Destiny Media Technologies Introduces Caster +
Rhea-AI Summary
Destiny Media Technologies (OTCQB: DSNY) has announced a strategic platform evolution of its Play MPE® service with the introduction of two distinct offerings: Caster and Caster+. The existing campaign management service will be rebranded as Caster+, a premium version offering enhanced promotional support for a service fee. The new Caster platform will serve as a comprehensive, self-directed campaign management software for music marketing.
The company has begun transitioning current customers to Caster, while new customers will be directly onboarded to the platform. This dual-offering strategy aims to scale revenue more efficiently in both existing and new markets while creating new market acquisition opportunities.
Positive
- None.
Negative
- Potential customer resistance to transition from existing service
- Risk of revenue impact during platform migration period
News Market Reaction
On the day this news was published, DSNY declined NaN%, reflecting a moderate negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
Vancouver, British Columbia--(Newsfile Corp. - August 28, 2025) - Destiny Media Technologies Inc. (TSXV: DSY) (OTCQB: DSNY), the makers of Play MPE®, a cloud-based SaaS solution for digital asset management in the music industry, today introduces Caster and Caster +.
The existing campaign management service within the Play MPE® platform will be rebranded as Caster+, a premium version of the platform designed to provide higher-touch promotional support. Caster+ will remain available to larger clients and to smaller clients who prefer additional assistance, offered for a new service fee.
Meanwhile, the newly launched Caster platform will become the comprehensive, customer-driven campaign management software—offering end-to-end music marketing functionality. With this evolution, Play MPE® can now scale revenue more efficiently in both new and existing markets, while unlocking new market acquisition opportunities.
The Play MPE® team has already begun transitioning current customers to Caster, and all new customers will be onboarded directly into the platform moving forward.
"This transition represents a major step forward in the evolution of our platform," said Fred Vandenberg, CEO of Play MPE®. "By introducing Caster and Caster+, we're empowering music marketers with more flexibility—self-directed, end-to-end campaign management for those who want control, and premium hands-on support for those who prefer guidance. Together, these offerings allow us to better serve the industry while positioning Play MPE® for continued growth."
About Destiny Media Technologies Inc.
Destiny Media Technologies Inc. ("Destiny") provides software as service (SaaS) solutions to businesses in the music industry solving critical problems in distribution and promotion. The core service, Play MPE® (www.plaympe.com), is the world's leading provider of music promotional delivery services, dedicated to empowering artists and industry professionals with innovative solutions for success in the digital age. More information can be found at www.dsny.com.
Contacts:
Fred Vandenberg
CEO, Destiny Media Technologies, Inc.
604 609 7736 x236
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/264266
FAQ
What are the main differences between Caster and Caster+ platforms announced by DSNY?
How will Destiny Media Technologies implement the transition to the new Caster platforms?
What is the strategic significance of DSNY's Caster platform introduction?
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When did Destiny Media Technologies announce the Caster platform launch?
