Youdao Q3 2025 Financial Report: AI-Driven Advertising Revenue Soars, Becoming the Largest Source of Income
Rhea-AI Summary
Youdao (NYSE: DAO) reported unaudited Q3 2025 results showing continued profitability under its AI‑Native strategy and a stronger financial position. Net revenue was RMB 1.6 billion (≈US$200 million) and operating profit was RMB 28.3 million (≈US$3.93 million). Advertising revenue rose to RMB 0.74 billion (≈US$101 million), up 51.1% YoY, becoming the company's largest revenue segment. Operating profit for the first nine months increased by nearly 150% YoY, while operating cash outflow narrowed by 31.7% YoY. Overseas Youdao Ads revenue grew by >100% YoY, and the ad platform now connects with nearly 30 million influencers; an integrated campaign for Where Winds Meet generated over 500 million video views.
Positive
- Net revenue of RMB 1.6 billion in Q3 2025
- Operating profit of RMB 28.3 million in Q3 2025
- Operating profit for first nine months +~150% YoY
- Advertising revenue RMB 0.74 billion (+51.1% YoY)
- Overseas Youdao Ads revenue +>100% YoY
- Platform connects with nearly 30 million influencers; campaign reached 500M views
Negative
- None.
News Market Reaction – DAO
On the day this news was published, DAO gained 7.14%, reflecting a notable positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
Q3 Financial and Operational Highlights:
- Net revenue was
RMB 1.6 billion (approx.US ).$200 million - Operating profit reached
RMB 28.3 million (approx.US ), with operating profit for the first three quarters increasing by nearly$3.93 million 150% year-over-year. - Operating cash outflow narrowed by
31.7% year-over-year, reflecting ongoing improvements in operational efficiency.
Advertising Becomes Youdao's Largest Revenue Segment
In Q3 2025, advertising revenue reached a record high of
Advertising revenue surpassed all other business segments for the first time, becoming the company's largest source of income. This leap was driven by the deep application of Youdao's proprietary AI technology across the entire advertising value chain:
- Intelligent Creative Generation: Youdao iMagicBox integrates capabilities such as image-to-video conversion and digital human presenters, directly connecting with global advertising systems to create a "production-placement" closed-loop that enhances efficiency and optimizes costs.
- AI-Driven Campaign Strategy: The AI Ad Placement Optimizer provides end-to-end decision support, from strategy development to post-campaign review, significantly improving return on investment.
Youdao Ads Supports Global Expansion
Youdao's overseas business reported strong performance in Q3 2025, with revenue growing by over
During the quarter, Youdao Ads introduced AI-driven and self-service enhancements to influencer (KOL) marketing. Through AI agents (AI-driven automation modules), the platform can automatically analyze customer requirements and recommend the most suitable influencers, while also generating a customized explanation for each recommendation. In addition, it provides real-time comment insights and sentiment analysis to help brands dynamically monitor campaign performance.
In supporting NetEase Games with the international promotion of its blockbuster title Where Winds Meet, the platform deployed an integrated marketing strategy that utilized AI-powered influencer collaboration, resulting in over 500 million video views.
Youdao's Chief Executive Officer Feng Zhou stated, "The Q3 performance validates the success of our AI-Native strategy. We will continue to deepen the innovative applications of the Confucius large model in learning and advertising scenarios. We remain confident in achieving sustained improvement in operating profit and annual operating cash-flow breakeven for the first time."
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SOURCE Youdao