in advisor reach
• Leverages successful Valkyrie acquisition to strengthen U.S. presence
• Features recognized industry leaders in advisory content

Negative

• Faces regulatory uncertainty in digital asset sector
• Operating in highly competitive U.S. wealth management market

Peer-to-peer educational initiative reinforces commitment to capturing U.S. advisor market as part of global expansion strategy

SAINT HELIER, Jersey, Sept. 4, 2025 /PRNewswire/ -- CoinShares International Limited (Nasdaq Stockholm: CS; USOTCQX: CNSRF), Europe's largest digital asset investment manager, today announced the launch of "The Advisor Series," an exclusive educational video content platform that advances the company's aggressive U.S. market expansion strategy through its strengthened partnership with TMX VettaFi.

Strategic Market Positioning

The initiative represents a significant milestone in CoinShares' systematic approach to capturing market leadership in the world's largest wealth management market. Following the strategic acquisition of Valkyrie in 2021, now CoinShares Valkyrie, CoinShares has methodically built its U.S. presence with the singular focus of becoming the dominant digital asset investment partner for American financial advisors.

"Our vision is clear: establish CoinShares as the definitive digital asset authority for U.S. financial advisors," said Jean-Marie Mognetti, CEO of CoinShares. "The Advisor Series represents our commitment to delivering unparalleled value through authentic, peer-driven education that addresses the real challenges advisors may face in this rapidly evolving sector."

Differentiated Peer-to-Peer Approach

Unlike traditional thought leadership content, "The Advisor Series" places practicing advisors at the center of the conversation. The platform features established advisory professionals who speak directly to their peers' most pressing concerns – from client skepticism and regulatory uncertainty to practical portfolio implementation strategies.

As the content creator and enabler behind "The Advisor Series," CoinShares demonstrates its deep understanding of the advisor market by curating and producing authentic peer-to-peer dialogue that directly addresses the target audience's specific needs and challenges.

Market-Leading Advisory Voices

The inaugural series features five influential advisors recognized for their digital asset expertise:

• Henri Arslanian, Co-founder, Nine Blocks Capital Management
• Anna N'jie-Konte, CEO, Poder Wealth Advisors
• Lazetta Braxton, CEO, The Real Wealth Coterie
• Alex Chalekian, CEO, Lake Avenue Financial
• Tyrone Ross, President and Founder, 401/Financial

"CoinShares has become a trusted brand in the crypto space, and I'm excited to be included in their efforts to empower financial advisors with this educational series." said Tyrone Ross, President and Founder of 401/Financial

Partnership Infrastructure Delivers Competitive Advantage

As the official cryptocurrency sponsor of VettaFi, CoinShares operates a comprehensive digital asset education hub featuring:

• Exclusive market research and analysis
• Live educational webinars and training sessions
• Targeted marketing activations for advisor acquisition
• Advanced lead generation and conversion tools
• Comprehensive product education and support

This infrastructure positions CoinShares to capture significant market share as digital asset adoption accelerates among institutional advisors.

Discover CoinShares Advisor's Guide on CoinShares' website : https://coinshares.com/us/insights/advisors-brief/

Discover CoinShares Advisor's Guide on VettaFi CoinShares' crypto hub : https://etfdb.com/coinshares-crypto-etf-hub/

About CoinShares

CoinShares is the leading European asset manager specialising in digital assets, that delivers a broad range of financial services across investment management, trading and securities to a wide array of clients that includes corporations, financial institutions and individuals. Focusing on crypto since 2013, the firm is headquartered in Jersey, with offices in France, Sweden, Switzerland, the UK and the US. CoinShares is regulated in Jersey by the Jersey Financial Services Commission, in France by the Autorité des marchés financiers, and in the US by the Securities and Exchange Commission, National Futures Association and Financial Industry Regulatory Authority. CoinShares is publicly listed on the Nasdaq Stockholm under the ticker CS and the OTCQX under the ticker CNSRF.

For more information on CoinShares, please visit: https://investor.coinshares.com  
Company | +44 (0)1534 513 100 | enquiries@coinshares.com
Investor Relations | +44 (0)1534 513 100 | enquiries@coinshares.com 

Media contacts:
CoinShares | Benoît Pellevoizin bpellevoizin@coinshares.com
M Group Strategic Communications | Peter Padovano press@coinshares.com

 

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SOURCE CoinShares Group

FAQ

What is CoinShares' The Advisor Series and when was it launched?

The Advisor Series is an educational video content platform launched by CoinShares on September 4, 2025, featuring peer-to-peer content from advisory professionals to help financial advisors navigate digital asset investments.

Who are the key advisors featured in CoinShares' (CNSRF) inaugural Advisor Series?

The inaugural series features five influential advisors: Henri Arslanian (Nine Blocks Capital Management), Anna N'jie-Konte (Poder Wealth Advisors), Lazetta Braxton (The Real Wealth Coterie), Alex Chalekian (Lake Avenue Financial), and Tyrone Ross (401/Financial).

What resources does CoinShares offer through its VettaFi partnership?

As VettaFi's official cryptocurrency sponsor, CoinShares offers market research, live educational webinars, training sessions, marketing activations, lead generation tools, and product education support.

How is CoinShares expanding its presence in the U.S. market?

CoinShares is expanding through its 2021 Valkyrie acquisition (now CoinShares Valkyrie), partnership with TMX VettaFi, and the launch of The Advisor Series educational platform targeting U.S. financial advisors.

Where can financial advisors access CoinShares' educational content?

Advisors can access content through CoinShares' website (coinshares.com/us/insights/advisors-brief/) and the VettaFi CoinShares crypto hub (etfdb.com/coinshares-crypto-etf-hub/).