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CVRx Announces Sales Leadership Transition

(Moderate)
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CVRx (NASDAQ: CVRX) announced that Chief Revenue Officer Robert John will depart the company, effective immediately. Paul Verrastro, who has over 30 years of medical device sales and marketing experience and more than five years at CVRx, has been appointed Interim Head of Sales.

According to CVRx, Verrastro will lead the sales organization while a search is conducted for a permanent successor. Management linked the leadership change to a revised commercial outlook and a need to improve commercial execution, while emphasizing Verrastro’s familiarity with the business, customers and commercial strategy.

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Positive

  • Experienced interim sales leader with 30+ years in medical devices
  • Interim head has 5+ years tenure at CVRx
  • Clear succession step while searching for a permanent sales leader

Negative

  • Chief Revenue Officer departure amid "revised commercial outlook"
  • Leadership change linked to need to improve commercial execution

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Robert John to Depart as Chief Revenue Officer; Paul Verrastro Named Interim Head of Sales

MINNEAPOLIS, Aug. 11, 2026 (GLOBE NEWSWIRE) -- CVRx, Inc. (NASDAQ: CVRX) ("CVRx"), a commercial-stage medical device company focused on developing, manufacturing and commercializing innovative neuromodulation solutions for patients with cardiovascular diseases, today announced that Robert John, Chief Revenue Officer, will depart the company, and that Paul Verrastro will assume the role of Interim Head of Sales, effective immediately.  In his new role, Mr. Verrastro will lead CVRx's sales organization while the company conducts a search for a permanent successor.

Mr. Verrastro brings more than 30 years of medical device sales and marketing experience to the role. He has been with CVRx for over five years and recently moved into a new senior advisor role focused on commercial execution support.  Prior to assuming this role, he was most recently Chief Marketing and Strategy Officer. Prior to joining CVRx, he held sales and marketing leadership positions at Guidant, Boston Scientific and Medtronic, much of that work focused on bringing novel therapies and technologies to market, including implantable cardioverter defibrillators (ICDs) and cardiac resynchronization therapy (CRT).

"Our revised commercial outlook and need to improve commercial execution have led us to make a change in sales leadership," said Kevin Hykes, President and Chief Executive Officer of CVRx. "I have full confidence in Paul’s ability to lead our sales team while we search for a new leader. He knows our business, our customers and our commercial strategy, and is well respected by the sales force.  This continuity will serve us well as we work through this transition."

About CVRx, Inc.

CVRx is a commercial-stage medical device company focused on developing, manufacturing and commercializing innovative neuromodulation solutions for patients with cardiovascular diseases. Barostim™ is the first medical technology approved by FDA that uses neuromodulation to improve the symptoms of patients with heart failure. Barostim is an implantable device that delivers electrical pulses to baroreceptors located in the wall of the carotid artery. The therapy is designed to restore balance to the autonomic nervous system and thereby reduce the symptoms of heart failure.

Barostim received the FDA Breakthrough Device designation and is FDA-approved for use in heart failure patients in the U.S. It has been certified as compliant with the EU Medical Device Regulation (MDR) and holds CE Mark approval for heart failure and resistant hypertension in the European Economic Area. To learn more about Barostim, visit www.cvrx.com.

Investor Contact:
Mark Klausner or Mike Vallie
ICR Healthcare
443-213-0501
ir@cvrx.com 

Media Contact:
Emily Meyers
CVRx, Inc.
763-416-2853
emeyers@cvrx.com


FAQ

What sales leadership change did CVRx (NASDAQ: CVRX) announce on August 11, 2026?

CVRx announced that Chief Revenue Officer Robert John will depart and that Paul Verrastro has been appointed Interim Head of Sales, effective immediately. According to CVRx, Verrastro will lead the sales organization while the company searches for a permanent successor.

Who is Paul Verrastro, the new Interim Head of Sales at CVRx (CVRX)?

Paul Verrastro is CVRx’s Interim Head of Sales, bringing more than 30 years of medical device sales and marketing experience. According to CVRx, he has worked at the company for over five years and previously served as Chief Marketing and Strategy Officer.

Why is CVRx changing its sales leadership and CRO role in 2026?

CVRx linked the sales leadership change to its revised commercial outlook and a need to improve commercial execution. According to CVRx, these factors led to the decision for Chief Revenue Officer Robert John to depart and for an interim sales leader to be appointed.

How will the interim sales leadership transition affect CVRx’s commercial strategy?

CVRx stated that Interim Head of Sales Paul Verrastro knows the company’s business, customers and commercial strategy and is respected by the sales force. According to CVRx, this continuity is expected to support the organization as it works through the leadership transition.

Is CVRx (CVRX) searching for a permanent successor to the Chief Revenue Officer?

Yes, CVRx is conducting a search for a permanent sales leader following the departure of Chief Revenue Officer Robert John. According to CVRx, Interim Head of Sales Paul Verrastro will lead the sales organization during this search to maintain commercial continuity.

What prior roles has CVRx interim sales head Paul Verrastro held in the medical device industry?

Before becoming Interim Head of Sales at CVRx, Verrastro held sales and marketing leadership roles at Guidant, Boston Scientific and Medtronic. According to CVRx, his experience includes bringing novel therapies like implantable cardioverter defibrillators and cardiac resynchronization therapy to market.