Happy Belly Food Group Inc. reports developments tied to its multi-brand restaurant platform and strategy of acquiring and scaling emerging food brands. The company’s recurring updates focus on quick-service and fast-casual concepts, franchise growth, real estate secured for new locations, corporate restaurant openings, and brand-level expansion across Canadian markets.
News for HBFGF commonly covers Heal Wellness, iQ Food Co., Yolks Breakfast, Rosie's Burgers, Via Cibo Italian Street Food and other portfolio brands. Updates also include area development agreements, multi-unit franchise relationships, QSR systemwide sales, audited results, and corporate acquisition activity within franchised and asset-light restaurant concepts.
Happy Belly Food Group (HBFGF) will open its Heal Wellness location in Calgary's Crowfoot Village on October 17, 2026. The opening at 151 Crowfoot Terrace NW will be the brand's 54th location. Heal Wellness is a quick-service restaurant brand offering smoothie bowls, açaí bowls and smoothies. The new location adds to its presence in Alberta.
Happy Belly Food Group (HBFGF) announced that its Heal Wellness brand signed a 10-unit development agreement for Utah with an experienced multi-unit operator. The operator will be the franchisee for all 10 planned locations, and site selection is already underway.
The agreement follows the opening of Heal's first U.S. location in Lubbock, Texas. Heal offers smoothie bowls and smoothies. Happy Belly plans to continue growing through new restaurant openings and targeted acquisitions in Canada and the United States.
Happy Belly Food Group (HBFGF) has opened its first U.S. Heal Wellness restaurant in Lubbock, Texas, with a grand opening set for October 3.
The location is across from Texas Tech University. A multi-brand, multi-unit franchise operator in Texas is opening the site.
Happy Belly Food Group (HBFGF) made The Globe and Mail’s 2026 Canada’s Top Growing Companies ranking with three-year revenue growth of 708%. It ranked first among listed public companies and first among quick-serve restaurant companies. The ranking appears in Report on Business magazine.
Happy Belly Food Group (HBFGF) announced the grand opening of its 52nd Heal Wellness restaurant in Halifax, Nova Scotia.
The restaurant is at 218 Chain Lake Drive in the Bayers Lake area. It is operated by Wade Bruce, an existing Happy Belly franchisee who also operates multiple Rosie's Burger's locations in Atlantic Canada. Heal sells smoothie bowls, açaí bowls and smoothies.
Happy Belly Food Group (HBFGF) announced that its Heal Wellness brand has signed a franchise agreement for Moncton, New Brunswick with an experienced multi-unit quick-service restaurant operator, marking Heal’s first franchise deal in the province.
The location targets Moncton’s growing residential and business community and continues Heal Wellness’s expansion across Atlantic Canada, as part of Happy Belly’s broader strategy to grow its emerging restaurant brands through new and existing franchise partnerships in Canada and the United States.
Happy Belly Food Group (HBFGF) signed a 25-unit area development agreement for its Ghost Taco brand across Atlantic Canada, covering New Brunswick, Nova Scotia, Prince Edward Island, and Newfoundland and Labrador.
The deal increases Ghost Taco units under area development agreements to 120 across seven Canadian provinces. Area development in Atlantic Canada will be led by David Wilson, who has previously introduced other Happy Belly brands in the region. Happy Belly continues to pursue an asset-light, franchise-driven growth strategy for its emerging restaurant brands.
Happy Belly Food Group (HBFGF) announced that its Heal Wellness quick-service restaurant brand has secured a new real-estate location in Kitchener, Ontario for a multi-unit franchise group led by Alex Rechichi and Bedford Park Capital.
The site forms part of Heal’s largest multi-unit franchise agreement, covering 45 planned locations across Ontario, Manitoba, and Saskatchewan, and targets Kitchener’s large student and residential population.
Happy Belly Food Group (HBFGF) announced that its Heal Wellness quick-service restaurant brand has secured a new real estate location in the city of Westmount, Quebec, under an existing 10-unit franchise agreement. The company describes Westmount as an affluent, high-traffic Montreal-area market and says Quebec will remain a core growth focus for 2026 and 2027.
Happy Belly Food Group (HBFGF) signed a 50‑unit area development agreement for its Ghost Taco brand in Western Canada, covering 25 franchised locations in Alberta and 25 in British Columbia.
The agreement appoints seasoned QSR developer Stephen Travers as Area Developer for both provinces. Travers brings over 23 years of quick-service restaurant experience and has developed more than 170 restaurants, including roles with Extreme Pita, Mucho Burrito and Via Cibo. Happy Belly continues to pursue an asset‑light, franchise‑driven growth strategy by partnering with experienced operators. Combined with an existing Ontario area development agreement and current sites, the Ghost Taco development pipeline is expected by the company to reach a minimum of 100 locations across Canada.