Archer Roose Wines Now Available to Pop and Pour on Princess Cruises
Princess Cruises (NYSE:CUK) has partnered with Archer Roose Wines as its first official canned wine partner, making their premium wines available fleetwide starting September 2025. The partnership features four varietals - Bubbly, Pinot Noir, Rosé, and Sauvignon Blanc - accessible throughout the cruise experience including poolside, excursions, casinos, and room service.
The collaboration is being promoted through a new video campaign featuring Elizabeth Banks, Archer Roose Wines' Chief Creative Officer and Co-Owner. The campaign, titled "The Can for the Curious Cruiser," will be showcased across social media, YouTube, and in-cruise staterooms. This marks Archer Roose Wines' first venture into the cruise industry, expanding their presence in the travel sector.
Princess Cruises (NYSE:CUK) ha stretto una partnership con Archer Roose Wines come primo partner ufficiale di vini in lattina, rendendo disponibili i loro vini premium in tutta la flotta a partire da settembre 2025. La partnership comprende quattro varietà - Bubbly, Pinot Noir, Rosé e Sauvignon Blanc - accessibili durante l'intera esperienza di crociera, inclusi a bordo piscina, escursioni, casinò e servizio in camera.
La collaborazione è promossa tramite una nuova campagna video con Elizabeth Banks, Chief Creative Officer e co-proprietaria di Archer Roose Wines. La campagna, intitolata "The Can for the Curious Cruiser" (La lattina per il crocierista curioso), sarà presentata sui social media, YouTube e nelle cabine a bordo. Si tratta della prima incursione di Archer Roose Wines nel settore delle crociere, espandendo la loro presenza nel settore dei viaggi.
Princess Cruises (NYSE:CUK) se ha asociado con Archer Roose Wines como su primer socio oficial de vinos en lata, haciendo que sus vinos premium estén disponibles en toda la flota a partir de septiembre de 2025. La asociación incluye cuatro varietales - Bubbly, Pinot Noir, Rosé y Sauvignon Blanc - accesibles durante toda la experiencia de crucero, incluyendo pool, excursiones, casinos y servicio a la habitación.
La colaboración se promociona mediante una nueva campaña de video con Elizabeth Banks, directora creativa y copropietaria de Archer Roose Wines. La campaña, titulada "The Can for the Curious Cruiser" (La lata para el crucero curioso), se mostrará en redes sociales, YouTube y en las cabinas de las habitaciones a bordo. Este acuerdo marca la primera incursión de Archer Roose Wines en la industria de cruceros, ampliando su presencia en el sector de viajes.
Princess Cruises (NYSE:CUK)가 Archer Roose Wines를 첫 공식 캔와인 파트너로 선정하고 2025년 9월부터 전 fleet에서 프리미엄 와인을 제공한다. 파트너십은 Bubbly, Pinot Noir, Rosé, Sauvignon Blanc의 네 가지 품종으로 구성되며 풀사이드, 어드벤처, 카지노, 룸서비스를 포함한 크루즈 전반에서 이용 가능하다.
협력은 Elizabeth Banks Archer Roose Wines의 최고 크리에이티브 책임자이자 공동 소유주의 새로운 영상 캠페인을 통해 홍보된다. 캠페인 제목은 "The Can for the Curious Cruiser"로 소셜 미디어, 유튜브, 기내 객실에서 선보일 예정이다. 이는 Archer Roose Wines가 크루즈 업계에 처음 진출하는 계기가 되며 여행 분야에서의 존재감을 확장한다.
Princess Cruises (NYSE:CUK) s'associe à Archer Roose Wines en tant que premier partenaire officiel de vins en canette, rendant leurs vins premium disponibles sur l'ensemble de la flotte à partir de septembre 2025. Le partenariat propose quatre cépages - Bubbly, Pinot Noir, Rosé et Sauvignon Blanc - accessibles tout au long de l'expérience croisière, y compris au bord de la piscine, lors des excursions, dans les casinos et par service en chambre.
La collaboration est mise en avant par une nouvelle campagne vidéo mettant en vedette Elizabeth Banks, directrice artistique et copropriétaire d'Archer Roose Wines. La campagne, intitulée "The Can for the Curious Cruiser" (La canette pour le croisiériste curieux), sera diffusée sur les réseaux sociaux, YouTube et dans les cabines à bord. Il s'agit de la première incursion d'Archer Roose Wines dans l'industrie des croisières, étendant leur présence dans le secteur du voyage.
Princess Cruises (NYSE:CUK) ist eine Partnerschaft mit Archer Roose Wines als erster offizieller Dosenwein-Partner eingegangen und macht deren Premium-Weine ab September 2025 flottenweit verfügbar. Die Partnerschaft umfasst vier Rebsorten - Bubbly, Pinot Noir, Rosé und Sauvignon Blanc -, die während der gesamten Kreuzfahrterfahrung zugänglich sind, einschließlich Poolbereich, Landausflügen, Casinos und Zimmerservice.
Die Zusammenarbeit wird durch eine neue Video-Kampagne mit Elizabeth Banks, Chief Creative Officer und Co-Eigentümerin von Archer Roose Wines, beworben. Die Kampagne mit dem Titel "The Can for the Curious Cruiser" wird in sozialen Medien, YouTube und in den Kreuzfahrtkabinen gezeigt. Dies markiert den ersten Vorstoß von Archer Roose Wines in die Kreuzfahrtbranche und erweitert deren Präsenz im Reisemarkt.
Princess Cruises (NYSE:CUK) تشارك مع Archer Roose Wines كأول شريك رسمي للنبيذ المعلّب، مما يجعل النبيذ الفاخر لديهم متاحاً في جميع السفينة ابتداءً من سبتمبر 2025. تشمل الشراكة أربعة أنواع من النبيذ - Bubbly, Pinot Noir, Rosé, وSauvignon Blanc - ويمكن الوصول إليها طوال تجربة الرحلة بما في ذلك حول البركة، والرحلات، والكازينو، وخدمة الغرف.
يتم الترويج للتعاون من خلال حملة فيديو جديدة تُبرز Elizabeth Banks، رئيسة الإبداع وشريكة Archer Roose Wines. الحملة، التي تحمل عنوان "The Can for the Curious Cruiser" (العلبة لمن يعشق الاستغراب من الرحلات)، ستعرض على وسائل التواصل الاجتماعي، YouTube، وفي غرف الكبائن على متن السفينة. هذه هي المرة الأولى التي تدخل فيها Archer Roose Wines إلى صناعة الرحلات البحرية، مما يوسع حضورهم في قطاع السفر.
Princess Cruises (NYSE:CUK) 已与 Archer Roose Wines 建立合作，成为其首个官方罐装酒合作伙伴，自2025年9月起在船队全线提供其高端葡萄酒。该合作涉及四款葡萄酒品种 - Bubbly, Pinot Noir, Rosé 与 Sauvignon Blanc - 在整个邮轮体验中均可享用，包括泳池、岸上游览、赌场和客房服务。
此次合作通过以 Elizabeth Banks，Archer Roose Wines 的首席创意官兼共同所有者为主角的新视频广告宣传。 Campaign 名为"The Can for the Curious Cruiser"（面向好奇船客的罐装酒），将通过社交媒体、YouTube 以及船上客舱播放。这也是 Archer Roose Wines 首次进入邮轮行业，进一步扩展其在旅行领域的影响力。
- None.
- None.
Partnership celebrated in new promotional spot starring critically acclaimed canned wine brand co-owner Elizabeth Banks
Elizabeth Banks, Archer Roose Wines' Chief Creative Officer and Co-Owner, will be front and center in a new promotional video christening the partnership. The spot, dubbed "The Can for the Curious Cruiser," shows how Archer Roose Wines perfectly complements the modern cruiser's time onboard, in cheeky, signature Banks style. The spot will run on social media, Princess Cruises' YouTube channel, and fleetwide in staterooms via video on demand.
"We've always been about meeting people where they are with high quality wine. Partnering with Princess Cruises extends that vision to travelers who are already on a journey of discovery," said Marian Leitner-Waldman, CEO and Founder of Archer Roose Wines. "Whether you're lounging on deck or exploring a private island, Archer Roose Wines let you raise a glass of world-class wine anytime, anywhere, without sacrificing quality or sustainability. It happens with just the pop of a top."
"Thoughtful touches and premium details make every Princess cruise truly unforgettable," said Sami Kohen, Princess Cruises Vice President of Food and Beverage. "In Archer Roose Wines, we found a partner that shares our commitment to innovation, sustainability and delighting guests. They bring the joy of premium wine to every part of the Princess experience, as part of our Love Line Premium Liquors collection."
The partnership marks the first time Archer Roose Wines will be available at sea, following years of growth in the travel sector.
Archer Roose Wines are responsibly produced, vegan, gluten-free and have no sugar added and no unnecessary additives. For more information on Archer Roose Wines and its portfolio, please visit www.archerroose.com and follow the brand on Instagram.
About Archer Roose Wines
Archer Roose Wines, one of the fastest growing wine brands in the
About Princess Cruises
Princess Cruises is The Love Boat, the world's most iconic cruise brand that delivers dream vacations to millions of guests every year in the most sought-after destinations on the largest ships that offer elite service personalization and simplicity customary of small, yacht-class ships. Well-appointed staterooms, world class dining, grand performances, award-winning casinos and entertainment, luxurious spas, imaginative experiences and boundless activities blend with exclusive Princess MedallionClass service to create meaningful connections and unforgettable moments in the most incredible settings in the world – the
View original content to download multimedia:https://www.prnewswire.com/news-releases/archer-roose-wines-now-available-to-pop-and-pour-on-princess-cruises-302566545.html
SOURCE Archer Roose Wines
FAQ
What wines will Princess Cruises (CUK) offer through the Archer Roose partnership?
Where can passengers access Archer Roose Wines on Princess Cruises ships?
Who is promoting the Princess Cruises and Archer Roose Wines partnership?
What are the key features of Archer Roose Wines being served on Princess Cruises?
