Chelsea FC and Circle Bring USDC Brands to the Global Game

Key Terms

stablecoins financial

Stablecoins are a type of digital currency designed to maintain a steady value, often linked to traditional currencies like the dollar or euro. They function like digital cash that offers the convenience of online transactions while avoiding the large price swings common with other cryptocurrencies. This stability makes them useful for investors and users who want a reliable way to store and transfer value without exposure to sudden market changes.

regulated stablecoin financial

A regulated stablecoin is a cryptocurrency token designed to hold a stable value, typically pegged to a fiat currency, whose issuer and operations are subject to government or financial regulator rules, oversight, and reporting. Like a digital version of a money market account with visible reserves and legal obligations, it matters to investors because regulation affects how easily the token can be redeemed, the transparency and safety of backing assets, and the legal and counterparty risks when using it for trading, payments, or custody.

digital assets financial

Digital assets are electronic files or representations of value stored electronically, such as cryptocurrencies, digital tokens, or digital art. They matter to investors because they can be bought, sold, and used for transactions much like physical assets, but exist entirely in digital form, offering new opportunities for investment and financial innovation.

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blockchain infrastructure technical

Blockchain infrastructure is the underlying technology — the networks, software, and data storage — that records and moves digital ownership and transactions in a secure, tamper-resistant way. Like roads and pipes for a city, it determines how fast, cheap and safe digital activity runs; investors watch it because its performance, costs, security and regulatory posture directly affect a project’s usefulness, adoption potential and long‑term value.

cryptoasset regulatory

A cryptoasset is a digital item—such as tokens or coins—secured by cryptography and recorded on a distributed ledger, which can represent money, ownership, or access rights. For investors it matters because its value can swing widely based on demand, network use, and rules built into the software; think of it as digital property whose price can change like a collectible or currency but with technology- and trust-related risks that affect returns.

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Principal partnership with Chelsea FC puts Circle and USDC Brands on Men's, Women's and Academy shirts beginning with the 2026/27 season

LONDON & NEW YORK--(BUSINESS WIRE)-- Chelsea Football Club today announced a landmark partnership with Circle Internet Group, Inc. (NYSE: CRCL), one of the world’s leading internet financial platform companies. The new partnership will see Circle become a Principal Partner of Chelsea FC and Official front-of-shirt partner beginning with the 2026/27 season.

The partnership comes at a pivotal moment for the world. Stablecoins are moving from early adoption toward the mainstream, creating an unprecedented opportunity to make money as open, accessible, and useful as the internet itself. By reducing the cost and friction of moving value, they can broaden participation in the global economy and unlock greater opportunity for people everywhere. Bringing USDC to one of sport’s biggest global stages reflects the scale and ambition of this opportunity.

Founded in 2013, Circle is a pioneer in digital assets and is helping build the financial system for the internet. At its center is USDC, the world’s leading regulated stablecoin¹. USDC is a trusted digital dollar that enables people and businesses to move money globally with internet speed and 24/7 availability.

In the 2026/27 season, Circle and USDC brands will appear on the front of Chelsea's Men's, Women's and Academy shirts, featuring for the first time at Chelsea FC men’s first Premier League home game of the season this Sunday against Brighton.

Jeremy Allaire, Co-Founder and CEO, Circle:
“We built USDC on the belief that money should work seamlessly for everyone everywhere, the way the internet does. Partnering with Chelsea connects us with a global sports community built on that exact same borderless vision.”

Kash Razzaghi, Chief Commercial Officer, Circle:
“This partnership represents a shared belief in where the world is headed. Chelsea connects hundreds of millions of people across every border, and USDC is digital money that moves across those same borders. USDC on the iconic Chelsea jersey shows the world what the future of global finance looks like: open, borderless, and built for everyone.”

Jason Gannon, President, Chelsea FC:
“This partnership with Circle positions Chelsea at the forefront of football’s digital evolution. We are two organisations fixated by the future and are relentlessly innovating to be in the best position possible for the long-term. We look forward to beginning our journey with Circle – to introduce Circle to the Chelsea family and continue enhancing how we operate.”

Aki Mandhar, CEO, Chelsea FC Women:
“We are excited to introduce Circle and USDC to the Chelsea Women family for our inaugural season at Stamford Bridge. Forging and facilitating connections between people is what Chelsea Women and Circle do best and we look forward to bringing USDC to the CFCW fanbase and beyond.”

Todd Kline, President of Commercial, Chelsea FC:
“Circle is changing how money moves around the world, and we’re changing what it means to be a global football club. That’s real alignment, not just in values but in our shared ambition to lead on a global stage. This is more than a logo on a shirt, it represents a partner who’s building something. We’re excited to see what we can build together.”

About Chelsea Football Club
Chelsea Football Club is one of the biggest, most successful football clubs globally and our men’s team are reigning world champions, having won the four-yearly FIFA Club World Cup in 2025. Our women’s team, Chelsea Women, are also multiple trophy winners.

Founded in 1905, Chelsea is London’s most central football club, based at the iconic 40,000-capacity Stamford Bridge stadium. Nicknamed the Blues, the club lifted the Champions League for the first time in 2012 and domestically has won the Premier League five times, the FA Cup eight times, the Football League Cup five times and the Football League Championship once, in 1955.

The Chelsea Women’s team have enjoyed a huge amount of success and in 2025 won the FA Women’s Super League for a sixth consecutive year and the eighth time overall. The Women’s FA Cup has been won on six occasions. We have also captured the FA Women’s League Cup four times as well as reaching the UEFA Women’s Champions League final in 2021. In two seasons, 2020/21 and 2024/25, a domestic treble of trophies was secured.

The Chelsea Foundation boasts one of the most extensive community initiatives in sport, helping to improve the lives of children and young people all over the world.

About Circle Internet Group (Circle)
Circle (NYSE: CRCL) is one of the world’s leading internet financial platform companies, building the foundation of a more open, global economy through programmable blockchain infrastructure, digital assets, and payment applications. Circle’s platform includes the world’s largest stablecoin network anchored by USDC, Circle Payments Network for global money movement, and Arc, an enterprise-grade blockchain designed to become the Economic OS for the internet. Enterprises, financial institutions, and developers use Circle to power trusted, internet-scale financial innovation. Learn more at circle.com.

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1 USDC is issued by certain regulated affiliates of Circle. A list of Circle’s regulatory authorizations can be found here. This announcement relates to a sponsorship arrangement between Circle and Chelsea FC; it does not constitute an invitation or inducement to acquire, hold or trade any cryptoasset, or to use any financial service.

 

View source version on businesswire.com: https://www.businesswire.com/news/home/20260828998650/en/

Chelsea FC Press Contact:
media@chelseafc.com

Circle Press Contact:
press@circle.com

Source: Circle Internet Group, Inc. and Chelsea Football Club