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POP Culture Makes Strategic Investment in Cryptocurrency BTC to Accelerate Web3.0 Digital Entertainment Transformation

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Pop Culture Group (NASDAQ: CPOP) has announced a significant strategic investment of $33 million in Bitcoin, acquiring 300 BTC as part of its Web3.0 transformation strategy. The company is establishing a diversified cryptocurrency fund pool focused on stable assets including BTC, ETH, and BOT.

The fund will target investments in promising Web3 pan-entertainment cryptocurrencies, high-value growth projects, quality equity projects aligned with company strategy, and artist incubation initiatives. CEO Huang Zhuoqin emphasized the company's vision to create a global Web3 pan-entertainment super ecosystem, integrating live entertainment, digital entertainment, short films, and artist management.

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Positive

  • Strategic $33 million investment in Bitcoin (300 BTC) demonstrates commitment to digital innovation
  • Establishment of a diversified cryptocurrency fund pool expanding investment opportunities
  • Strategic positioning in the growing Web3 pan-entertainment ecosystem
  • Diversification of business model beyond traditional entertainment services

Negative

  • Significant exposure to volatile cryptocurrency markets
  • High concentration risk with substantial investment in single cryptocurrency (Bitcoin)
  • Potential regulatory risks associated with cryptocurrency investments
  • Deviation from core entertainment business model carries execution risks

News Market Reaction

-1.79%
3 alerts
-1.79% News Effect
+7.9% Peak Tracked
-14.6% Trough Tracked
-$2M Valuation Impact
$135M Market Cap
0.2x Rel. Volume

On the day this news was published, CPOP declined 1.79%, reflecting a mild negative market reaction. Argus tracked a peak move of +7.9% during that session. Argus tracked a trough of -14.6% from its starting point during tracking. Our momentum scanner triggered 3 alerts that day, indicating moderate trading interest and price volatility. This price movement removed approximately $2M from the company's valuation, bringing the market cap to $135M at that time.

Data tracked by StockTitan Argus on the day of publication.

XIAMEN, China, Sept. 18, 2025 /PRNewswire/ -- POP Culture Group Co., Ltd. ("Company") (NASDAQ: CPOP) today announced the completion of a major strategic investment in the cryptocurrency Bitcoin (BTC), totaling $33 million and representing 300 BTC.

Furthering its commitment to digital innovation, POP Culture Group Co., Ltd. is establishing a diversified cryptocurrency fund pool focused on stable and transparent assets including BTC, ETH, and BOT. The fund aims to invest in:

  1. Promising cryptocurrencies in the Web3 pan-entertainment track;
  2. Projects with high investment value and growth potential;
  3. High-quality equity projects aligned with the Company's strategy and business; and
  4. High-quality artist incubation or artist management projects.

Huang Zhuoqin, CEO of POP Culture Group Co., Ltd., commented: "our strategic cryptocurrency investment marks the beginning of a vision to build not only a pan-entertainment platform, but a global Web3 pan-entertainment super ecosystem. Spanning live entertainment, digital entertainment, short films, and artist management, we aim to create a symbiotic network deeply connecting creators, users, and the platform itself. Entertainment will transform from disposable emotional experiences into sustainably appreciating digital assets."

This initiative underscores the Company's position at the forefront of integrating digital assets and entertainment, fostering long-term value for stakeholders worldwide.

About CPOP (Pop Culture Group Co., Ltd):

Pop Culture Group Co., Ltd is a cultural industry operation enterprise focused on the industrialization of Chinese Pop Culture, incorporated in the Cayman Islands with its main operations located in China. The company offers a range of services including live performances, artist management, intellectual property rights, film and television production, MCN (Multi-Channel Network), and entertainment marketing. Originally focused on hip-hop culture, Pop Culture Group Co., Ltd has evolved into a diversified group specializing in Chinese Pop Culture. Its comprehensive business ecosystem spans both online and offline platforms, including: (1) live entertainment events (such as concerts, music festivals, street dance competitions, and other performances); (2) digital entertainment services; (3) artist management and agency services; and (4) investment in and production of film and television content featuring elements of Chinese Pop Culture.

Safe Harbor Statement

This press release contains forward-looking statements. These forward-looking statements involve known and unknown risks and uncertainties, and are based on the company's current expectations and projections of future events that it believes may affect its financial condition, operating results, business strategies, and financial needs. Investors can identify these forward-looking statements by terms such as "may," "will," "expect," "anticipate," "aim," "estimate," "intend," "plan," "believe," "is likely to," "potential," "continue," or other similar expressions. Except as required by law, the company is not obligated to publicly update or revise any forward-looking statements to reflect subsequent events or circumstances, or changes in its expectations. Although the company believes the expectations expressed in these forward-looking statements are reasonable, there is no guarantee that these expectations will prove correct. The company reminds investors that actual results may differ materially from expected results and encourages them to review other factors that may affect its future results, as disclosed in the company's registration statements and other filings with the U.S. Securities and Exchange Commission, which are available at www.sec.gov.

For inquiries, please contact:
POP Culture Group Co., Ltd.
Email: bodo@cpop.cn

Cision View original content:https://www.prnewswire.com/news-releases/pop-culture-makes-strategic-investment-in-cryptocurrency-btc-to-accelerate-web3-0-digital-entertainment-transformation-302560523.html

SOURCE Pop Culture Group Co., Ltd

FAQ

How much did Pop Culture Group (CPOP) invest in Bitcoin?

Pop Culture Group invested $33 million to acquire 300 Bitcoin (BTC) as part of its strategic investment in cryptocurrency.

What is Pop Culture Group's (CPOP) strategy for cryptocurrency investments?

CPOP is establishing a diversified cryptocurrency fund pool focusing on stable assets like BTC, ETH, and BOT, targeting Web3 pan-entertainment projects, high-value growth opportunities, and artist management initiatives.

How will CPOP's Bitcoin investment affect its entertainment business?

The investment is part of CPOP's strategy to create a Web3 pan-entertainment super ecosystem, transforming traditional entertainment experiences into sustainable digital assets.

What is Pop Culture Group's (CPOP) core business?

CPOP is a cultural industry enterprise offering live performances, artist management, IP rights, film and television production, MCN services, and entertainment marketing, with operations primarily in China.

What are the risks of Pop Culture Group's (CPOP) cryptocurrency investment?

The main risks include exposure to cryptocurrency market volatility, concentration risk in Bitcoin, potential regulatory challenges, and execution risks in integrating crypto with their entertainment business.
Pop Culture Group Co., Ltd

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