Crocs Inc Stock Price, News & Analysis

Crocs, Inc. (NASDAQ: CROX) announced the appointment of Charisse Ford Hughes to its board of directors, effective October 1, 2020. Ford Hughes brings extensive marketing experience from positions at Kellogg Company and Pandora Jewelry, focusing on global strategies and digital transformation. Her expertise in consumer marketing and e-commerce aims to boost Crocs' global brand presence and financial performance. CEO Andrew Rees highlighted her strong track record in aligning brands with consumer needs, essential for Crocs' sustainable growth.

On September 18, 2020, Crocs, Inc. (NASDAQ: CROX) announced the return of Croctober, a month-long celebration of its Classic Clog. This year's festivities include the debut of the Croctober Jibbitz charm Calendar, offering 23 days of surprise charms leading up to Croc Day on October 23. The initiative aims to engage the passionate CrocNation community, encouraging fun and self-expression. Starting October 1, fans can participate in daily charm reveals on social media, while the #StrapBack TikTok challenge will enhance interactions with the brand.

Crocs, Inc. has appointed Michelle Poole as President effective September 10, 2020. Previously serving as Executive Vice President, Chief Product and Merchandising Officer, Poole will oversee the company’s commercial teams across the Americas, Asia, and EMEA, and lead Product Design, Management, Merchandising, and Marketing. With nearly 30 years of experience in product development and branding, her leadership is expected to drive sustainable growth. CEO Andrew Rees expressed confidence in Poole’s ability to enhance Crocs' market strategy and brand.

On September 11, 2020, Crocs (NASDAQ: CROX) announced its optimistic revenue outlook for Q3 2020, projecting a growth of approximately 10% compared to $312.8 million in Q3 2019. The CEO, Andrew Rees, highlighted strong consumer demand and confidence in sustainable growth post-COVID-19. The company will present at the CL King & Associates' Best Ideas Conference on September 16, 2020, emphasizing its focus on strategic growth for 2021 and beyond.

Crocs, Inc. (NASDAQ: CROX) will present at the CL King & Associates’ 18th Annual Best Ideas Conference on September 16, 2020, at 9:30 am ET. A live broadcast of the presentation will be available on the Crocs website, with a replay accessible afterward. Crocs is recognized as a leader in innovative casual footwear, providing comfort and style for all ages through their proprietary Croslite™ material. The company emphasizes individuality and comfort through its Come As You Are™ campaign.

Crocs, Inc. reported Q2 2020 revenues of $331.5 million, a 7.6% decline from Q2 2019, despite a 67.7% surge in e-commerce revenue. Operating margin improved to 17.1% and diluted EPS increased by 50.9% to $0.83. The company faced challenges due to COVID-19, impacting store operations but achieved growth in online sales. With a focus on long-term growth, Crocs opened a new global headquarters and a dedicated e-commerce distribution center. No guidance for Q3 was provided amid ongoing uncertainty.

Crocs, Inc. (NASDAQ: CROX) will host a conference call on July 30, 2020, at 8:30 a.m. ET to discuss its second quarter results for the period ended June 30, 2020. Investors can participate by calling (877) 790-7808, with international access at (647) 689-5638. A replay will be available two hours post-call. The call will be streamed live on Crocs' website and accessible through July 30, 2021. Crocs focuses on providing innovative footwear using its proprietary Croslite™ material.