Aetna Adds Spanish Language Capabilities for Health App to Better Serve Diverse Populations

Rhea-AI Summary

Aetna, a CVS Health company, has enhanced its Aetna Health app with Spanish language capabilities, making it accessible to all eligible health plan members. The update includes Spanish translations for identity cards, benefit details, deductibles, claims, cost estimates, and healthcare provider information.

The initiative aims to improve navigation, health literacy, and care access for Spanish-speaking members. Aetna also provides Spanish-speaking care managers and customer service representatives, while conducting community outreach through events and broadcast interviews to share public health information in Spanish.

The company plans to explore expanding language capabilities further to serve its diverse member population.

Positive

• Enhanced accessibility for Spanish-speaking members potentially expanding market reach
• Improved user engagement and health literacy potentially leading to better health outcomes
• Strategic alignment with diverse population needs potentially increasing market competitiveness

Negative

• None.

HARTFORD, Conn., Dec. 19, 2024 /PRNewswire/ -- Aetna, a CVS Health company, has expanded the functionality of the Aetna Health℠ app to include Spanish language capabilities for all eligible health plan members, regardless of how or where they are covered.

Intended to improve navigation, health literacy and access to care for Spanish-speaking members, app pages will now be available fully in Spanish, including identity cards, benefit details, deductibles, claims, cost estimates and health care providers.

By expanding health app language capabilities, Aetna is better equipped to provide personalized and simplified access to care for members across health plans nationwide.

"As a proud Latino whose first language is Spanish, I'm thrilled to announce the new language capabilities on the Aetna Health app. Better health begins with better engagement with members, and these capabilities demonstrate our commitment to connecting every member to their care in the way that is most accessible for them," said Gus Giraldo, SVP, Individual & Family Plans, Aetna. "This update allows us to more effectively communicate with and support our member population, creating opportunities for the best health outcomes. We are confident that this enhancement will not only broaden our reach but also deepen our impact, and we look forward to expanding further to fully meet the diverse needs of our members."

In addition to the app, Aetna members also have access to care managers and customer service representatives that can provide support in Spanish. Through events and broadcast interviews in local communities, Aetna also supports Spanish-speaking audiences by sharing public health information and actionable advice in Spanish on topics that impact us all, including vaccinations, preventive care and mental health.

Aetna is committed to putting every member's health plan at their fingertips. To adapt to the needs of our dynamic member populations, Aetna is continuing to explore expansion of our health app capabilities for additional languages. For now, members can seek language assistance by visiting the language assistance page on the Aetna website.

Directions on how to enable Spanish language capabilities on your health app can be found on the Aetna website.

About CVS Health
CVS Health® is the leading health solutions company, delivering care like no one else can. We reach more people and improve the health of communities across America through our local presence, digital channels and over 300,000 dedicated colleagues — including more than 40,000 physicians, pharmacists, nurses and nurse practitioners. Wherever and whenever people need us, we help them with their health — whether that's managing chronic diseases, staying compliant with their medications or accessing affordable health and wellness services in the most convenient ways. We help people navigate the health care system — and their personal health care — by improving access, lowering costs and being a trusted partner for every meaningful moment of health. And we do it all with heart, each and every day. Follow @CVSHealth on social media.

Media contact
Jeff Swallow
SwallowJ@cvshealth.com
401-601-4116

 

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SOURCE CVS Health

FAQ

What new features did CVS's Aetna add to its Health app in December 2024?

Aetna added Spanish language capabilities to its Health app, including translations for identity cards, benefit details, deductibles, claims, cost estimates, and healthcare provider information.

How does Aetna's Spanish language app update benefit its members?

The update improves navigation, health literacy, and access to care for Spanish-speaking members by providing fully translated app pages and support services.

What additional Spanish language services does CVS's Aetna provide besides the app?

Aetna provides Spanish-speaking care managers, customer service representatives, and conducts community outreach through events and broadcast interviews in Spanish.

Will CVS's Aetna add more languages to its Health app?

Aetna is exploring the expansion of its health app capabilities to include additional languages, though specific languages and timelines were not announced.